# #10ada0

A color — vivid. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#10ada0`
- RGB: rgb(16, 173, 160)
- HSL: hsl(175, 83%, 37%)
- OKLCH: oklch(0.673 0.116 185.3)
- Relative luminance: 0.3254
- Nearest named color: Billiard (#00af9f, Δ 0.667) — https://brandsweets.com/colors/billiard
- Moods: vivid
- Page: https://brandsweets.com/colors/10ada0

## Tints & shades

- Tints (toward white): #13c9b9, #15e5d3, #2debdc, #49eee0, #6af1e6, #86f4eb, #a2f6ef, #bef9f4, #dafcf9, #f6fefd
- Shades (toward black): #0f9f93, #0d8c81, #0c7e74, #0a7068, #09625b, #074f49, #06413c, #05332f, #03211e, #021311

## Harmonies

- Complementary: #ad101d
- Analogous: #10ad51, #106bad
- Triadic: #a010ad, #ada010
- Split-complementary: #ad106b, #ad5110
- Tetradic: #5110ad, #ad101d, #6bad10

## Colors that go with #10ada0

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #10ada0: softer than #000 and cool enough to feel like part of the same palette. Seen in: N26 (https://brandsweets.com/colors/brands/n26-com), Lagoon (https://brandsweets.com/palettes/vivid#lagoon), Coastal (https://brandsweets.com/palettes/cool#coastal), Tide Pool (https://brandsweets.com/palettes/cool#tide-pool). — https://brandsweets.com/colors/charcoal
- **Cornflower Blue** #6495ed [pool] — Designers have shipped Cornflower Blue with #10ada0: 4 real palettes, including Canva's brand system and Arctic, as the supporting colour. Seen in: Canva (https://brandsweets.com/colors/brands/canva-com), Arctic (https://brandsweets.com/palettes/clean#arctic), Spotify (https://brandsweets.com/colors/brands/spotify), Terminal (https://brandsweets.com/palettes/technical#terminal). — https://brandsweets.com/colors/cornflowerblue
- **Denim** #1560bd [pool] — Designers have shipped Denim with #10ada0: 4 real palettes, including Peacock and Open House, as the supporting colour. Seen in: Peacock (https://brandsweets.com/palettes/vivid#peacock), Open House (https://brandsweets.com/palettes/clean#open-house), Dusk (https://brandsweets.com/palettes/cool#dusk), Gopro (https://brandsweets.com/colors/brands/gopro-com). — https://brandsweets.com/colors/denim
- **Midnight Blue** #191970 [pool] — 7 real palettes, including Ford's brand system and Fintech Trust put Midnight Blue beside #10ada0, as the lead colour. Seen in: Ford (https://brandsweets.com/colors/brands/ford-com), Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust), Tide Pool (https://brandsweets.com/palettes/cool#tide-pool), Confluent (https://brandsweets.com/colors/brands/confluent-io). — https://brandsweets.com/colors/midnightblue
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #10ada0 in 7 real palettes, including Khan Academy's brand system and Confluent's brand system, as the accent. Seen in: Khan Academy (https://brandsweets.com/colors/brands/khanacademy-org), Confluent (https://brandsweets.com/colors/brands/confluent-io), Brilliant (https://brandsweets.com/colors/brands/brilliant-org), Elastic (https://brandsweets.com/colors/brands/elastic-co). — https://brandsweets.com/colors/royalblue
- **Taupe** #483c32 [pool] — Taupe is paired with #10ada0 in 12 real palettes, including Resort and Rain Garden, as the text colour against it. Seen in: Resort (https://brandsweets.com/palettes/light#resort), Rain Garden (https://brandsweets.com/palettes/cool#rain-garden), Polaroid (https://brandsweets.com/palettes/light#polaroid), Crayon Box (https://brandsweets.com/palettes/playful#crayon-box). — https://brandsweets.com/colors/taupe
- **Tomato** #ff6347 [harmony, pool: split] — Tomato is a split-complement of #10ada0: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Lido (https://brandsweets.com/palettes/vivid#lido), Crayon Box (https://brandsweets.com/palettes/playful#crayon-box). — https://brandsweets.com/colors/tomato
- **Pale Violet Red** #db7093 [harmony: complementary] — Pale Violet Red sits directly opposite #10ada0 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/palevioletred

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.8:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #0c8379 (4.63:1); AA: background → #333333 (4.52:1); AAA: text → #09625b (7.22:1); AAA: background → #0a0a0a (7.08:1)
- On black (#000000): 7.51:1 — AA pass, AA-large pass, AAA pass

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/10ada0-a2bdbe-d4599f-1f282d-e9f1ed?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#10ada0" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
