# #14ad8a

A color — vivid. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#14ad8a`
- RGB: rgb(20, 173, 138)
- HSL: hsl(166, 79%, 38%)
- OKLCH: oklch(0.667 0.127 171.1)
- Relative luminance: 0.3187
- Nearest named color: Hobgoblin (#01ad8f, Δ 0.728) — https://brandsweets.com/colors/hobgoblin
- Moods: vivid
- Page: https://brandsweets.com/colors/14ad8a

## Tints & shades

- Tints (toward white): #18c99f, #1be4b5, #36e7be, #52ebc7, #6deed0, #88f1d9, #a4f4e1, #bff8ea, #dafbf3, #f6fefc
- Shades (toward black): #13a07f, #118d70, #0f8065, #0d6e57, #0b604c, #0a5241, #074033, #063228, #042019, #02120e

## Harmonies

- Complementary: #ad1438
- Analogous: #14ad3d, #1485ad
- Triadic: #8a14ad, #ad8a14
- Split-complementary: #ad1485, #ad3d14
- Tetradic: #3d14ad, #ad1438, #85ad14

## Colors that go with #14ad8a

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #14ad8a: softer than #000 and cool enough to feel like part of the same palette. Seen in: N26 (https://brandsweets.com/colors/brands/n26-com), Mint Modern (https://brandsweets.com/palettes/modern#mint-modern), Lagoon (https://brandsweets.com/palettes/vivid#lagoon), Coastal (https://brandsweets.com/palettes/cool#coastal). — https://brandsweets.com/colors/charcoal
- **Midnight Blue** #191970 [pool] — 6 real palettes, including Fintech Trust and Tide Pool put Midnight Blue beside #14ad8a, as the text colour against it. Seen in: Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust), Tide Pool (https://brandsweets.com/palettes/cool#tide-pool), Ford (https://brandsweets.com/colors/brands/ford-com), Telehealth (https://brandsweets.com/palettes/modern#telehealth). — https://brandsweets.com/colors/midnightblue
- **Mustard Yellow** #ffdb58 [pool] — 5 real palettes, including Diner and Lido put Mustard Yellow beside #14ad8a, as the accent. Seen in: Diner (https://brandsweets.com/palettes/vivid#diner), Lido (https://brandsweets.com/palettes/vivid#lido), Meadow (https://brandsweets.com/palettes/light#meadow), Crayon Box (https://brandsweets.com/palettes/playful#crayon-box). — https://brandsweets.com/colors/mustard
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #14ad8a in 6 real palettes, including Khan Academy's brand system and Brilliant's brand system, as the accent. Seen in: Khan Academy (https://brandsweets.com/colors/brands/khanacademy-org), Brilliant (https://brandsweets.com/colors/brands/brilliant-org), Console Light (https://brandsweets.com/palettes/technical#console-light), Telehealth (https://brandsweets.com/palettes/modern#telehealth). — https://brandsweets.com/colors/royalblue
- **Taupe** #483c32 [pool] — Taupe is paired with #14ad8a in 14 real palettes, including Undergrowth and Resort, as the surface under it. Seen in: Undergrowth (https://brandsweets.com/palettes/dark#undergrowth), Resort (https://brandsweets.com/palettes/light#resort), Chime (https://brandsweets.com/colors/brands/chime-com), Obsidian (https://brandsweets.com/colors/brands/obsidian-md). — https://brandsweets.com/colors/taupe
- **Tomato** #ff6347 [harmony, pool: split] — Tomato is a split-complement of #14ad8a: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Lido (https://brandsweets.com/palettes/vivid#lido), Crayon Box (https://brandsweets.com/palettes/playful#crayon-box), Fresh Juice (https://brandsweets.com/palettes/playful#fresh-juice). — https://brandsweets.com/colors/tomato
- **Deep Pink** #ff1493 [harmony: complementary] — Deep Pink sits directly opposite #14ad8a on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/deeppink
- **Blue** #0000ff [pool] — 3 real palettes, including Unity's brand system and Spotify's brand system put Blue beside #14ad8a, as the supporting colour. Seen in: Unity (https://brandsweets.com/colors/brands/unity-com), Spotify (https://brandsweets.com/colors/brands/spotify), Canva (https://brandsweets.com/colors/brands/canva-com). — https://brandsweets.com/colors/blue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.85:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #108469 (4.64:1); AA: background → #303030 (4.63:1); AAA: text → #0c6450 (7.11:1); AAA: background → #080808 (7.03:1)
- On black (#000000): 7.37:1 — AA pass, AA-large pass, AAA pass

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/14ad8a-a2bebb-d459b1-1f2a2d-e9f1ec?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#14ad8a" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.