# #16181d

A color — cool, muted, dark, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#16181d`
- RGB: rgb(22, 24, 29)
- HSL: hsl(223, 14%, 10%)
- OKLCH: oklch(0.209 0.01 268.2)
- Relative luminance: 0.0091
- Nearest named color: Eigengrau (#16161d, Δ 0.753) — https://brandsweets.com/colors/eigengrau
- Moods: cool, muted, dark, luxury, bold
- Page: https://brandsweets.com/colors/16181d

## Tints & shades

- Tints (toward white): #2a2e37, #3d4351, #4f5669, #636c83, #79839a, #939bae, #aeb3c2, #c5c9d3, #dfe1e7, #f9fafb
- Shades (toward black): #14161a, #14161a, #121317, #121317, #0f1114, #0d0e11, #0d0e11, #0b0c0f, #0b0c0f, #090a0c

## Harmonies

- Complementary: #1d1b16
- Analogous: #161c1d, #17161d
- Triadic: #1d1618, #181d16
- Split-complementary: #1d1716, #1c1d16
- Tetradic: #1d161c, #1d1b16, #161d17

## Colors that go with #16181d

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black that reads cleanly against #16181d without the hard edge of pure #000. Seen in: Vimeo (https://brandsweets.com/colors/brands/vimeo-com), Puma (https://brandsweets.com/colors/brands/puma-com), Hinge (https://brandsweets.com/colors/brands/hinge-co), Logitech (https://brandsweets.com/colors/brands/logitech-com). — https://brandsweets.com/colors/charcoal
- **Amber** #ffbf00 [pool] — Amber is paired with #16181d in 18 real palettes, including Warner Bros.'s brand system and Lemon Squeezy's brand system, as the accent. Seen in: Warner Bros. (https://brandsweets.com/colors/brands/warnerbros-com), Lemon Squeezy (https://brandsweets.com/colors/brands/lemonsqueezy-com), Blueprint (https://brandsweets.com/palettes/technical#blueprint), Trailhead (https://brandsweets.com/palettes/warm#trailhead). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 23 real palettes, including CVS's brand system and Signal's brand system put Blue beside #16181d, as the supporting colour. Seen in: CVS (https://brandsweets.com/colors/brands/cvs-com), Signal (https://brandsweets.com/colors/brands/signal-org), Warp (https://brandsweets.com/colors/brands/warp-dev), Monzo (https://brandsweets.com/colors/brands/monzo-com). — https://brandsweets.com/colors/blue
- **Blue Violet** #8a2be2 [pool] — Blue Violet is paired with #16181d in 10 real palettes, including Yahoo's brand system and Prepare your taste buds...'s brand system, as the supporting colour. Seen in: Yahoo (https://brandsweets.com/colors/brands/yahoo-com), Prepare your taste buds... (https://brandsweets.com/colors/brands/grubhub-com), Klarna US (https://brandsweets.com/colors/brands/klarna-com), Taco Bell (https://brandsweets.com/colors/brands/tacobell-com). — https://brandsweets.com/colors/blueviolet
- **Blush Pink** #e8b4b8 [pool] — 5 real palettes, including Estate and Cartier's brand system put Blush Pink beside #16181d, as the accent. Seen in: Estate (https://brandsweets.com/palettes/luxury#estate), Cartier (https://brandsweets.com/colors/brands/cartier-com), Graphite Mono (https://brandsweets.com/palettes/neutral#graphite-mono), Rain Garden (https://brandsweets.com/palettes/cool#rain-garden). — https://brandsweets.com/colors/blush-pink
- **Brown** #a52a2a [pool] — 5 real palettes, including State Farm's brand system and Woodsmoke put Brown beside #16181d, as the supporting colour. Seen in: State Farm (https://brandsweets.com/colors/brands/statefarm-com), Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke), Garnet (https://brandsweets.com/palettes/warm#garnet), Velvet (https://brandsweets.com/palettes/luxury#velvet). — https://brandsweets.com/colors/brown
- **Burgundy** #800020 [pool] — 4 real palettes, including Qatar Airways's brand system and Mailchimp's brand system put Burgundy beside #16181d, as the accent. Seen in: Qatar Airways (https://brandsweets.com/colors/brands/qatarairways-com), Mailchimp (https://brandsweets.com/colors/brands/mailchimp-com), Candlelight (https://brandsweets.com/palettes/warm#candlelight), Rare Beauty (https://brandsweets.com/colors/brands/rarebeauty-com). — https://brandsweets.com/colors/burgundy
- **Burlywood** #deb887 [pool] — Burlywood is paired with #16181d in 6 real palettes, including Coffee Bar and Velvet, as the accent. Seen in: Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), Velvet (https://brandsweets.com/palettes/luxury#velvet), Kiln (https://brandsweets.com/palettes/dark#kiln), Chalkboard (https://brandsweets.com/palettes/dark#chalkboard). — https://brandsweets.com/colors/burlywood

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 17.76:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 1.18:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #6b758e (4.56:1); AA: background → #828282 (4.62:1); AAA: text → #8e96a9 (7.09:1); AAA: background → #a3a3a3 (7.04:1)

## Brands using this color

- **Philips** — primary #15191e (Δ 0.381) — https://brandsweets.com/colors/brands/philips-com
- **Philips** — text #15191e (Δ 0.381) — https://brandsweets.com/colors/brands/philips-com
- **JetBrains** — text #19191c (Δ 0.759) — https://brandsweets.com/colors/brands/jetbrains-com
- **Vimeo** — text #141a20 (Δ 0.819) — https://brandsweets.com/colors/brands/vimeo-com
- **Character** — primary #11181c (Δ 0.925) — https://brandsweets.com/colors/brands/character-ai
- **Character** — text #11181c (Δ 0.925) — https://brandsweets.com/colors/brands/character-ai
- **Netlify** — text #181a1c (Δ 0.946) — https://brandsweets.com/colors/brands/netlify-com
- **Spline** — text #191a1d (Δ 0.987) — https://brandsweets.com/colors/brands/spline-design
- **Huawei** — text #191919 (Δ 1.123) — https://brandsweets.com/colors/brands/huawei-com
- **Notion** — primary #191919 (Δ 1.123) — https://brandsweets.com/colors/brands/notion
- **Puma** — primary #191919 (Δ 1.123) — https://brandsweets.com/colors/brands/puma-com
- **Puma** — text #191919 (Δ 1.123) — https://brandsweets.com/colors/brands/puma-com
- **Guinness** — text #171717 (Δ 1.131) — https://brandsweets.com/colors/brands/guinness-com
- **Next.js** — text #171717 (Δ 1.131) — https://brandsweets.com/colors/brands/nextjs-org
- **GitHub** — primary #181717 (Δ 1.15) — https://brandsweets.com/colors/brands/github
- **Affirm** — text #101820 (Δ 1.154) — https://brandsweets.com/colors/brands/affirm-com
- **Chase** — text #101820 (Δ 1.154) — https://brandsweets.com/colors/brands/chase-com
- **Yahoo** — primary #1a1919 (Δ 1.225) — https://brandsweets.com/colors/brands/yahoo-com
- **Yahoo** — text #1a1919 (Δ 1.225) — https://brandsweets.com/colors/brands/yahoo-com
- **Hinge** — text #1a1a1a (Δ 1.352) — https://brandsweets.com/colors/brands/hinge-co
- **Louis Vuitton** — primary #1a1a1a (Δ 1.352) — https://brandsweets.com/colors/brands/louisvuitton-com
- **Louis Vuitton** — text #1a1a1a (Δ 1.352) — https://brandsweets.com/colors/brands/louisvuitton-com
- **Spectrum** — primary #1a1a1a (Δ 1.352) — https://brandsweets.com/colors/brands/spectrum-com
- **Spectrum** — text #1a1a1a (Δ 1.352) — https://brandsweets.com/colors/brands/spectrum-com
- **Warner Bros.** — primary #1a1a1a (Δ 1.352) — https://brandsweets.com/colors/brands/warnerbros-com
- **Warner Bros.** — text #1a1a1a (Δ 1.352) — https://brandsweets.com/colors/brands/warnerbros-com
- **Airtable** — text #161616 (Δ 1.369) — https://brandsweets.com/colors/brands/airtable-com
- **Beats** — primary #161616 (Δ 1.369) — https://brandsweets.com/colors/brands/beatsbydre-com
- **Beats** — text #161616 (Δ 1.369) — https://brandsweets.com/colors/brands/beatsbydre-com
- **CircleCI** — text #161616 (Δ 1.369) — https://brandsweets.com/colors/brands/circleci-com
- **IBM** — primary #161616 (Δ 1.369) — https://brandsweets.com/colors/brands/ibm-com
- **IBM** — text #161616 (Δ 1.369) — https://brandsweets.com/colors/brands/ibm-com
- **Tinder** — primary #1b1817 (Δ 1.463) — https://brandsweets.com/colors/brands/tinder-com
- **Tinder** — text #1b1817 (Δ 1.463) — https://brandsweets.com/colors/brands/tinder-com
- **CVS** — primary #1a1a19 (Δ 1.475) — https://brandsweets.com/colors/brands/cvs-com
- **CVS** — text #1a1a19 (Δ 1.475) — https://brandsweets.com/colors/brands/cvs-com
- **Fitbit** — primary #191c1d (Δ 1.662) — https://brandsweets.com/colors/brands/fitbit-com
- **Fitbit** — text #191c1d (Δ 1.662) — https://brandsweets.com/colors/brands/fitbit-com
- **Logitech** — primary #1b1b1b (Δ 1.664) — https://brandsweets.com/colors/brands/logitech-com
- **Logitech** — text #1b1b1b (Δ 1.664) — https://brandsweets.com/colors/brands/logitech-com
- **N26** — text #1b1b1b (Δ 1.664) — https://brandsweets.com/colors/brands/n26-com
- **NASA** — text #1b1b1b (Δ 1.664) — https://brandsweets.com/colors/brands/nasa-gov
- **Signal** — primary #1b1b1b (Δ 1.664) — https://brandsweets.com/colors/brands/signal-org
- **Signal** — text #1b1b1b (Δ 1.664) — https://brandsweets.com/colors/brands/signal-org
- **PlayStation® Official Site: Consoles, Games, Accessories & MoreSony Interactive Entertainment** — primary #181416 (Δ 1.675) — https://brandsweets.com/colors/brands/playstation-com
- **Liquid Death** — primary #151515 (Δ 1.694) — https://brandsweets.com/colors/brands/liquiddeath-com
- **Retool** — text #151515 (Δ 1.694) — https://brandsweets.com/colors/brands/retool-com
- **Rivian** — primary #151515 (Δ 1.694) — https://brandsweets.com/colors/brands/rivian-com
- **Rivian** — text #151515 (Δ 1.694) — https://brandsweets.com/colors/brands/rivian-com
- **Qatar Airways** — secondary #181825 (Δ 1.695) — https://brandsweets.com/colors/brands/qatarairways-com
- **Xfinity** — primary #141417 (Δ 1.728) — https://brandsweets.com/colors/brands/xfinity-com
- **Xfinity** — text #141417 (Δ 1.728) — https://brandsweets.com/colors/brands/xfinity-com
- **Asana** — secondary #151b26 (Δ 1.806) — https://brandsweets.com/colors/brands/asana-com
- **Warp** — text #1a1522 (Δ 1.858) — https://brandsweets.com/colors/brands/warp-dev
- **Gusto** — primary #1c1b1a (Δ 1.871) — https://brandsweets.com/colors/brands/gusto-com
- **Gusto** — text #1c1b1a (Δ 1.871) — https://brandsweets.com/colors/brands/gusto-com
- **Brave** — primary #1c1c1d (Δ 1.97) — https://brandsweets.com/colors/brands/brave-com
- **Brave** — text #1c1c1d (Δ 1.97) — https://brandsweets.com/colors/brands/brave-com

## Curated palettes containing it

- **Newsprint** (editorial, muted, warm) — #b91c1c, #78716c, #d97706, #f5f1ea, #1c1917 — Ink-black on warm paper with a single red — the broadsheet hierarchy that lets typography lead. — tool: https://brandsweets.com/palettes/new/b91c1c-78716c-d97706-f5f1ea-1c1917 — collection: https://brandsweets.com/palettes/editorial
- **Gallery** (editorial, minimal, light) — #171717, #737373, #c2410c, #ffffff — Near-monochrome with one burnt-orange highlight — an art director's default because it never competes with the work. — tool: https://brandsweets.com/palettes/new/171717-737373-c2410c-ffffff — collection: https://brandsweets.com/palettes/editorial
- **Ink & Paper** (minimal, editorial, clean) — #1b1b1b, #6e6e6e, #1e40af, #fcfbf7 — Two greys and one ink-blue link color: the palette of a well-set book page. — tool: https://brandsweets.com/palettes/new/1b1b1b-6e6e6e-1e40af-fcfbf7 — collection: https://brandsweets.com/palettes/minimal
- **Console Light** (technical, clean, light) — #2563eb, #52525b, #16a34a, #fafafa, #18181b — A sober docs palette: one blue for interactive, one green for success, zinc greys for everything else. — tool: https://brandsweets.com/palettes/new/2563eb-52525b-16a34a-fafafa-18181b — collection: https://brandsweets.com/palettes/technical
- **Graphite** (technical, muted, dark, modern) — #a1a1aa, #71717a, #f59e0b, #18181b, #f4f4f5 — A greyscale system with a single amber — the accent does all the work, so allow one per screen. — tool: https://brandsweets.com/palettes/new/a1a1aa-71717a-f59e0b-18181b-f4f4f5 — collection: https://brandsweets.com/palettes/technical
- **Launch Orange** (bold, warm, vivid, modern) — #ea580c, #1c1917, #0891b2, #ffffff — Orange is the rarest SaaS primary, which is exactly why it stands out on a pricing page; cyan keeps it from feeling like a hardware store. — tool: https://brandsweets.com/palettes/new/ea580c-1c1917-0891b2-ffffff — collection: https://brandsweets.com/palettes/bold
- **Studio Grey** (minimal, muted, modern) — #1a1a1a, #8c8c8c, #3a86ff, #f2f2f2 — A pure greyscale with a single electric blue — the portfolio palette that makes work look considered. — tool: https://brandsweets.com/palettes/new/1a1a1a-8c8c8c-3a86ff-f2f2f2 — collection: https://brandsweets.com/palettes/minimal
- **Bramble** (autumn, muted, elegant, dark) — #6b2d3e, #9a6f3c, #c8a97e, #1e1519, #f2e9e4 — Blackberry and bark with a wheat highlight on a plum-black surface — late-autumn, quiet, slightly gothic. — tool: https://brandsweets.com/palettes/new/6b2d3e-9a6f3c-c8a97e-1e1519-f2e9e4 — collection: https://brandsweets.com/palettes/autumn
- **Fireside** (winter, dark, warm, luxury) — #b23a3a, #2f5d50, #d4a857, #171a1f, #f2ede4 — Cranberry, pine and brass on a charcoal night — the holiday palette without the clichés, because the surface is cold. — tool: https://brandsweets.com/palettes/new/b23a3a-2f5d50-d4a857-171a1f-f2ede4 — collection: https://brandsweets.com/palettes/winter
- **Stone** (neutral, cool, minimal, clean) — #44403c, #a8a29e, #d6d3d1, #fafaf9, #1c1917 — Stone greys with a faint warmth — Tailwind's stone scale used as a whole palette: interfaces that want to disappear. — tool: https://brandsweets.com/palettes/new/44403c-a8a29e-d6d3d1-fafaf9-1c1917 — collection: https://brandsweets.com/palettes/neutral

## Fonts for this mood

- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/16181d-9ca3c4-df704e-211f2d-e9eff1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#16181d" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
