# #185172

A color — cool, vivid, dark, technical, modern, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#185172`
- RGB: rgb(24, 81, 114)
- HSL: hsl(202, 65%, 27%)
- OKLCH: oklch(0.415 0.08 238.8)
- Relative luminance: 0.0729
- Nearest named color: Raging Thunderstorm (#004f63, Δ 2.932) — https://brandsweets.com/colors/raging-thunderstorm
- Moods: cool, vivid, dark, technical, modern, luxury, bold
- Page: https://brandsweets.com/colors/185172

## Tints & shades

- Tints (toward white): #1e668f, #257bad, #2b90ca, #42a0d7, #63b1de, #81c0e4, #9ecfea, #bcddf1, #d9ecf7, #f7fbfd
- Shades (toward black): #164b69, #14425d, #123c54, #10364c, #0e3043, #0c2737, #0a212e, #081b26, #051219, #040c11

## Harmonies

- Complementary: #723918
- Analogous: #187266, #182472
- Triadic: #721851, #517218
- Split-complementary: #721824, #726618
- Tetradic: #661872, #723918, #247218

## Colors that go with #185172

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Crimson** #dc143c [harmony, pool: split] — Crimson is a split-complement of #185172: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Codecademy (https://brandsweets.com/colors/brands/codecademy-com), Walgreens (https://brandsweets.com/colors/brands/walgreens-com), Marvel (https://brandsweets.com/colors/brands/marvel-com), Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember). — https://brandsweets.com/colors/crimson
- **Royal Blue** #4169e1 [harmony, pool: analogous] — Royal Blue is #185172's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Zoom (https://brandsweets.com/colors/brands/zoom-us), Motorola (https://brandsweets.com/colors/brands/motorola-com), Disney (https://brandsweets.com/colors/brands/disney-com), Console Light (https://brandsweets.com/palettes/technical#console-light). — https://brandsweets.com/colors/royalblue
- **Teal** #008080 [harmony, pool: analogous] — Teal is #185172's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Gusto (https://brandsweets.com/colors/brands/gusto-com), Stanley (https://brandsweets.com/colors/brands/stanley1913-com), Sapphire & Gold (https://brandsweets.com/palettes/luxury#sapphire-and-gold), N26 (https://brandsweets.com/colors/brands/n26-com). — https://brandsweets.com/colors/teal
- **Blue** #0000ff [pool] — 6 real palettes, including Alaska Airlines's brand system and CVS's brand system put Blue beside #185172, as the accent. Seen in: Alaska Airlines (https://brandsweets.com/colors/brands/alaskaair-com), CVS (https://brandsweets.com/colors/brands/cvs-com), Tesco (https://brandsweets.com/colors/brands/tesco-com), Jeep (https://brandsweets.com/colors/brands/jeep-com). — https://brandsweets.com/colors/blue
- **Cadet Blue** #5f9ea0 [pool] — Designers have shipped Cadet Blue with #185172: 4 real palettes, including Dusk and Open House, as the supporting colour. Seen in: Dusk (https://brandsweets.com/palettes/cool#dusk), Open House (https://brandsweets.com/palettes/clean#open-house), Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine), Alpine (https://brandsweets.com/palettes/cool#alpine). — https://brandsweets.com/colors/cadetblue
- **Denim** #1560bd [pool] — Designers have shipped Denim with #185172: 15 real palettes, including Hinge's brand system and Jack Daniel's's brand system, as the accent. Seen in: Hinge (https://brandsweets.com/colors/brands/hinge-co), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Starlink (https://brandsweets.com/colors/brands/starlink-com), HP (https://brandsweets.com/colors/brands/hp-com). — https://brandsweets.com/colors/denim
- **Goldenrod** #daa520 [pool] — Goldenrod shows up next to #185172 in 5 real palettes, including Disney's brand system and Open House, as the accent. Seen in: Disney (https://brandsweets.com/colors/brands/disney-com), Open House (https://brandsweets.com/palettes/clean#open-house), Fireside (https://brandsweets.com/palettes/dark#fireside), Sapphire & Gold (https://brandsweets.com/palettes/luxury#sapphire-and-gold). — https://brandsweets.com/colors/goldenrod
- **White Smoke** #f5f5f5 [role] — White Smoke is the surface for #185172: a clean near-white with no warm cast, so the cool hue stays clear instead of drifting muddy. — https://brandsweets.com/colors/whitesmoke

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 8.54:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 2.46:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #257bad (4.52:1); AA: background → #bdbdbd (4.55:1); AAA: text → #3d9ed6 (7.06:1); AAA: background → #ebebeb (7.16:1)

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern
- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/185172-9cb1c4-df4e5f-1f222d-e9f1f0?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#185172" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.