# #173a20

A color — dark, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#173a20`
- RGB: rgb(23, 58, 32)
- HSL: hsl(135, 43%, 16%)
- OKLCH: oklch(0.314 0.062 149.9)
- Relative luminance: 0.0331
- Nearest named color: Queen of Trees (#1c401f, Δ 2.296) — https://brandsweets.com/colors/queen-of-trees
- Moods: dark, luxury, bold
- Page: https://brandsweets.com/colors/173a20

## Tints & shades

- Tints (toward white): #235830, #2f7540, #3c9652, #47b362, #62c07a, #7fcc93, #9dd8ab, #bde5c7, #dbf0e0, #f8fcf9
- Shades (toward black): #16371e, #14331c, #112c18, #102816, #0f2414, #0d2112, #0c1d10, #09160c, #07120a, #060f08

## Harmonies

- Complementary: #3a1732
- Analogous: #203a17, #173a32
- Triadic: #20173a, #3a2017
- Split-complementary: #32173a, #3a1720
- Tetradic: #17203a, #3a1732, #3a3217

## Colors that go with #173a20

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Royal Blue** #4169e1 [harmony, pool: triadic] — Royal Blue completes a triad with #173a20 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Headspace (https://brandsweets.com/colors/brands/headspace-com), Rotten Tomatoes (https://brandsweets.com/colors/brands/rottentomatoes-com), Loom (https://brandsweets.com/colors/brands/loom-com), Docker (https://brandsweets.com/colors/brands/docker-com). — https://brandsweets.com/colors/royalblue
- **Rust** #b7410e [harmony, pool: triadic] — Rust completes a triad with #173a20 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: IHG (https://brandsweets.com/colors/brands/ihg-com), Trailhead (https://brandsweets.com/palettes/warm#trailhead), Harvest (https://brandsweets.com/palettes/warm#harvest), Magazine Ochre (https://brandsweets.com/palettes/editorial#magazine-ochre). — https://brandsweets.com/colors/rust
- **Teal** #008080 [harmony, pool: analogous] — Teal is #173a20's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: N26 (https://brandsweets.com/colors/brands/n26-com), Mid-Century (https://brandsweets.com/palettes/warm#mid-century), Alpine (https://brandsweets.com/palettes/cool#alpine), Saffron (https://brandsweets.com/palettes/warm#saffron). — https://brandsweets.com/colors/teal
- **Amber** #ffbf00 [pool] — Amber is paired with #173a20 in 7 real palettes, including McDonald's's brand system and Beach Hut, as the lead colour. Seen in: McDonald's (https://brandsweets.com/colors/brands/mcdonalds-com), Beach Hut (https://brandsweets.com/palettes/light#beach-hut), Wikipedia (https://brandsweets.com/colors/brands/wikipedia-org), Google (https://brandsweets.com/colors/brands/google-com). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 13 real palettes, including Instacart's brand system and Minecraft's brand system put Blue beside #173a20, as the accent. Seen in: Instacart (https://brandsweets.com/colors/brands/instacart-com), Minecraft (https://brandsweets.com/colors/brands/minecraft-net), Jeep (https://brandsweets.com/colors/brands/jeep-com), Headspace (https://brandsweets.com/colors/brands/headspace-com). — https://brandsweets.com/colors/blue
- **Blush Pink** #e8b4b8 [pool] — 5 real palettes, including Rain Garden and Garden Wedding put Blush Pink beside #173a20, as the accent. Seen in: Rain Garden (https://brandsweets.com/palettes/cool#rain-garden), Garden Wedding (https://brandsweets.com/palettes/light#garden-wedding), Blush (https://brandsweets.com/palettes/light#blush), Graphite Mono (https://brandsweets.com/palettes/neutral#graphite-mono). — https://brandsweets.com/colors/blush-pink
- **Burlywood** #deb887 [pool] — Burlywood is paired with #173a20 in 4 real palettes, including Polaroid and Chalkboard, as the accent. Seen in: Polaroid (https://brandsweets.com/palettes/light#polaroid), Chalkboard (https://brandsweets.com/palettes/dark#chalkboard), Coastal (https://brandsweets.com/palettes/cool#coastal), Kiln (https://brandsweets.com/palettes/dark#kiln). — https://brandsweets.com/colors/burlywood
- **Cream** #fffdd0 [role] — Cream is the surface #173a20 wants: a warm off-white that shares its undertone, so #173a20 reads softer on it than on pure white. — https://brandsweets.com/colors/cream

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 12.63:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 1.66:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #36874a (4.72:1); AA: background → #9c9c9c (4.6:1); AAA: text → #44ab5e (7.23:1); AAA: background → #c2c2c2 (7.09:1)

## Brands using this color

- **WhatsApp** — secondary #103928 (Δ 1.492) — https://brandsweets.com/colors/brands/whatsapp-com
- **Instacart** — primary #043b2b (Δ 1.885) — https://brandsweets.com/colors/brands/instacart-com

## Fonts for this mood

- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/173a20-a2beac-b759d4-1f2d29-ebf1e9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#173a20" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.