# #101505

A color — vivid, dark, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#101505`
- RGB: rgb(16, 21, 5)
- HSL: hsl(79, 62%, 5%)
- OKLCH: oklch(0.185 0.032 123.1)
- Relative luminance: 0.0066
- Nearest named color: King Kong (#161410, Δ 2.675) — https://brandsweets.com/colors/king-kong
- Moods: vivid, dark, luxury, bold
- Page: https://brandsweets.com/colors/101505

## Tints & shades

- Tints (toward white): #2c3a0e, #4b6317, #678820, #83ae29, #a0d039, #b2d95e, #c4e283, #d6eba8, #e9f4d2, #fbfdf7
- Shades (toward black): #101505, #101505, #101505, #101505, #101505, #0d1104, #0d1104, #0d1104, #0d1104, #0d1104

## Harmonies

- Complementary: #0a0515
- Analogous: #151205, #081505
- Triadic: #051015, #150510
- Split-complementary: #050815, #120515
- Tetradic: #051512, #0a0515, #150508

## Colors that go with #101505

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #101505: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Sweetgreen (https://brandsweets.com/colors/brands/sweetgreen-com), Amazon (https://brandsweets.com/colors/brands/amazon-com), Bloomberg (https://brandsweets.com/colors/brands/bloomberg-com), Codecademy (https://brandsweets.com/colors/brands/codecademy-com). — https://brandsweets.com/colors/charcoal
- **Royal Blue** #4169e1 [harmony, pool: split] — Royal Blue is a split-complement of #101505: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: NHL (https://brandsweets.com/colors/brands/nhl-com), 1password (https://brandsweets.com/colors/brands/1password-com), Behance (https://brandsweets.com/colors/brands/behance-net), Brilliant (https://brandsweets.com/colors/brands/brilliant-org). — https://brandsweets.com/colors/royalblue
- **Sea Green** #2e8b57 [harmony, pool: analogous] — Sea Green is #101505's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Next.js (https://brandsweets.com/colors/brands/nextjs-org), Asana (https://brandsweets.com/colors/brands/asana-com), Lemon Squeezy (https://brandsweets.com/colors/brands/lemonsqueezy-com), Coinbase (https://brandsweets.com/colors/brands/coinbase). — https://brandsweets.com/colors/seagreen
- **Steel Blue** #4682b4 [harmony, pool: triadic] — Steel Blue completes a triad with #101505 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: American Express (https://brandsweets.com/colors/brands/americanexpress-com), Plaid (https://brandsweets.com/colors/brands/plaid-com), Wired (https://brandsweets.com/colors/brands/wired-com), Lemon Squeezy (https://brandsweets.com/colors/brands/lemonsqueezy-com). — https://brandsweets.com/colors/steelblue
- **Dark Orchid** #9932cc [harmony, pool: complementary] — Dark Orchid sits directly opposite #101505 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Linkedin (https://brandsweets.com/colors/brands/linkedin-com), Laser (https://brandsweets.com/palettes/vivid#laser), Peacock (https://brandsweets.com/palettes/vivid#peacock). — https://brandsweets.com/colors/darkorchid
- **Amber** #ffbf00 [pool] — Amber is paired with #101505 in 18 real palettes, including Ember and Ahrefs's brand system, as the accent. Seen in: Ember (https://brandsweets.com/palettes/bold#ember), Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com), Mastodon hosted on mastodon.social (https://brandsweets.com/colors/brands/mastodon-social), NBA (https://brandsweets.com/colors/brands/nba-com). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 22 real palettes, including Robinhood's brand system and native Cybersecurity's brand system put Blue beside #101505, as the supporting colour. Seen in: Robinhood (https://brandsweets.com/colors/brands/robinhood-com), native Cybersecurity (https://brandsweets.com/colors/brands/crowdstrike-com), EA (https://brandsweets.com/colors/brands/ea-com), Penpot (https://brandsweets.com/colors/brands/penpot-app). — https://brandsweets.com/colors/blue
- **Blue Violet** #8a2be2 [pool] — Blue Violet is paired with #101505 in 10 real palettes, including Prepare your taste buds...'s brand system and Klarna US's brand system, as the accent. Seen in: Prepare your taste buds... (https://brandsweets.com/colors/brands/grubhub-com), Klarna US (https://brandsweets.com/colors/brands/klarna-com), Taco Bell (https://brandsweets.com/colors/brands/tacobell-com), Neobank (https://brandsweets.com/palettes/vivid#neobank). — https://brandsweets.com/colors/blueviolet

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 18.56:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 1.13:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #61801e (4.61:1); AA: background → #7d7d7d (4.51:1); AAA: text → #7da527 (7.28:1); AAA: background → #a1a1a1 (7.18:1)

## Brands using this color

- **Sweetgreen** — primary #0e150e (Δ 1.688) — https://brandsweets.com/colors/brands/sweetgreen-com
- **Sweetgreen** — text #0e150e (Δ 1.688) — https://brandsweets.com/colors/brands/sweetgreen-com

## Fonts for this mood

- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/101505-b2bea2-4e66df-232d1f-f1f0e9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#101505" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
