# #12ce73

A color — vivid. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#12ce73`
- RGB: rgb(18, 206, 115)
- HSL: hsl(151, 84%, 44%)
- OKLCH: oklch(0.748 0.187 153.7)
- Relative luminance: 0.4551
- Nearest named color: Emerald Green (#50c878, Δ 3.008) — https://brandsweets.com/colors/emerald-green
- Moods: vivid
- Page: https://brandsweets.com/colors/12ce73

## Tints & shades

- Tints (toward white): #14e680, #2ced8f, #43ef9c, #5ff1ab, #77f3b7, #8ef5c4, #abf8d2, #c2fadf, #defcee, #f6fefa
- Shades (toward black): #10bc69, #0fa95e, #0d9654, #0b8349, #0a713f, #085e34, #074b2a, #05381f, #032615, #02130a

## Harmonies

- Complementary: #ce126d
- Analogous: #12ce15, #12cbce
- Triadic: #7312ce, #ce7312
- Split-complementary: #ce12cb, #ce1512
- Tetradic: #1512ce, #ce126d, #cbce12

## Colors that go with #12ce73

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #12ce73: softer than #000 and cool enough to feel like part of the same palette. Seen in: Docker (https://brandsweets.com/colors/brands/docker-com), Mint Modern (https://brandsweets.com/palettes/modern#mint-modern), Lagoon (https://brandsweets.com/palettes/vivid#lagoon), Zendesk (https://brandsweets.com/colors/brands/zendesk-com). — https://brandsweets.com/colors/charcoal
- **Blue** #0000ff [pool] — 4 real palettes, including Minecraft's brand system and Spotify's brand system put Blue beside #12ce73, as the accent. Seen in: Minecraft (https://brandsweets.com/colors/brands/minecraft-net), Spotify (https://brandsweets.com/colors/brands/spotify), Unity (https://brandsweets.com/colors/brands/unity-com), MongoDB (https://brandsweets.com/colors/brands/mongodb-com). — https://brandsweets.com/colors/blue
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #12ce73 in 4 real palettes, including Brilliant's brand system and Docker's brand system, as the accent. Seen in: Brilliant (https://brandsweets.com/colors/brands/brilliant-org), Docker (https://brandsweets.com/colors/brands/docker-com), Khan Academy (https://brandsweets.com/colors/brands/khanacademy-org), MongoDB (https://brandsweets.com/colors/brands/mongodb-com). — https://brandsweets.com/colors/royalblue
- **Taupe** #483c32 [pool] — Taupe is paired with #12ce73 in 9 real palettes, including WhatsApp's brand system and Chime's brand system, as the supporting colour. Seen in: WhatsApp (https://brandsweets.com/colors/brands/whatsapp-com), Chime (https://brandsweets.com/colors/brands/chime-com), Obsidian (https://brandsweets.com/colors/brands/obsidian-md), Minecraft (https://brandsweets.com/colors/brands/minecraft-net). — https://brandsweets.com/colors/taupe
- **Violet** #ee82ee [harmony: complementary] — Violet sits directly opposite #12ce73 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/violet
- **Light Coral** #f08080 [harmony, pool: split] — Light Coral is a split-complement of #12ce73: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Meadow (https://brandsweets.com/palettes/light#meadow). — https://brandsweets.com/colors/lightcoral
- **Cornflower Blue** #6495ed [harmony, pool: triadic] — Cornflower Blue completes a triad with #12ce73 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Terminal (https://brandsweets.com/palettes/technical#terminal), Spotify (https://brandsweets.com/colors/brands/spotify). — https://brandsweets.com/colors/cornflowerblue
- **Dark Olive Green** #556b2f [pool] — Dark Olive Green shows up next to #12ce73 in 3 real palettes, including 7-Eleven's brand system and Undergrowth, as the supporting colour. Seen in: 7-Eleven (https://brandsweets.com/colors/brands/7-eleven-com), Undergrowth (https://brandsweets.com/palettes/dark#undergrowth), Forest Floor (https://brandsweets.com/palettes/dark#forest-floor). — https://brandsweets.com/colors/darkolivegreen

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.08:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #0c884c (4.52:1); AA: background → #454545 (4.61:1); AAA: text → #096337 (7.36:1); AAA: background → #262626 (7.28:1)
- On black (#000000): 10.1:1 — AA pass, AA-large pass, AAA pass

## Brands using this color

- **WhatsApp** — accent #43cd66 (Δ 1.814) — https://brandsweets.com/colors/brands/whatsapp-com
- **Figma** — logoGreen #0acf83 (Δ 1.902) — https://brandsweets.com/colors/brands/figma

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/12ce73-a2beb4-d459d0-1f2d2c-e9f1ea?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#12ce73" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
