# #17070d

A color — warm, dark, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#17070d`
- RGB: rgb(23, 7, 13)
- HSL: hsl(338, 53%, 6%)
- OKLCH: oklch(0.158 0.031 356.7)
- Relative luminance: 0.0036
- Nearest named color: Noir Fiction (#150811, Δ 0.938) — https://brandsweets.com/colors/noir-fiction
- Moods: warm, dark, luxury, bold
- Page: https://brandsweets.com/colors/17070d

## Tints & shades

- Tints (toward white): #3b1221, #5e1d35, #85294a, #a8345e, #c54473, #d0678d, #db8aa8, #e7b1c5, #f2d4df, #fdf7f9
- Shades (toward black): #17070d, #17070d, #14060b, #14060b, #14060b, #14060b, #14060b, #100509, #100509, #100509

## Harmonies

- Complementary: #071711
- Analogous: #170715, #170907
- Triadic: #0d1707, #070d17
- Split-complementary: #071709, #071517
- Tetradic: #151707, #071711, #090717

## Colors that go with #17070d

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #17070d: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Asana (https://brandsweets.com/colors/brands/asana-com), Bloomberg (https://brandsweets.com/colors/brands/bloomberg-com), Codecademy (https://brandsweets.com/colors/brands/codecademy-com), dbt Labs (https://brandsweets.com/colors/brands/getdbt-com). — https://brandsweets.com/colors/charcoal
- **Dark Olive Green** #556b2f [harmony, pool: triadic] — Dark Olive Green completes a triad with #17070d — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Miro (https://brandsweets.com/colors/brands/miro-com), Warp (https://brandsweets.com/colors/brands/warp-dev), Cohere (https://brandsweets.com/colors/brands/cohere-com), Magazine Ochre (https://brandsweets.com/palettes/editorial#magazine-ochre). — https://brandsweets.com/colors/darkolivegreen
- **Sea Green** #2e8b57 [harmony, pool: split] — Sea Green is a split-complement of #17070d: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Asana (https://brandsweets.com/colors/brands/asana-com), Coinbase (https://brandsweets.com/colors/brands/coinbase), Lemon Squeezy (https://brandsweets.com/colors/brands/lemonsqueezy-com), Next.js (https://brandsweets.com/colors/brands/nextjs-org). — https://brandsweets.com/colors/seagreen
- **Sienna** #a0522d [harmony, pool: analogous] — Sienna is #17070d's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Oatly (https://brandsweets.com/colors/brands/oatly-com), Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke), BrandSweets (https://brandsweets.com/colors/brands/brandsweets). — https://brandsweets.com/colors/sienna
- **Steel Blue** #4682b4 [harmony, pool: triadic] — Steel Blue completes a triad with #17070d — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Olympics (https://brandsweets.com/colors/brands/olympics-com), American Express (https://brandsweets.com/colors/brands/americanexpress-com), Plaid (https://brandsweets.com/colors/brands/plaid-com), Wired (https://brandsweets.com/colors/brands/wired-com). — https://brandsweets.com/colors/steelblue
- **Teal** #008080 [harmony, pool: complementary] — Teal sits directly opposite #17070d on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Gemstone (https://brandsweets.com/palettes/vivid#gemstone), Redfin (https://brandsweets.com/colors/brands/redfin-com), Perplexity (https://brandsweets.com/colors/brands/perplexity), Sapphire & Gold (https://brandsweets.com/palettes/luxury#sapphire-and-gold). — https://brandsweets.com/colors/teal
- **Amber** #ffbf00 [pool] — Amber is paired with #17070d in 16 real palettes, including Ember and Ahrefs's brand system, as the accent. Seen in: Ember (https://brandsweets.com/palettes/bold#ember), Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com), Mastodon hosted on mastodon.social (https://brandsweets.com/colors/brands/mastodon-social), NBA (https://brandsweets.com/colors/brands/nba-com). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 18 real palettes, including Pfizer's brand system and Robinhood's brand system put Blue beside #17070d, as the supporting colour. Seen in: Pfizer (https://brandsweets.com/colors/brands/pfizer-com), Robinhood (https://brandsweets.com/colors/brands/robinhood-com), native Cybersecurity (https://brandsweets.com/colors/brands/crowdstrike-com), EA (https://brandsweets.com/colors/brands/ea-com). — https://brandsweets.com/colors/blue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 19.58:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 1.07:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #c74876 (4.62:1); AA: background → #7a7a7a (4.56:1); AAA: text → #d67a9c (7.12:1); AAA: background → #9c9c9c (7.13:1)

## Curated palettes containing it

- **Velvet** (luxury, dark, bold) — #9f1239, #6b2a47, #e5b769, #120a10, #f5e9ee — Burgundy and plum on near-black with a brass accent — theatre, wine, and anything that wants to feel after-dark. — tool: https://brandsweets.com/palettes/new/9f1239-6b2a47-e5b769-120a10-f5e9ee — collection: https://brandsweets.com/palettes/luxury
- **Garnet** (jewel-tones, warm, dark, bold) — #9b1c31, #c2410c, #facc15, #1a0b0f, #fbeaea — Garnet, carnelian and citrine on a wine-black — the warm jewel set for spirits, theatre and jewellery itself. — tool: https://brandsweets.com/palettes/new/9b1c31-c2410c-facc15-1a0b0f-fbeaea — collection: https://brandsweets.com/palettes/jewel-tones

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/17070d-c49ca6-62cb72-2d201f-f1e9f0?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#17070d" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.