# #17282b

A color — cool, muted, dark, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#17282b`
- RGB: rgb(23, 40, 43)
- HSL: hsl(189, 30%, 13%)
- OKLCH: oklch(0.263 0.023 209.8)
- Relative luminance: 0.0187
- Nearest named color: Black Pearl (#1e272c, Δ 1.103) — https://brandsweets.com/colors/black-pearl
- Moods: cool, muted, dark, luxury, bold
- Page: https://brandsweets.com/colors/17282b

## Tints & shades

- Tints (toward white): #274449, #365d63, #467881, #54919c, #6da6b0, #88b6bf, #a5c9cf, #c0d9dd, #deebed, #f8fbfb
- Shades (toward black): #152528, #142224, #121f21, #101c1e, #101c1e, #0e191b, #0c1617, #0b1314, #090f11, #070c0d

## Harmonies

- Complementary: #2b1a17
- Analogous: #172b24, #171e2b
- Triadic: #2b1728, #282b17
- Split-complementary: #2b171e, #2b2417
- Tetradic: #24172b, #2b1a17, #1e2b17

## Colors that go with #17282b

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black that reads cleanly against #17282b without the hard edge of pure #000. Seen in: Boeing (https://brandsweets.com/colors/brands/boeing-com), Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine), Tide Pool (https://brandsweets.com/palettes/cool#tide-pool), Lamborghini (https://brandsweets.com/colors/brands/lamborghini-com). — https://brandsweets.com/colors/charcoal
- **Amber** #ffbf00 [pool] — Amber is paired with #17282b in 18 real palettes, including Beach Hut and Wikipedia's brand system, as the supporting colour. Seen in: Beach Hut (https://brandsweets.com/palettes/light#beach-hut), Wikipedia (https://brandsweets.com/colors/brands/wikipedia-org), McDonald's (https://brandsweets.com/colors/brands/mcdonalds-com), Google (https://brandsweets.com/colors/brands/google-com). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 23 real palettes, including Readymag's brand system and Rolex's brand system put Blue beside #17282b, as the supporting colour. Seen in: Readymag (https://brandsweets.com/colors/brands/readymag-com), Rolex (https://brandsweets.com/colors/brands/rolex-com), Bumble (https://brandsweets.com/colors/brands/bumble-com), Headspace (https://brandsweets.com/colors/brands/headspace-com). — https://brandsweets.com/colors/blue
- **Blue Violet** #8a2be2 [pool] — Blue Violet is paired with #17282b in 9 real palettes, including ClickUp's brand system and Yahoo's brand system, as the lead colour. Seen in: ClickUp (https://brandsweets.com/colors/brands/clickup-com), Yahoo (https://brandsweets.com/colors/brands/yahoo-com), Prepare your taste buds... (https://brandsweets.com/colors/brands/grubhub-com), Klarna US (https://brandsweets.com/colors/brands/klarna-com). — https://brandsweets.com/colors/blueviolet
- **Blush Pink** #e8b4b8 [pool] — 6 real palettes, including Graphite Mono and Rain Garden put Blush Pink beside #17282b, as the accent. Seen in: Graphite Mono (https://brandsweets.com/palettes/neutral#graphite-mono), Rain Garden (https://brandsweets.com/palettes/cool#rain-garden), Blush (https://brandsweets.com/palettes/light#blush), Estate (https://brandsweets.com/palettes/luxury#estate). — https://brandsweets.com/colors/blush-pink
- **Brown** #a52a2a [pool] — 5 real palettes, including Typewriter and Woodsmoke put Brown beside #17282b, as the accent. Seen in: Typewriter (https://brandsweets.com/palettes/editorial#typewriter), Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke), State Farm (https://brandsweets.com/colors/brands/statefarm-com), Garnet (https://brandsweets.com/palettes/warm#garnet). — https://brandsweets.com/colors/brown
- **Burlywood** #deb887 [pool] — Burlywood is paired with #17282b in 6 real palettes, including Chalkboard and Coastal, as the lead colour. Seen in: Chalkboard (https://brandsweets.com/palettes/dark#chalkboard), Coastal (https://brandsweets.com/palettes/cool#coastal), Kiln (https://brandsweets.com/palettes/dark#kiln), Polaroid (https://brandsweets.com/palettes/light#polaroid). — https://brandsweets.com/colors/burlywood
- **Cadet Blue** #5f9ea0 [pool] — Designers have shipped Cadet Blue with #17282b: 10 real palettes, including Paper & Pine and Dusk, as the supporting colour. Seen in: Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine), Dusk (https://brandsweets.com/palettes/cool#dusk), Alpine (https://brandsweets.com/palettes/cool#alpine), SoFi (https://brandsweets.com/colors/brands/sofi-com). — https://brandsweets.com/colors/cadetblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 15.27:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 1.37:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #497f88 (4.67:1); AA: background → #8c8c8c (4.54:1); AAA: text → #63a0ab (7.15:1); AAA: background → #b0b0b0 (7.04:1)

## Brands using this color

- **Subaru** — text #1d252c (Δ 1.392) — https://brandsweets.com/colors/brands/subaru-com
- **7-Eleven** — primary #212529 (Δ 1.692) — https://brandsweets.com/colors/brands/7-eleven-com
- **7-Eleven** — text #212529 (Δ 1.692) — https://brandsweets.com/colors/brands/7-eleven-com
- **AMD** — primary #212529 (Δ 1.692) — https://brandsweets.com/colors/brands/amd-com
- **AMD** — text #212529 (Δ 1.692) — https://brandsweets.com/colors/brands/amd-com
- **Boeing** — text #212529 (Δ 1.692) — https://brandsweets.com/colors/brands/boeing-com
- **Calvin Klein** — primary #212529 (Δ 1.692) — https://brandsweets.com/colors/brands/calvinklein-us
- **Calvin Klein** — text #212529 (Δ 1.692) — https://brandsweets.com/colors/brands/calvinklein-us
- **Datadog** — text #212529 (Δ 1.692) — https://brandsweets.com/colors/brands/datadoghq-com
- **Tommy Hilfiger** — primary #212529 (Δ 1.692) — https://brandsweets.com/colors/brands/tommy-com
- **Tommy Hilfiger** — text #212529 (Δ 1.692) — https://brandsweets.com/colors/brands/tommy-com
- **Trader Joe's** — primary #212529 (Δ 1.692) — https://brandsweets.com/colors/brands/traderjoes-com
- **Trader Joe's** — text #212529 (Δ 1.692) — https://brandsweets.com/colors/brands/traderjoes-com
- **AT&T** — primary #1d2329 (Δ 1.831) — https://brandsweets.com/colors/brands/att-com
- **AT&T** — text #1d2329 (Δ 1.831) — https://brandsweets.com/colors/brands/att-com
- **GitHub** — text #1f2328 (Δ 1.94) — https://brandsweets.com/colors/brands/github
- **American Eagle** — primary #24272a (Δ 1.977) — https://brandsweets.com/colors/brands/ae-com
- **American Eagle** — text #24272a (Δ 1.977) — https://brandsweets.com/colors/brands/ae-com

## Fonts for this mood

- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/17282b-a2b7be-df4e7e-1f252d-e9f1ee?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#17282b" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.