# #102e5b

A color — cool, vivid, dark, technical, modern, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#102e5b`
- RGB: rgb(16, 46, 91)
- HSL: hsl(216, 70%, 21%)
- OKLCH: oklch(0.307 0.088 258.6)
- Relative luminance: 0.0282
- Nearest named color: Marine (#042e60, Δ 1.17) — https://brandsweets.com/colors/marine
- Moods: cool, vivid, dark, technical, modern, luxury, bold
- Page: https://brandsweets.com/colors/102e5b

## Tints & shades

- Tints (toward white): #16407e, #1c4f9c, #2260bf, #2f73da, #528be0, #709fe6, #93b6ec, #b5cef2, #d4e2f7, #f6f9fd
- Shades (toward black): #0f2a52, #0e274e, #0c2345, #0b1f3d, #0a1d38, #081830, #071427, #050f1e, #050d1a, #030911

## Harmonies

- Complementary: #5b3d10
- Analogous: #10545b, #18105b
- Triadic: #5b102e, #2e5b10
- Split-complementary: #5b1810, #545b10
- Tetradic: #5b1054, #5b3d10, #105b18

## Colors that go with #102e5b

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Crimson** #dc143c [harmony, pool: triadic] — Crimson completes a triad with #102e5b — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), Marvel (https://brandsweets.com/colors/brands/marvel-com), Nintendo (https://brandsweets.com/colors/brands/nintendo-com), Casper Sleep (https://brandsweets.com/colors/brands/casper-com). — https://brandsweets.com/colors/crimson
- **Slate Blue** #6a5acd [harmony, pool: analogous] — Slate Blue is #102e5b's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Marvel (https://brandsweets.com/colors/brands/marvel-com), Superhuman (https://brandsweets.com/colors/brands/superhuman-com), GitLab (https://brandsweets.com/colors/brands/gitlab), Indigo SaaS (https://brandsweets.com/palettes/modern#indigo-saas). — https://brandsweets.com/colors/slateblue
- **Steel Blue** #4682b4 [harmony, pool: analogous] — Steel Blue is #102e5b's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Plaid (https://brandsweets.com/colors/brands/plaid-com), Discover (https://brandsweets.com/colors/brands/discover-com), Beach Hut (https://brandsweets.com/palettes/light#beach-hut), Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust). — https://brandsweets.com/colors/steelblue
- **Sienna** #a0522d [harmony, pool: complementary] — Sienna sits directly opposite #102e5b on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Olive Grove (https://brandsweets.com/palettes/muted#olive-grove). — https://brandsweets.com/colors/sienna
- **Amber** #ffbf00 [pool] — Amber is paired with #102e5b in 6 real palettes, including Beach Hut and Southwest Airlines's brand system, as the supporting colour. Seen in: Beach Hut (https://brandsweets.com/palettes/light#beach-hut), Southwest Airlines (https://brandsweets.com/colors/brands/southwest-com), McDonald's (https://brandsweets.com/colors/brands/mcdonalds-com), Wikipedia (https://brandsweets.com/colors/brands/wikipedia-org). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 12 real palettes, including Monzo's brand system and Alaska Airlines's brand system put Blue beside #102e5b, as the accent. Seen in: Monzo (https://brandsweets.com/colors/brands/monzo-com), Alaska Airlines (https://brandsweets.com/colors/brands/alaskaair-com), Sketch (https://brandsweets.com/colors/brands/sketch-com), Minecraft (https://brandsweets.com/colors/brands/minecraft-net). — https://brandsweets.com/colors/blue
- **Blush Pink** #e8b4b8 [pool] — 4 real palettes, including Rain Garden and Blush put Blush Pink beside #102e5b, as the accent. Seen in: Rain Garden (https://brandsweets.com/palettes/cool#rain-garden), Blush (https://brandsweets.com/palettes/light#blush), Graphite Mono (https://brandsweets.com/palettes/neutral#graphite-mono), Garden Wedding (https://brandsweets.com/palettes/light#garden-wedding). — https://brandsweets.com/colors/blush-pink
- **White Smoke** #f5f5f5 [role] — White Smoke is the surface for #102e5b: a clean near-white with no warm cast, so the cool hue stays clear instead of drifting muddy. — https://brandsweets.com/colors/whitesmoke

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 13.43:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 1.56:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #2f73da (4.59:1); AA: background → #969696 (4.54:1); AAA: text → #6396e3 (7:1); AAA: background → #bdbdbd (7.15:1)

## Brands using this color

- **Panasonic** — secondary #0f315f (Δ 1.083) — https://brandsweets.com/colors/brands/panasonic-com
- **CeraVe** — accent #003057 (Δ 1.455) — https://brandsweets.com/colors/brands/cerave-com
- **Hyundai** — accent #002c5e (Δ 1.499) — https://brandsweets.com/colors/brands/hyundaiusa-com
- **Hyundai** — primary #002c5f (Δ 1.564) — https://brandsweets.com/colors/brands/hyundaiusa-com
- **American Eagle** — secondary #182c52 (Δ 1.729) — https://brandsweets.com/colors/brands/ae-com

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern
- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/102e5b-9ca7c4-df5f4e-201f2d-e9f0f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#102e5b" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.