# #116dd0

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#116dd0`
- RGB: rgb(17, 109, 208)
- HSL: hsl(211, 85%, 44%)
- OKLCH: oklch(0.542 0.172 255.4)
- Relative luminance: 0.1561
- Nearest named color: God of Rain (#4466cc, Δ 3.523) — https://brandsweets.com/colors/god-of-rain
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/116dd0

## Tints & shades

- Tints (toward white): #1379e7, #2b89ee, #4296f0, #5fa6f2, #76b3f4, #8ec0f6, #aad0f8, #c2ddfa, #deedfc, #f6fafe
- Shades (toward black): #0f63bd, #0e59aa, #0c4f97, #0b4584, #093b71, #08325e, #06284b, #051e39, #031426, #020a13

## Harmonies

- Complementary: #d07311
- Analogous: #11ccd0, #1411d0
- Triadic: #d0116d, #6dd011
- Split-complementary: #d01411, #ccd011
- Tetradic: #d011cc, #d07311, #11d014

## Colors that go with #116dd0

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #116dd0: softer than #000 and cool enough to feel like part of the same palette. Seen in: Disney (https://brandsweets.com/colors/brands/disney-com), Hinge (https://brandsweets.com/colors/brands/hinge-co), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Starlink (https://brandsweets.com/colors/brands/starlink-com). — https://brandsweets.com/colors/charcoal
- **Crimson** #dc143c [harmony, pool: triadic] — Crimson completes a triad with #116dd0 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Pizza Hut (https://brandsweets.com/colors/brands/pizzahut-com), Foot Locker (https://brandsweets.com/colors/brands/footlocker-com), State Farm (https://brandsweets.com/colors/brands/statefarm-com), Netflix (https://brandsweets.com/colors/brands/netflix). — https://brandsweets.com/colors/crimson
- **Sienna** #a0522d [harmony, pool: complementary] — Sienna sits directly opposite #116dd0 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Dyson (https://brandsweets.com/colors/brands/dyson-com). — https://brandsweets.com/colors/sienna
- **Amber** #ffbf00 [pool] — Amber is paired with #116dd0 in 11 real palettes, including NBA's brand system and Walmart's brand system, as the lead colour. Seen in: NBA (https://brandsweets.com/colors/brands/nba-com), Walmart (https://brandsweets.com/colors/brands/walmart-com), Wikipedia (https://brandsweets.com/colors/brands/wikipedia-org), Warner Bros. (https://brandsweets.com/colors/brands/warnerbros-com). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 17 real palettes, including Pixar's brand system and BBC's brand system put Blue beside #116dd0, as the accent. Seen in: Pixar (https://brandsweets.com/colors/brands/pixar-com), BBC (https://brandsweets.com/colors/brands/bbc-com), Activision (https://brandsweets.com/colors/brands/activision-com), EA (https://brandsweets.com/colors/brands/ea-com). — https://brandsweets.com/colors/blue
- **Cobalt Blue** #0047ab [pool] — Designers have shipped Cobalt Blue with #116dd0: 13 real palettes, including Unilever's brand system and Intel's brand system, as the lead colour. Seen in: Unilever (https://brandsweets.com/colors/brands/unilever-com), Intel (https://brandsweets.com/colors/brands/intel-com), General Mills (https://brandsweets.com/colors/brands/generalmills-com), Carrefour (https://brandsweets.com/colors/brands/carrefour-com). — https://brandsweets.com/colors/cobalt
- **Cornflower Blue** #6495ed [pool] — Designers have shipped Cornflower Blue with #116dd0: 6 real palettes, including NBA's brand system and Coca-Cola's brand system, as the accent. Seen in: NBA (https://brandsweets.com/colors/brands/nba-com), Coca-Cola (https://brandsweets.com/colors/brands/coca-cola-com), Webflow (https://brandsweets.com/colors/brands/webflow-com), Gopro (https://brandsweets.com/colors/brands/gopro-com). — https://brandsweets.com/colors/cornflowerblue
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #116dd0: 7 real palettes, including Venmo's brand system and Astro's brand system, as the supporting colour. Seen in: Venmo (https://brandsweets.com/colors/brands/venmo-com), Astro (https://brandsweets.com/colors/brands/astro-build), Deep Water (https://brandsweets.com/palettes/dark#deep-water), Elastic (https://brandsweets.com/colors/brands/elastic-co). — https://brandsweets.com/colors/deepskyblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 5.09:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #0d57a5 (7.18:1)
- On black (#000000): 4.12:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #1274de (4.58:1); AA: background → #f2f2f2 (4.55:1); AAA: text → #4799f0 (7.08:1)

## Brands using this color

- **American Express** — accent #006fcf (Δ 0.624) — https://brandsweets.com/colors/brands/americanexpress-com
- **Pizza Hut** — accent #266dcc (Δ 1.075) — https://brandsweets.com/colors/brands/pizzahut-com
- **Subaru** — secondary #1971d4 (Δ 1.285) — https://brandsweets.com/colors/brands/subaru-com
- **Khan Academy** — accent #0069d6 (Δ 1.565) — https://brandsweets.com/colors/brands/khanacademy-org
- **Foot Locker** — accent #036ad8 (Δ 1.579) — https://brandsweets.com/colors/brands/footlocker-com
- **Fitbit** — secondary #1967d2 (Δ 1.598) — https://brandsweets.com/colors/brands/fitbit-com
- **Dell** — accent #0672cb (Δ 1.622) — https://brandsweets.com/colors/brands/dell-com
- **NBA** — secondary #0268d6 (Δ 1.763) — https://brandsweets.com/colors/brands/nba-com
- **PlanetScale** — accent #0b6ec5 (Δ 1.79) — https://brandsweets.com/colors/brands/planetscale-com
- **GitHub** — accent #0969da (Δ 1.963) — https://brandsweets.com/colors/brands/github
- **Walmart** — secondary #0071dc (Δ 1.999) — https://brandsweets.com/colors/brands/walmart-com

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/116dd0-9cabc4-df534e-1f202d-e9f1f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#116dd0" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
