# #100c6e

A color — cool, vivid, dark, technical, modern, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#100c6e`
- RGB: rgb(16, 12, 110)
- HSL: hsl(242, 80%, 24%)
- OKLCH: oklch(0.263 0.155 270.2)
- Relative luminance: 0.015
- Nearest named color: Dying Storm Blue (#111166, Δ 1.514) — https://brandsweets.com/colors/dying-storm-blue
- Moods: cool, vivid, dark, technical, modern, luxury, bold
- Page: https://brandsweets.com/colors/100c6e

## Tints & shades

- Tints (toward white): #14108e, #1914b3, #1e17d3, #322ce8, #514ceb, #706cef, #9491f3, #b3b1f6, #d7d6fa, #f6f6fe
- Shades (toward black): #0e0b65, #0d0a5c, #0c0953, #0a0849, #090740, #080637, #06052e, #050425, #04031c, #030212

## Harmonies

- Complementary: #6b6e0c
- Analogous: #0c3a6e, #400c6e
- Triadic: #6e100c, #0c6e10
- Split-complementary: #6e400c, #3a6e0c
- Tetradic: #6e0c3a, #6b6e0c, #0c6e40

## Colors that go with #100c6e

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #100c6e: softer than #000 and cool enough to feel like part of the same palette. Seen in: Boeing (https://brandsweets.com/colors/brands/boeing-com), Plaid (https://brandsweets.com/colors/brands/plaid-com), CeraVe (https://brandsweets.com/colors/brands/cerave-com), Microsoft (https://brandsweets.com/colors/brands/microsoft-com). — https://brandsweets.com/colors/charcoal
- **Steel Blue** #4682b4 [harmony, pool: analogous] — Steel Blue is #100c6e's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Deep Water (https://brandsweets.com/palettes/dark#deep-water), Glacier (https://brandsweets.com/palettes/cool#glacier), Plaid (https://brandsweets.com/colors/brands/plaid-com), Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust). — https://brandsweets.com/colors/steelblue
- **Cobalt Blue** #0047ab [pool] — Designers have shipped Cobalt Blue with #100c6e: 7 real palettes, including Glacier and Purina Pro Plan's brand system, as the accent. Seen in: Glacier (https://brandsweets.com/palettes/cool#glacier), Purina Pro Plan (https://brandsweets.com/colors/brands/chewy-com), Blue Mono (https://brandsweets.com/palettes/cool#blue-mono), MLB (https://brandsweets.com/colors/brands/mlb-com). — https://brandsweets.com/colors/cobalt
- **Crimson** #dc143c [pool] — Crimson is paired with #100c6e in 5 real palettes, including Nintendo's brand system and Pepsi's brand system, as the supporting colour. Seen in: Nintendo (https://brandsweets.com/colors/brands/nintendo-com), Pepsi (https://brandsweets.com/colors/brands/pepsi-com), Casper Sleep (https://brandsweets.com/colors/brands/casper-com), Marvel (https://brandsweets.com/colors/brands/marvel-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #100c6e: 10 real palettes, including Bank of America's brand system and British Airways's brand system, as the accent. Seen in: Bank of America (https://brandsweets.com/colors/brands/bankofamerica-com), British Airways (https://brandsweets.com/colors/brands/britishairways-com), Panasonic (https://brandsweets.com/colors/brands/panasonic-com), Skechers (https://brandsweets.com/colors/brands/skechers-com). — https://brandsweets.com/colors/denim
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #100c6e in 7 real palettes, including Discord's brand system and Spectrum's brand system, as the lead colour. Seen in: Discord (https://brandsweets.com/colors/brands/discord), Spectrum (https://brandsweets.com/colors/brands/spectrum-com), GEICO (https://brandsweets.com/colors/brands/geico-com), Penpot (https://brandsweets.com/colors/brands/penpot-app). — https://brandsweets.com/colors/royalblue
- **Olive Green** #808000 [harmony: complementary] — Olive Green sits directly opposite #100c6e on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/olive
- **Blue** #0000ff [pool] — 3 real palettes, including Penpot's brand system and Monzo's brand system put Blue beside #100c6e, as the supporting colour. Seen in: Penpot (https://brandsweets.com/colors/brands/penpot-app), Monzo (https://brandsweets.com/colors/brands/monzo-com), Sketch (https://brandsweets.com/colors/brands/sketch-com). — https://brandsweets.com/colors/blue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 16.16:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 1.3:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #6863ee (4.61:1); AA: background → #8a8a8a (4.68:1); AAA: text → #908cf2 (7.22:1); AAA: background → #ababab (7.04:1)

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern
- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/100c6e-a29cc4-df9e4e-261f2d-e9edf1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#100c6e" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
