# #12b4bf

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#12b4bf`
- RGB: rgb(18, 180, 191)
- HSL: hsl(184, 83%, 41%)
- OKLCH: oklch(0.702 0.117 202.7)
- Relative luminance: 0.3653
- Nearest named color: Aquarius (#2db0ce, Δ 2.98) — https://brandsweets.com/colors/aquarius
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/12b4bf

## Tints & shades

- Tints (toward white): #14cedb, #1fddea, #3be1ed, #57e5ef, #73eaf2, #8aedf4, #a6f1f7, #c2f6f9, #daf9fc, #f6fefe
- Shades (toward black): #10a2ad, #0f959f, #0d848c, #0b7279, #0a656b, #085359, #074246, #053033, #032325, #021213

## Harmonies

- Complementary: #bf1d12
- Analogous: #12bf74, #125dbf
- Triadic: #bf12b4, #b4bf12
- Split-complementary: #bf125d, #bf7412
- Tetradic: #7412bf, #bf1d12, #5dbf12

## Colors that go with #12b4bf

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #12b4bf: softer than #000 and cool enough to feel like part of the same palette. Seen in: Lagoon (https://brandsweets.com/palettes/vivid#lagoon), Lido (https://brandsweets.com/palettes/vivid#lido), N26 (https://brandsweets.com/colors/brands/n26-com), Lamborghini (https://brandsweets.com/colors/brands/lamborghini-com). — https://brandsweets.com/colors/charcoal
- **Denim** #1560bd [pool] — Designers have shipped Denim with #12b4bf: 7 real palettes, including Coca-Cola's brand system and Open House, as the accent. Seen in: Coca-Cola (https://brandsweets.com/colors/brands/coca-cola-com), Open House (https://brandsweets.com/palettes/clean#open-house), Gopro (https://brandsweets.com/colors/brands/gopro-com), Venmo (https://brandsweets.com/colors/brands/venmo-com). — https://brandsweets.com/colors/denim
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #12b4bf: 4 real palettes, including Patreon's brand system and Figma's brand system, as the accent. Seen in: Patreon (https://brandsweets.com/colors/brands/patreon-com), Figma (https://brandsweets.com/colors/brands/figma), Unity (https://brandsweets.com/colors/brands/unity-com), Venmo (https://brandsweets.com/colors/brands/venmo-com). — https://brandsweets.com/colors/dodgerblue
- **Midnight Blue** #191970 [pool] — 9 real palettes, including Confluent's brand system and Ford's brand system put Midnight Blue beside #12b4bf, as the lead colour. Seen in: Confluent (https://brandsweets.com/colors/brands/confluent-io), Ford (https://brandsweets.com/colors/brands/ford-com), SoFi (https://brandsweets.com/colors/brands/sofi-com), Tide Pool (https://brandsweets.com/palettes/cool#tide-pool). — https://brandsweets.com/colors/midnightblue
- **Orange** #ffa500 [pool] — 4 real palettes, including Mint Modern and Gopro's brand system put Orange beside #12b4bf, as the accent. Seen in: Mint Modern (https://brandsweets.com/palettes/modern#mint-modern), Gopro (https://brandsweets.com/colors/brands/gopro-com), Mistral AI (https://brandsweets.com/colors/brands/mistral-ai), Graphite (https://brandsweets.com/palettes/technical#graphite). — https://brandsweets.com/colors/orange
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #12b4bf in 5 real palettes, including Confluent's brand system and Elastic's brand system, as the supporting colour. Seen in: Confluent (https://brandsweets.com/colors/brands/confluent-io), Elastic (https://brandsweets.com/colors/brands/elastic-co), Khan Academy (https://brandsweets.com/colors/brands/khanacademy-org), Brilliant (https://brandsweets.com/colors/brands/brilliant-org). — https://brandsweets.com/colors/royalblue
- **Sky Blue** #87ceeb [pool] — Sky Blue is paired with #12b4bf in 4 real palettes, including Coastal and Max's brand system, as the supporting colour. Seen in: Coastal (https://brandsweets.com/palettes/cool#coastal), Max (https://brandsweets.com/colors/brands/max-com), Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue), Still Water (https://brandsweets.com/palettes/cool#still-water). — https://brandsweets.com/colors/skyblue
- **Light Coral** #f08080 [harmony: complementary] — Light Coral sits directly opposite #12b4bf on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/lightcoral

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.53:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #0d7f87 (4.77:1); AA: background → #383838 (4.64:1); AAA: text → #0a6067 (7.29:1); AAA: background → #171717 (7.09:1)
- On black (#000000): 8.31:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/12b4bf-a2b9be-df4e8a-1f262d-e9f1ee?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#12b4bf" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
