# #131ca0

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#131ca0`
- RGB: rgb(19, 28, 160)
- HSL: hsl(236, 79%, 35%)
- OKLCH: oklch(0.347 0.202 267.4)
- Relative luminance: 0.0351
- Nearest named color: Deepsea Kraken (#082599, Δ 1.677) — https://brandsweets.com/colors/deepsea-kraken
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/131ca0

## Tints & shades

- Tints (toward white): #1621bb, #1a27db, #2d39e6, #4853ea, #6871ed, #848bf1, #9fa5f4, #bbbff7, #daddfb, #f6f6fe
- Shades (toward black): #111a92, #101784, #0e1577, #0c1269, #0b105b, #090d49, #070a3b, #05082e, #040620, #020312

## Harmonies

- Complementary: #a09613
- Analogous: #1363a0, #5013a0
- Triadic: #a0131c, #1ca013
- Split-complementary: #a05013, #63a013
- Tetradic: #a01363, #a09613, #13a050

## Colors that go with #131ca0

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Crimson** #dc143c [harmony, pool: triadic] — Crimson completes a triad with #131ca0 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Pepsi (https://brandsweets.com/colors/brands/pepsi-com), Nintendo (https://brandsweets.com/colors/brands/nintendo-com), Casper Sleep (https://brandsweets.com/colors/brands/casper-com), Behance (https://brandsweets.com/colors/brands/behance-net). — https://brandsweets.com/colors/crimson
- **Steel Blue** #4682b4 [harmony, pool: analogous] — Steel Blue is #131ca0's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Hershey's (https://brandsweets.com/colors/brands/hersheys-com), Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust), Glacier (https://brandsweets.com/palettes/cool#glacier), FedEx (https://brandsweets.com/colors/brands/fedex-com). — https://brandsweets.com/colors/steelblue
- **Blue** #0000ff [pool] — 4 real palettes, including Procter & Gamble's brand system and Pfizer's brand system put Blue beside #131ca0, as the supporting colour. Seen in: Procter & Gamble (https://brandsweets.com/colors/brands/pg-com), Pfizer (https://brandsweets.com/colors/brands/pfizer-com), CVS (https://brandsweets.com/colors/brands/cvs-com), Zillow (https://brandsweets.com/colors/brands/zillow-com). — https://brandsweets.com/colors/blue
- **Denim** #1560bd [pool] — Designers have shipped Denim with #131ca0: 6 real palettes, including Warbyparker's brand system and Unilever's brand system, as the accent. Seen in: Warbyparker (https://brandsweets.com/colors/brands/warbyparker-com), Unilever (https://brandsweets.com/colors/brands/unilever-com), Bank of America (https://brandsweets.com/colors/brands/bankofamerica-com), Intel (https://brandsweets.com/colors/brands/intel-com). — https://brandsweets.com/colors/denim
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #131ca0 in 7 real palettes, including Nivea's brand system and Discord's brand system, as the supporting colour. Seen in: Nivea (https://brandsweets.com/colors/brands/nivea-com), Discord (https://brandsweets.com/colors/brands/discord), Nokia (https://brandsweets.com/colors/brands/nokia-com), NHL (https://brandsweets.com/colors/brands/nhl-com). — https://brandsweets.com/colors/royalblue
- **Olive Green** #808000 [harmony: complementary] — Olive Green sits directly opposite #131ca0 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/olive
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #131ca0: softer than #000 and cool enough to feel like part of the same palette. Seen in: Boeing (https://brandsweets.com/colors/brands/boeing-com), dbt Labs (https://brandsweets.com/colors/brands/getdbt-com). — https://brandsweets.com/colors/charcoal
- **Firebrick** #b22222 [pool] — Designers have shipped Firebrick with #131ca0: 3 real palettes, including 3M's brand system and Nintendo's brand system, as the supporting colour. Seen in: 3M (https://brandsweets.com/colors/brands/3m-com), Nintendo (https://brandsweets.com/colors/brands/nintendo-com), MLB (https://brandsweets.com/colors/brands/mlb-com). — https://brandsweets.com/colors/firebrick

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 12.34:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 1.7:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #5f69ec (4.72:1); AA: background → #9e9e9e (4.61:1); AAA: text → #888ff1 (7.25:1); AAA: background → #c4c4c4 (7.08:1)

## Brands using this color

- **Tide** — secondary #13259c (Δ 1.487) — https://brandsweets.com/colors/brands/tide-com

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/131ca0-9e9cc4-df8f4e-241f2d-e9eef1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#131ca0" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
