# #196015

A color — vivid, dark, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#196015`
- RGB: rgb(25, 96, 21)
- HSL: hsl(117, 64%, 23%)
- OKLCH: oklch(0.43 0.128 142.3)
- Relative luminance: 0.0863
- Nearest named color: darkgreen (#006400, Δ 2.157) — https://brandsweets.com/colors/darkgreen
- Moods: vivid, dark, luxury, bold
- Page: https://brandsweets.com/colors/196015

## Tints & shades

- Tints (toward white): #22821c, #299f23, #32c02a, #42d43a, #62db5c, #7ee279, #9fe99b, #bbefb8, #dbf7d9, #f7fdf7
- Shades (toward black): #175813, #154f11, #124710, #103f0e, #0f3b0d, #0d320b, #0b2a09, #092107, #061906, #041104

## Harmonies

- Complementary: #5c1560
- Analogous: #3e6015, #156037
- Triadic: #151960, #601519
- Split-complementary: #371560, #60153e
- Tetradic: #153e60, #5c1560, #603715

## Colors that go with #196015

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #196015: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Canopy (https://brandsweets.com/palettes/cool#canopy), Stanley (https://brandsweets.com/colors/brands/stanley1913-com), Pampers (https://brandsweets.com/colors/brands/pampers-com). — https://brandsweets.com/colors/charcoal
- **Taupe** #483c32 [pool] — Taupe is paired with #196015 in 11 real palettes, including Pine & Birch and 7-Eleven's brand system, as that palette's text colour. Seen in: Pine & Birch (https://brandsweets.com/palettes/clean#pine-and-birch), 7-Eleven (https://brandsweets.com/colors/brands/7-eleven-com), Bookshop (https://brandsweets.com/palettes/editorial#bookshop), Squarespace (https://brandsweets.com/colors/brands/squarespace-com). — https://brandsweets.com/colors/taupe
- **Dark Orchid** #9932cc [harmony: complementary] — Dark Orchid sits directly opposite #196015 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/darkorchid
- **Medium Violet Red** #c71585 [harmony, pool: split] — Medium Violet Red is a split-complement of #196015: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Bun (https://brandsweets.com/colors/brands/bun-sh). — https://brandsweets.com/colors/mediumvioletred
- **Crimson** #dc143c [harmony, pool: triadic] — Crimson completes a triad with #196015 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: MAC Cosmetics (https://brandsweets.com/colors/brands/maccosmetics-com), Coinbase (https://brandsweets.com/colors/brands/coinbase). — https://brandsweets.com/colors/crimson
- **Emerald Green** #50c878 [pool] — Emerald Green is paired with #196015 in 3 real palettes, including CircleCI's brand system and Neon's brand system, as the supporting colour. Seen in: CircleCI (https://brandsweets.com/colors/brands/circleci-com), Neon (https://brandsweets.com/colors/brands/neon-tech), Chime (https://brandsweets.com/colors/brands/chime-com). — https://brandsweets.com/colors/emerald-green
- **Royal Blue** #4169e1 [harmony, pool: triadic] — Royal Blue completes a triad with #196015 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Xbox (https://brandsweets.com/colors/brands/xbox-com), Coinbase (https://brandsweets.com/colors/brands/coinbase). — https://brandsweets.com/colors/royalblue
- **Saddle Brown** #8b4513 [pool] — Designers have shipped Saddle Brown with #196015: 3 real palettes, including Bookshop and Cider, as the lead colour. Seen in: Bookshop (https://brandsweets.com/palettes/editorial#bookshop), Cider (https://brandsweets.com/palettes/warm#cider), Darkroom (https://brandsweets.com/palettes/muted#darkroom). — https://brandsweets.com/colors/saddlebrown

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 7.71:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 2.73:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #248a1e (4.73:1); AA: background → #c7c7c7 (4.56:1); AAA: text → #2db027 (7.35:1); AAA: background → #f5f5f5 (7.07:1)

## Fonts for this mood

- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/196015-a2bea4-924edf-1f2d25-edf1e9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#196015" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
