# #121e6e

A color — cool, vivid, dark, technical, modern, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#121e6e`
- RGB: rgb(18, 30, 110)
- HSL: hsl(232, 72%, 25%)
- OKLCH: oklch(0.29 0.137 268.7)
- Relative luminance: 0.0218
- Nearest named color: midnightblue (#191970, Δ 1.214) — https://brandsweets.com/colors/midnightblue
- Moods: cool, vivid, dark, technical, modern, luxury, bold
- Page: https://brandsweets.com/colors/121e6e

## Tints & shades

- Tints (toward white): #17278c, #1d30af, #2239ce, #354cde, #586be4, #7786e9, #96a1ee, #b4bdf3, #d8dcf9, #f6f7fe
- Shades (toward black): #101c65, #0f195c, #0e1753, #0c144b, #0b1242, #090e35, #070c2c, #060a23, #04071a, #030512

## Harmonies

- Complementary: #6e6112
- Analogous: #124c6e, #34126e
- Triadic: #6e121e, #1e6e12
- Split-complementary: #6e3412, #4c6e12
- Tetradic: #6e124c, #6e6112, #126e34

## Colors that go with #121e6e

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #121e6e: softer than #000 and cool enough to feel like part of the same palette. Seen in: Boeing (https://brandsweets.com/colors/brands/boeing-com), CeraVe (https://brandsweets.com/colors/brands/cerave-com), Plaid (https://brandsweets.com/colors/brands/plaid-com), Microsoft (https://brandsweets.com/colors/brands/microsoft-com). — https://brandsweets.com/colors/charcoal
- **Steel Blue** #4682b4 [harmony, pool: analogous] — Steel Blue is #121e6e's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Deep Water (https://brandsweets.com/palettes/dark#deep-water), Glacier (https://brandsweets.com/palettes/cool#glacier), Plaid (https://brandsweets.com/colors/brands/plaid-com), Hershey's (https://brandsweets.com/colors/brands/hersheys-com). — https://brandsweets.com/colors/steelblue
- **Blue** #0000ff [pool] — 4 real palettes, including Monzo's brand system and Alaska Airlines's brand system put Blue beside #121e6e, as the accent. Seen in: Monzo (https://brandsweets.com/colors/brands/monzo-com), Alaska Airlines (https://brandsweets.com/colors/brands/alaskaair-com), Sketch (https://brandsweets.com/colors/brands/sketch-com), Penpot (https://brandsweets.com/colors/brands/penpot-app). — https://brandsweets.com/colors/blue
- **Cadet Blue** #5f9ea0 [pool] — Designers have shipped Cadet Blue with #121e6e: 5 real palettes, including SoFi's brand system and Open House, as the supporting colour. Seen in: SoFi (https://brandsweets.com/colors/brands/sofi-com), Open House (https://brandsweets.com/palettes/clean#open-house), Coastal (https://brandsweets.com/palettes/cool#coastal), Dusk (https://brandsweets.com/palettes/cool#dusk). — https://brandsweets.com/colors/cadetblue
- **Cobalt Blue** #0047ab [pool] — Designers have shipped Cobalt Blue with #121e6e: 7 real palettes, including Purina Pro Plan's brand system and Blue Mono, as the accent. Seen in: Purina Pro Plan (https://brandsweets.com/colors/brands/chewy-com), Blue Mono (https://brandsweets.com/palettes/cool#blue-mono), Glacier (https://brandsweets.com/palettes/cool#glacier), MLB (https://brandsweets.com/colors/brands/mlb-com). — https://brandsweets.com/colors/cobalt
- **Crimson** #dc143c [pool] — Crimson is paired with #121e6e in 5 real palettes, including Nintendo's brand system and Casper Sleep's brand system, as the supporting colour. Seen in: Nintendo (https://brandsweets.com/colors/brands/nintendo-com), Casper Sleep (https://brandsweets.com/colors/brands/casper-com), Marvel (https://brandsweets.com/colors/brands/marvel-com), Pepsi (https://brandsweets.com/colors/brands/pepsi-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #121e6e: 14 real palettes, including Bank of America's brand system and Panasonic's brand system, as the accent. Seen in: Bank of America (https://brandsweets.com/colors/brands/bankofamerica-com), Panasonic (https://brandsweets.com/colors/brands/panasonic-com), Skechers (https://brandsweets.com/colors/brands/skechers-com), KLM (https://brandsweets.com/colors/brands/klm-com). — https://brandsweets.com/colors/denim
- **Orange Red** #ff4500 [pool] — Orange Red is paired with #121e6e in 4 real palettes, including Tide's brand system and Monzo's brand system, as the accent. Seen in: Tide (https://brandsweets.com/colors/brands/tide-com), Monzo (https://brandsweets.com/colors/brands/monzo-com), NASA (https://brandsweets.com/colors/brands/nasa-gov), Audi (https://brandsweets.com/colors/brands/audi-com). — https://brandsweets.com/colors/orangered

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 14.62:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 1.44:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #586be4 (4.64:1); AA: background → #8f8f8f (4.52:1); AAA: text → #8492eb (7.29:1); AAA: background → #b5b5b5 (7.13:1)

## Brands using this color

- **Visa** — secondary #1a1f72 (Δ 1.318) — https://brandsweets.com/colors/brands/visa-com
- **Visa** — primary #1a1e73 (Δ 1.358) — https://brandsweets.com/colors/brands/visa-com
- **Bank of America** — secondary #012169 (Δ 1.725) — https://brandsweets.com/colors/brands/bankofamerica-com
- **Crest** — secondary #001c71 (Δ 1.842) — https://brandsweets.com/colors/brands/crest-com

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern
- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/121e6e-9c9dc4-df864e-231f2d-e9eef1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#121e6e" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.