# #101e28

A color — cool, dark, luxury, bold, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#101e28`
- RGB: rgb(16, 30, 40)
- HSL: hsl(205, 43%, 11%)
- OKLCH: oklch(0.227 0.028 240.6)
- Relative luminance: 0.0119
- Nearest named color: Sunken Ship (#10252a, Δ 2.534) — https://brandsweets.com/colors/sunken-ship
- Moods: cool, dark, luxury, bold, modern
- Page: https://brandsweets.com/colors/101e28

## Tints & shades

- Tints (toward white): #1d3749, #294d66, #366587, #437ea8, #5b94be, #78a7c9, #99bdd6, #bad2e3, #d7e5ef, #f8fafc
- Shades (toward black): #0f1b24, #0f1b24, #0d1921, #0c161d, #0c161d, #0a131a, #091016, #070e12, #070e12, #060b0f

## Harmonies

- Complementary: #281a10
- Analogous: #102826, #101228
- Triadic: #28101e, #1e2810
- Split-complementary: #281012, #282610
- Tetradic: #261028, #281a10, #122810

## Colors that go with #101e28

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black that reads cleanly against #101e28 without the hard edge of pure #000. Seen in: Asana (https://brandsweets.com/colors/brands/asana-com), Audi (https://brandsweets.com/colors/brands/audi-com), Vimeo (https://brandsweets.com/colors/brands/vimeo-com), Logitech (https://brandsweets.com/colors/brands/logitech-com). — https://brandsweets.com/colors/charcoal
- **Amber** #ffbf00 [pool] — Amber is paired with #101e28 in 18 real palettes, including Blueprint and Warner Bros.'s brand system, as the accent. Seen in: Blueprint (https://brandsweets.com/palettes/technical#blueprint), Warner Bros. (https://brandsweets.com/colors/brands/warnerbros-com), Google (https://brandsweets.com/colors/brands/google-com), Wikipedia (https://brandsweets.com/colors/brands/wikipedia-org). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 23 real palettes, including Signal's brand system and Monzo's brand system put Blue beside #101e28, as the supporting colour. Seen in: Signal (https://brandsweets.com/colors/brands/signal-org), Monzo (https://brandsweets.com/colors/brands/monzo-com), CVS (https://brandsweets.com/colors/brands/cvs-com), Bumble (https://brandsweets.com/colors/brands/bumble-com). — https://brandsweets.com/colors/blue
- **Blue Violet** #8a2be2 [pool] — Blue Violet is paired with #101e28 in 10 real palettes, including Yahoo's brand system and ClickUp's brand system, as the supporting colour. Seen in: Yahoo (https://brandsweets.com/colors/brands/yahoo-com), ClickUp (https://brandsweets.com/colors/brands/clickup-com), Prepare your taste buds... (https://brandsweets.com/colors/brands/grubhub-com), Klarna US (https://brandsweets.com/colors/brands/klarna-com). — https://brandsweets.com/colors/blueviolet
- **Blush Pink** #e8b4b8 [pool] — 5 real palettes, including Graphite Mono and Estate put Blush Pink beside #101e28, as the accent. Seen in: Graphite Mono (https://brandsweets.com/palettes/neutral#graphite-mono), Estate (https://brandsweets.com/palettes/luxury#estate), Cartier (https://brandsweets.com/colors/brands/cartier-com), Rain Garden (https://brandsweets.com/palettes/cool#rain-garden). — https://brandsweets.com/colors/blush-pink
- **Brown** #a52a2a [pool] — 5 real palettes, including Woodsmoke and State Farm's brand system put Brown beside #101e28, as the accent. Seen in: Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke), State Farm (https://brandsweets.com/colors/brands/statefarm-com), Typewriter (https://brandsweets.com/palettes/editorial#typewriter), Garnet (https://brandsweets.com/palettes/warm#garnet). — https://brandsweets.com/colors/brown
- **Burgundy** #800020 [pool] — 4 real palettes, including Qatar Airways's brand system and Mailchimp's brand system put Burgundy beside #101e28, as the accent. Seen in: Qatar Airways (https://brandsweets.com/colors/brands/qatarairways-com), Mailchimp (https://brandsweets.com/colors/brands/mailchimp-com), Candlelight (https://brandsweets.com/palettes/warm#candlelight), Rare Beauty (https://brandsweets.com/colors/brands/rarebeauty-com). — https://brandsweets.com/colors/burgundy
- **Burlywood** #deb887 [pool] — Burlywood is paired with #101e28 in 6 real palettes, including Coffee Bar and Kiln, as the accent. Seen in: Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), Kiln (https://brandsweets.com/palettes/dark#kiln), Chalkboard (https://brandsweets.com/palettes/dark#chalkboard), Coastal (https://brandsweets.com/palettes/cool#coastal). — https://brandsweets.com/colors/burlywood

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 16.96:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 1.24:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #417ba4 (4.59:1); AA: background → #858585 (4.6:1); AAA: text → #669cc2 (7.1:1); AAA: background → #a8a8a8 (7.13:1)

## Brands using this color

- **Box** — text #151f26 (Δ 0.964) — https://brandsweets.com/colors/brands/box-com
- **Asana** — secondary #151b26 (Δ 1.195) — https://brandsweets.com/colors/brands/asana-com
- **Airtable** — accent #181d26 (Δ 1.23) — https://brandsweets.com/colors/brands/airtable-com
- **Audi** — secondary #181d25 (Δ 1.272) — https://brandsweets.com/colors/brands/audi-com
- **NFL** — accent #172029 (Δ 1.355) — https://brandsweets.com/colors/brands/nfl-com
- **Vimeo** — text #141a20 (Δ 1.826) — https://brandsweets.com/colors/brands/vimeo-com
- **Formula 1** — text #1c1c25 (Δ 1.967) — https://brandsweets.com/colors/brands/formula1-com

## Curated palettes containing it

- **Alpine** (cool, clean, light) — #1f6f8b, #7fa2b6, #e76f51, #f5f8fa, #15222e — Glacier blue with a safety-orange accent: technical outdoor gear, not lifestyle. — tool: https://brandsweets.com/palettes/new/1f6f8b-7fa2b6-e76f51-f5f8fa-15222e — collection: https://brandsweets.com/palettes/cool
- **Arctic** (clean, cool, minimal) — #0f1b2d, #7d93a8, #0ea5e9, #ffffff — Navy type on white with an ice-blue accent: crisp and corporate without going grey. — tool: https://brandsweets.com/palettes/new/0f1b2d-7d93a8-0ea5e9-ffffff — collection: https://brandsweets.com/palettes/clean
- **Peacock** (jewel-tones, vivid, cool, bold) — #0d9488, #1d4ed8, #a21caf, #ffffff, #0c1a2b — Teal, cobalt and magenta at full chroma on white — jewel tones in daylight; the trick is a near-black text with a blue cast. — tool: https://brandsweets.com/palettes/new/0d9488-1d4ed8-a21caf-ffffff-0c1a2b — collection: https://brandsweets.com/palettes/jewel-tones

## Fonts for this mood

- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/101e28-9cafc4-df4e58-1f212d-e9f1f0?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#101e28" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.