# #155d7f

A color — cool, vivid, dark, technical, modern, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#155d7f`
- RGB: rgb(21, 93, 127)
- HSL: hsl(199, 72%, 29%)
- OKLCH: oklch(0.453 0.087 234.7)
- Relative luminance: 0.0952
- Nearest named color: Blue Velvet (#0d6183, Δ 1.228) — https://brandsweets.com/colors/blue-velvet
- Moods: cool, vivid, dark, technical, modern, luxury, bold
- Page: https://brandsweets.com/colors/155d7f

## Tints & shades

- Tints (toward white): #1a749e, #1f8bbd, #24a1db, #42aee0, #61bbe5, #7bc7ea, #9ad4ef, #b9e1f4, #d8eef9, #f6fbfe
- Shades (toward black): #135776, #114d69, #104760, #0e3d53, #0c374b, #0a2d3d, #092735, #061d27, #05171f, #030d12

## Harmonies

- Complementary: #7f3615
- Analogous: #157f6c, #15287f
- Triadic: #7f155d, #5d7f15
- Split-complementary: #7f1528, #7f6c15
- Tetradic: #6c157f, #7f3615, #287f15

## Colors that go with #155d7f

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Crimson** #dc143c [harmony, pool: split] — Crimson is a split-complement of #155d7f: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Codecademy (https://brandsweets.com/colors/brands/codecademy-com), Costco (https://brandsweets.com/colors/brands/costco-com), Walgreens (https://brandsweets.com/colors/brands/walgreens-com), McDonald's (https://brandsweets.com/colors/brands/mcdonalds-com). — https://brandsweets.com/colors/crimson
- **Royal Blue** #4169e1 [harmony, pool: analogous] — Royal Blue is #155d7f's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Motorola (https://brandsweets.com/colors/brands/motorola-com), Stripe (https://brandsweets.com/colors/brands/stripe), GitHub (https://brandsweets.com/colors/brands/github), Carrefour (https://brandsweets.com/colors/brands/carrefour-com). — https://brandsweets.com/colors/royalblue
- **Blue** #0000ff [pool] — 7 real palettes, including Tesco's brand system and CVS's brand system put Blue beside #155d7f, as the supporting colour. Seen in: Tesco (https://brandsweets.com/colors/brands/tesco-com), CVS (https://brandsweets.com/colors/brands/cvs-com), Activision (https://brandsweets.com/colors/brands/activision-com), Alaska Airlines (https://brandsweets.com/colors/brands/alaskaair-com). — https://brandsweets.com/colors/blue
- **Cadet Blue** #5f9ea0 [pool] — Designers have shipped Cadet Blue with #155d7f: 4 real palettes, including Open House and Dusk, as the supporting colour. Seen in: Open House (https://brandsweets.com/palettes/clean#open-house), Dusk (https://brandsweets.com/palettes/cool#dusk), Alpine (https://brandsweets.com/palettes/cool#alpine), Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine). — https://brandsweets.com/colors/cadetblue
- **Cobalt Blue** #0047ab [pool] — Designers have shipped Cobalt Blue with #155d7f: 4 real palettes, including Unilever's brand system and Fintech Trust, as the lead colour. Seen in: Unilever (https://brandsweets.com/colors/brands/unilever-com), Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust), Intel (https://brandsweets.com/colors/brands/intel-com), Hershey's (https://brandsweets.com/colors/brands/hersheys-com). — https://brandsweets.com/colors/cobalt
- **Denim** #1560bd [pool] — Designers have shipped Denim with #155d7f: 16 real palettes, including Dutch Bros's brand system and The New York Times's brand system, as the accent. Seen in: Dutch Bros (https://brandsweets.com/colors/brands/dutchbros-com), The New York Times (https://brandsweets.com/colors/brands/nytimes-com), HP (https://brandsweets.com/colors/brands/hp-com), Costco (https://brandsweets.com/colors/brands/costco-com). — https://brandsweets.com/colors/denim
- **Firebrick** #b22222 [pool] — Designers have shipped Firebrick with #155d7f: 5 real palettes, including Fireside and Wendy's's brand system, as the lead colour. Seen in: Fireside (https://brandsweets.com/palettes/dark#fireside), Wendy's (https://brandsweets.com/colors/brands/wendys-com), AT&T (https://brandsweets.com/colors/brands/att-com), Campbell's (https://brandsweets.com/colors/brands/campbells-com). — https://brandsweets.com/colors/firebrick
- **White Smoke** #f5f5f5 [role] — White Smoke is the surface for #155d7f: a clean near-white with no warm cast, so the cool hue stays clear instead of drifting muddy. — https://brandsweets.com/colors/whitesmoke

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 7.23:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 2.9:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #1c7eab (4.62:1); AA: background → #cccccc (4.5:1); AAA: text → #24a1db (7.2:1); AAA: background → #fcfcfc (7.05:1)

## Brands using this color

- **Capital One** — secondary #255f82 (Δ 1.355) — https://brandsweets.com/colors/brands/capitalone-com

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern
- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/155d7f-9cb3c4-df4e66-1f232d-e9f1f0?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#155d7f" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
