# #102023

A color — cool, dark, luxury, bold, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#102023`
- RGB: rgb(16, 32, 35)
- HSL: hsl(189, 37%, 10%)
- OKLCH: oklch(0.231 0.022 210.7)
- Relative luminance: 0.0126
- Nearest named color: Sunken Ship (#10252a, Δ 1.971) — https://brandsweets.com/colors/sunken-ship
- Moods: cool, dark, luxury, bold, modern
- Page: https://brandsweets.com/colors/102023

## Tints & shades

- Tints (toward white): #1f3d42, #2d5a62, #3a747e, #48909d, #5ea8b5, #7eb9c4, #9dcad2, #b9d9df, #d9eaed, #f8fbfc
- Shades (toward black): #0e1d1f, #0e1d1f, #0d1a1c, #0d1a1c, #0b1618, #0a1315, #0a1315, #081011, #081011, #060d0e

## Harmonies

- Complementary: #231310
- Analogous: #10231c, #101723
- Triadic: #231020, #202310
- Split-complementary: #231017, #231c10
- Tetradic: #1c1023, #231310, #172310

## Colors that go with #102023

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black that reads cleanly against #102023 without the hard edge of pure #000. Seen in: Audi (https://brandsweets.com/colors/brands/audi-com), Vimeo (https://brandsweets.com/colors/brands/vimeo-com), Asana (https://brandsweets.com/colors/brands/asana-com), Mint Modern (https://brandsweets.com/palettes/modern#mint-modern). — https://brandsweets.com/colors/charcoal
- **Amber** #ffbf00 [pool] — Amber is paired with #102023 in 18 real palettes, including Google's brand system and Warner Bros.'s brand system, as the accent. Seen in: Google (https://brandsweets.com/colors/brands/google-com), Warner Bros. (https://brandsweets.com/colors/brands/warnerbros-com), Wikipedia (https://brandsweets.com/colors/brands/wikipedia-org), Trailhead (https://brandsweets.com/palettes/warm#trailhead). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 23 real palettes, including Signal's brand system and Bumble's brand system put Blue beside #102023, as the supporting colour. Seen in: Signal (https://brandsweets.com/colors/brands/signal-org), Bumble (https://brandsweets.com/colors/brands/bumble-com), CVS (https://brandsweets.com/colors/brands/cvs-com), Rolex (https://brandsweets.com/colors/brands/rolex-com). — https://brandsweets.com/colors/blue
- **Blue Violet** #8a2be2 [pool] — Blue Violet is paired with #102023 in 10 real palettes, including ClickUp's brand system and Yahoo's brand system, as the lead colour. Seen in: ClickUp (https://brandsweets.com/colors/brands/clickup-com), Yahoo (https://brandsweets.com/colors/brands/yahoo-com), Prepare your taste buds... (https://brandsweets.com/colors/brands/grubhub-com), Klarna US (https://brandsweets.com/colors/brands/klarna-com). — https://brandsweets.com/colors/blueviolet
- **Blush Pink** #e8b4b8 [pool] — 6 real palettes, including Graphite Mono and Estate put Blush Pink beside #102023, as the accent. Seen in: Graphite Mono (https://brandsweets.com/palettes/neutral#graphite-mono), Estate (https://brandsweets.com/palettes/luxury#estate), Cartier (https://brandsweets.com/colors/brands/cartier-com), Rain Garden (https://brandsweets.com/palettes/cool#rain-garden). — https://brandsweets.com/colors/blush-pink
- **Brown** #a52a2a [pool] — 5 real palettes, including Woodsmoke and State Farm's brand system put Brown beside #102023, as the accent. Seen in: Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke), State Farm (https://brandsweets.com/colors/brands/statefarm-com), Typewriter (https://brandsweets.com/palettes/editorial#typewriter), Garnet (https://brandsweets.com/palettes/warm#garnet). — https://brandsweets.com/colors/brown
- **Burgundy** #800020 [pool] — 4 real palettes, including Qatar Airways's brand system and Mailchimp's brand system put Burgundy beside #102023, as the accent. Seen in: Qatar Airways (https://brandsweets.com/colors/brands/qatarairways-com), Mailchimp (https://brandsweets.com/colors/brands/mailchimp-com), Candlelight (https://brandsweets.com/palettes/warm#candlelight), Rare Beauty (https://brandsweets.com/colors/brands/rarebeauty-com). — https://brandsweets.com/colors/burgundy
- **Burlywood** #deb887 [pool] — Burlywood is paired with #102023 in 6 real palettes, including Chalkboard and Coffee Bar, as the lead colour. Seen in: Chalkboard (https://brandsweets.com/palettes/dark#chalkboard), Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), Kiln (https://brandsweets.com/palettes/dark#kiln), Coastal (https://brandsweets.com/palettes/cool#coastal). — https://brandsweets.com/colors/burlywood

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 16.76:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 1.25:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #3f7d88 (4.5:1); AA: background → #858585 (4.54:1); AAA: text → #50a1af (7.06:1); AAA: background → #a8a8a8 (7.05:1)

## Brands using this color

- **Box** — text #151f26 (Δ 1.089) — https://brandsweets.com/colors/brands/box-com
- **NFL** — accent #172029 (Δ 1.658) — https://brandsweets.com/colors/brands/nfl-com
- **Audi** — secondary #181d25 (Δ 1.714) — https://brandsweets.com/colors/brands/audi-com
- **Airtable** — accent #181d26 (Δ 1.822) — https://brandsweets.com/colors/brands/airtable-com
- **Fitbit** — primary #191c1d (Δ 1.887) — https://brandsweets.com/colors/brands/fitbit-com
- **Fitbit** — text #191c1d (Δ 1.887) — https://brandsweets.com/colors/brands/fitbit-com
- **WhatsApp** — primary #1c1e21 (Δ 1.892) — https://brandsweets.com/colors/brands/whatsapp-com
- **WhatsApp** — text #1c1e21 (Δ 1.892) — https://brandsweets.com/colors/brands/whatsapp-com

## Fonts for this mood

- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/102023-a2b7be-df4e7e-1f252d-e9f1ee?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#102023" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
