# #111c6f

A color — cool, vivid, dark, technical, modern, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#111c6f`
- RGB: rgb(17, 28, 111)
- HSL: hsl(233, 73%, 25%)
- OKLCH: oklch(0.287 0.141 268.6)
- Relative luminance: 0.021
- Nearest named color: midnightblue (#191970, Δ 1.058) — https://brandsweets.com/colors/midnightblue
- Moods: cool, vivid, dark, technical, modern, luxury, bold
- Page: https://brandsweets.com/colors/111c6f

## Tints & shades

- Tints (toward white): #16248d, #1c2db0, #2035cf, #3448df, #5768e5, #7684ea, #95a0ee, #b4bbf3, #d7dbf9, #f6f7fe
- Shades (toward black): #101a65, #0e185d, #0d1554, #0c134b, #0a1142, #080d35, #070b2c, #060923, #04071a, #030412

## Harmonies

- Complementary: #6e6311
- Analogous: #114b6e, #35116e
- Triadic: #6e111c, #1c6e11
- Split-complementary: #6e3511, #4b6e11
- Tetradic: #6e114b, #6e6311, #116e35

## Colors that go with #111c6f

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #111c6f: softer than #000 and cool enough to feel like part of the same palette. Seen in: Boeing (https://brandsweets.com/colors/brands/boeing-com), CeraVe (https://brandsweets.com/colors/brands/cerave-com), Plaid (https://brandsweets.com/colors/brands/plaid-com), Microsoft (https://brandsweets.com/colors/brands/microsoft-com). — https://brandsweets.com/colors/charcoal
- **Steel Blue** #4682b4 [harmony, pool: analogous] — Steel Blue is #111c6f's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Deep Water (https://brandsweets.com/palettes/dark#deep-water), Glacier (https://brandsweets.com/palettes/cool#glacier), Plaid (https://brandsweets.com/colors/brands/plaid-com), Hershey's (https://brandsweets.com/colors/brands/hersheys-com). — https://brandsweets.com/colors/steelblue
- **Blue** #0000ff [pool] — 4 real palettes, including Monzo's brand system and Penpot's brand system put Blue beside #111c6f, as the accent. Seen in: Monzo (https://brandsweets.com/colors/brands/monzo-com), Penpot (https://brandsweets.com/colors/brands/penpot-app), Alaska Airlines (https://brandsweets.com/colors/brands/alaskaair-com), Sketch (https://brandsweets.com/colors/brands/sketch-com). — https://brandsweets.com/colors/blue
- **Cobalt Blue** #0047ab [pool] — Designers have shipped Cobalt Blue with #111c6f: 7 real palettes, including Purina Pro Plan's brand system and Blue Mono, as the accent. Seen in: Purina Pro Plan (https://brandsweets.com/colors/brands/chewy-com), Blue Mono (https://brandsweets.com/palettes/cool#blue-mono), Glacier (https://brandsweets.com/palettes/cool#glacier), Tide (https://brandsweets.com/colors/brands/tide-com). — https://brandsweets.com/colors/cobalt
- **Crimson** #dc143c [pool] — Crimson is paired with #111c6f in 5 real palettes, including Nintendo's brand system and Casper Sleep's brand system, as the supporting colour. Seen in: Nintendo (https://brandsweets.com/colors/brands/nintendo-com), Casper Sleep (https://brandsweets.com/colors/brands/casper-com), Pepsi (https://brandsweets.com/colors/brands/pepsi-com), Marvel (https://brandsweets.com/colors/brands/marvel-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #111c6f: 13 real palettes, including Bank of America's brand system and Panasonic's brand system, as the accent. Seen in: Bank of America (https://brandsweets.com/colors/brands/bankofamerica-com), Panasonic (https://brandsweets.com/colors/brands/panasonic-com), Skechers (https://brandsweets.com/colors/brands/skechers-com), KLM (https://brandsweets.com/colors/brands/klm-com). — https://brandsweets.com/colors/denim
- **Powder Blue** #b0e0e6 [pool] — Designers have shipped Powder Blue with #111c6f: 4 real palettes, including Glacier and Frost & Ember, as the supporting colour. Seen in: Glacier (https://brandsweets.com/palettes/cool#glacier), Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), First Snow (https://brandsweets.com/palettes/cool#first-snow), Opera (https://brandsweets.com/colors/brands/opera-com). — https://brandsweets.com/colors/powderblue
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #111c6f in 8 real palettes, including Discord's brand system and Confluent's brand system, as the lead colour. Seen in: Discord (https://brandsweets.com/colors/brands/discord), Confluent (https://brandsweets.com/colors/brands/confluent-io), Spectrum (https://brandsweets.com/colors/brands/spectrum-com), GEICO (https://brandsweets.com/colors/brands/geico-com). — https://brandsweets.com/colors/royalblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 14.79:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 1.42:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #5768e5 (4.52:1); AA: background → #8f8f8f (4.57:1); AAA: text → #8390ec (7.17:1); AAA: background → #b3b3b3 (7.06:1)

## Brands using this color

- **Visa** — primary #1a1e73 (Δ 1.525) — https://brandsweets.com/colors/brands/visa-com
- **Crest** — secondary #001c71 (Δ 1.552) — https://brandsweets.com/colors/brands/crest-com
- **Visa** — secondary #1a1f72 (Δ 1.567) — https://brandsweets.com/colors/brands/visa-com
- **Bank of America** — secondary #012169 (Δ 1.852) — https://brandsweets.com/colors/brands/bankofamerica-com

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern
- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/111c6f-9c9cc4-df884e-241f2d-e9eef1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#111c6f" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.