# #14ff72

A color — vivid. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#14ff72`
- RGB: rgb(20, 255, 114)
- HSL: hsl(144, 100%, 54%)
- OKLCH: oklch(0.874 0.245 148.9)
- Relative luminance: 0.7288
- Nearest named color: springgreen (#00ff7f, Δ 1.288) — https://brandsweets.com/colors/springgreen
- Moods: vivid
- Page: https://brandsweets.com/colors/14ff72

## Tints & shades

- Tints (toward white): #29ff7e, #42ff8e, #57ff9a, #70ffa9, #85ffb6, #99ffc2, #b3ffd1, #c7ffdd, #e0ffed, #f5fff9
- Shades (toward black): #00fa64, #00e05a, #00c750, #00ad45, #00943b, #007a31, #006127, #00471d, #002e12, #001408

## Harmonies

- Complementary: #ff14a1
- Analogous: #2cff14, #14ffe8
- Triadic: #7214ff, #ff7214
- Split-complementary: #e814ff, #ff142c
- Tetradic: #142cff, #ff14a1, #ffe814

## Colors that go with #14ff72

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Violet** #ee82ee [harmony: complementary] — Violet sits directly opposite #14ff72 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/violet
- **Hot Pink** #ff69b4 [harmony: split] — Hot Pink is a split-complement of #14ff72: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/hotpink
- **Plum** #dda0dd [harmony: split] — Plum is a split-complement of #14ff72: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/plum
- **Blue** #0000ff [pool] — Two real palettes: MongoDB's brand system and Robinhood's brand system put Blue beside #14ff72, as the accent. Seen in: MongoDB (https://brandsweets.com/colors/brands/mongodb-com), Robinhood (https://brandsweets.com/colors/brands/robinhood-com). — https://brandsweets.com/colors/blue
- **Charcoal** #36454f [role] — Charcoal is the body-text near-black for #14ff72: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. — https://brandsweets.com/colors/charcoal
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #14ff72: two real palettes: Remix's brand system and Prime Video's brand system, as the lead colour. Seen in: Remix (https://brandsweets.com/colors/brands/remix-run), Prime Video (https://brandsweets.com/colors/brands/primevideo-com). — https://brandsweets.com/colors/deepskyblue
- **Red** #ff0000 [pool] — Red is paired with #14ff72 in two real palettes: Gatorade's brand system and Wise's brand system, as the supporting colour. Seen in: Gatorade (https://brandsweets.com/colors/brands/gatorade-com), Wise (https://brandsweets.com/colors/brands/wise-com). — https://brandsweets.com/colors/red
- **Yellow Green** #9acd32 [harmony, pool: analogous] — Yellow Green is #14ff72's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Monster Energy (https://brandsweets.com/colors/brands/monsterenergy-com). — https://brandsweets.com/colors/yellowgreen

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.35:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #008535 (4.77:1); AA: background → #616161 (4.59:1); AAA: text → #006629 (7.16:1); AAA: background → #454545 (7.11:1)
- On black (#000000): 15.58:1 — AA pass, AA-large pass, AAA pass

## Brands using this color

- **Form Builder with AI Automation** — accent #00ff84 (Δ 1.822) — https://brandsweets.com/colors/brands/typeform-com

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/14ff72-a2beb0-ca59d4-1f2d2b-eaf1e9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#14ff72" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.