# #108e1c

A color — vivid. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#108e1c`
- RGB: rgb(16, 142, 28)
- HSL: hsl(126, 80%, 31%)
- OKLCH: oklch(0.563 0.18 143.5)
- Relative luminance: 0.1954
- Nearest named color: Emerald (#028f1e, Δ 0.329) — https://brandsweets.com/colors/emerald
- Moods: vivid
- Page: https://brandsweets.com/colors/108e1c

## Tints & shades

- Tints (toward white): #13ae23, #16ca28, #1ee632, #3eea4f, #5eed6d, #7af086, #9af4a3, #baf7c0, #d6fad9, #f6fef7
- Shades (toward black): #0e811a, #0d7718, #0c6a15, #0a5c12, #095311, #08450e, #06370b, #052908, #042006, #021204

## Harmonies

- Complementary: #8e1082
- Analogous: #428e10, #108e5c
- Triadic: #1c108e, #8e1c10
- Split-complementary: #5c108e, #8e1042
- Tetradic: #10428e, #8e1082, #8e5c10

## Colors that go with #108e1c

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Royal Blue** #4169e1 [harmony, pool: triadic] — Royal Blue completes a triad with #108e1c — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Xbox (https://brandsweets.com/colors/brands/xbox-com), Coinbase (https://brandsweets.com/colors/brands/coinbase), Console Light (https://brandsweets.com/palettes/technical#console-light), Telehealth (https://brandsweets.com/palettes/modern#telehealth). — https://brandsweets.com/colors/royalblue
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #108e1c: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Asana (https://brandsweets.com/colors/brands/asana-com), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Zendesk (https://brandsweets.com/colors/brands/zendesk-com). — https://brandsweets.com/colors/charcoal
- **Crimson** #dc143c [harmony, pool: triadic] — Crimson completes a triad with #108e1c — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Coinbase (https://brandsweets.com/colors/brands/coinbase), Five Guys (https://brandsweets.com/colors/brands/fiveguys-com), Netflix (https://brandsweets.com/colors/brands/netflix). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #108e1c: 5 real palettes, including Xbox's brand system and Intel's brand system, as the supporting colour. Seen in: Xbox (https://brandsweets.com/colors/brands/xbox-com), Intel (https://brandsweets.com/colors/brands/intel-com), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Netflix (https://brandsweets.com/colors/brands/netflix). — https://brandsweets.com/colors/denim
- **Taupe** #483c32 [pool] — Taupe is paired with #108e1c in 5 real palettes, including Instacart's brand system and Acer's brand system, as the lead colour. Seen in: Instacart (https://brandsweets.com/colors/brands/instacart-com), Acer (https://brandsweets.com/colors/brands/acer-com), Subaru (https://brandsweets.com/colors/brands/subaru-com), Wellness (https://brandsweets.com/palettes/warm#wellness). — https://brandsweets.com/colors/taupe
- **Dark Orchid** #9932cc [harmony: complementary] — Dark Orchid sits directly opposite #108e1c on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/darkorchid
- **Medium Violet Red** #c71585 [harmony, pool: split] — Medium Violet Red is a split-complement of #108e1c: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Bun (https://brandsweets.com/colors/brands/bun-sh). — https://brandsweets.com/colors/mediumvioletred
- **Midnight Blue** #191970 [pool] — 3 real palettes, including Telehealth and Paramount+'s brand system put Midnight Blue beside #108e1c, as the text colour against it. Seen in: Telehealth (https://brandsweets.com/palettes/modern#telehealth), Paramount+ (https://brandsweets.com/colors/brands/paramountplus-com), Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust). — https://brandsweets.com/colors/midnightblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 4.28:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #0f851b (4.78:1); AA: background → #0d0d0d (4.54:1); AAA: text → #0b6514 (7.28:1)
- On black (#000000): 4.91:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #13ae23 (7.11:1)

## Brands using this color

- **Instacart** — secondary #108910 (Δ 1.517) — https://brandsweets.com/colors/brands/instacart-com

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/108e1c-a2bea8-a74edf-1f2d27-ecf1e9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#108e1c" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.