# #0f61fa

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#0f61fa`
- RGB: rgb(15, 97, 250)
- HSL: hsl(219, 96%, 52%)
- OKLCH: oklch(0.551 0.239 261.9)
- Relative luminance: 0.1555
- Nearest named color: Blue Ribbon (#0066ff, Δ 1.318) — https://brandsweets.com/colors/blue-ribbon
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/0f61fa

## Tints & shades

- Tints (toward white): #2872fb, #3c7ffb, #558ffc, #699cfc, #82adfc, #9bbdfd, #afcafd, #c8dbfe, #dce8fe, #f5f8ff
- Shades (toward black): #0555eb, #044cd2, #0445be, #033ca5, #03338c, #022a73, #02215a, #011946, #01102d, #000714

## Harmonies

- Complementary: #faa80f
- Analogous: #0fd7fa, #320ffa
- Triadic: #fa0f61, #61fa0f
- Split-complementary: #fa320f, #d7fa0f
- Tetradic: #fa0fd7, #faa80f, #0ffa32

## Colors that go with #0f61fa

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #0f61fa: softer than #000 and cool enough to feel like part of the same palette. Seen in: Docker (https://brandsweets.com/colors/brands/docker-com), Zoom (https://brandsweets.com/colors/brands/zoom-us), Campus (https://brandsweets.com/palettes/friendly#campus), Disney (https://brandsweets.com/colors/brands/disney-com). — https://brandsweets.com/colors/charcoal
- **Crimson** #dc143c [harmony, pool: triadic] — Crimson completes a triad with #0f61fa — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Toyota (https://brandsweets.com/colors/brands/toyota-com), WWE (https://brandsweets.com/colors/brands/wwe-com), Chase (https://brandsweets.com/colors/brands/chase-com), Behance (https://brandsweets.com/colors/brands/behance-net). — https://brandsweets.com/colors/crimson
- **Amber** #ffbf00 [pool] — Amber is paired with #0f61fa in 7 real palettes, including Walmart's brand system and NBA's brand system, as the accent. Seen in: Walmart (https://brandsweets.com/colors/brands/walmart-com), NBA (https://brandsweets.com/colors/brands/nba-com), Wikipedia (https://brandsweets.com/colors/brands/wikipedia-org), Mastodon hosted on mastodon.social (https://brandsweets.com/colors/brands/mastodon-social). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 11 real palettes, including Dropbox's brand system and Headspace's brand system put Blue beside #0f61fa, as the accent. Seen in: Dropbox (https://brandsweets.com/colors/brands/dropbox-com), Headspace (https://brandsweets.com/colors/brands/headspace-com), MongoDB (https://brandsweets.com/colors/brands/mongodb-com), Signal (https://brandsweets.com/colors/brands/signal-org). — https://brandsweets.com/colors/blue
- **Cobalt Blue** #0047ab [pool] — Designers have shipped Cobalt Blue with #0f61fa: 12 real palettes, including Nivea's brand system and Nokia's brand system, as the lead colour. Seen in: Nivea (https://brandsweets.com/colors/brands/nivea-com), Nokia (https://brandsweets.com/colors/brands/nokia-com), Behance (https://brandsweets.com/colors/brands/behance-net), NHL (https://brandsweets.com/colors/brands/nhl-com). — https://brandsweets.com/colors/cobalt
- **Cornflower Blue** #6495ed [pool] — Designers have shipped Cornflower Blue with #0f61fa: 7 real palettes, including Roblox's brand system and Webflow's brand system, as the supporting colour. Seen in: Roblox (https://brandsweets.com/colors/brands/roblox-com), Webflow (https://brandsweets.com/colors/brands/webflow-com), NBA (https://brandsweets.com/colors/brands/nba-com), Mastodon hosted on mastodon.social (https://brandsweets.com/colors/brands/mastodon-social). — https://brandsweets.com/colors/cornflowerblue
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #0f61fa: 6 real palettes, including Elastic's brand system and Calm's brand system, as the supporting colour. Seen in: Elastic (https://brandsweets.com/colors/brands/elastic-co), Calm (https://brandsweets.com/colors/brands/calm-com), Patreon (https://brandsweets.com/colors/brands/patreon-com), Warp (https://brandsweets.com/colors/brands/warp-dev). — https://brandsweets.com/colors/deepskyblue
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #0f61fa: 7 real palettes, including OnePlus's brand system and ASUS's brand system, as the supporting colour. Seen in: OnePlus (https://brandsweets.com/colors/brands/oneplus-com), ASUS (https://brandsweets.com/colors/brands/asus-com), HashiCorp (https://brandsweets.com/colors/brands/hashicorp-com), PostHog (https://brandsweets.com/colors/brands/posthog-com). — https://brandsweets.com/colors/dodgerblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 5.11:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #044cd2 (7.07:1)
- On black (#000000): 4.11:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #1e6bfa (4.54:1); AA: background → #f2f2f2 (4.56:1); AAA: text → #5a93fc (7.01:1)

## Brands using this color

- **IBM** — secondary #0f62fe (Δ 0.653) — https://brandsweets.com/colors/brands/ibm-com
- **Dropbox** — secondary #0061fe (Δ 0.67) — https://brandsweets.com/colors/brands/dropbox-com
- **IBM** — accent #0062fe (Δ 0.68) — https://brandsweets.com/colors/brands/ibm-com
- **Nivea** — secondary #0f60ff (Δ 0.777) — https://brandsweets.com/colors/brands/nivea-com
- **Cisco** — secondary #0a60ff (Δ 0.787) — https://brandsweets.com/colors/brands/cisco-com
- **Dropbox** — primary #0061ff (Δ 0.803) — https://brandsweets.com/colors/brands/dropbox-com
- **Toyota** — accent #145fff (Δ 0.856) — https://brandsweets.com/colors/brands/toyota-com
- **Spectrum** — accent #005eff (Δ 1.082) — https://brandsweets.com/colors/brands/spectrum-com
- **OnePlus** — accent #2660f5 (Δ 1.206) — https://brandsweets.com/colors/brands/oneplus-com
- **Docker** — secondary #2560ff (Δ 1.232) — https://brandsweets.com/colors/brands/docker-com
- **Zoom** — primary #0b5cff (Δ 1.315) — https://brandsweets.com/colors/brands/zoom-us
- **Zoom** — secondary #0b5cff (Δ 1.315) — https://brandsweets.com/colors/brands/zoom-us
- **WWE** — accent #0166ff (Δ 1.319) — https://brandsweets.com/colors/brands/wwe-com
- **Wayfair** — secondary #1364f1 (Δ 1.523) — https://brandsweets.com/colors/brands/wayfair-com
- **Bose** — secondary #005bff (Δ 1.587) — https://brandsweets.com/colors/brands/bose-com
- **Chase** — secondary #0060f0 (Δ 1.626) — https://brandsweets.com/colors/brands/chase-com
- **Headspace** — secondary #0061ef (Δ 1.736) — https://brandsweets.com/colors/brands/headspace-com
- **Nokia** — accent #005aff (Δ 1.773) — https://brandsweets.com/colors/brands/nokia-com
- **Yahoo** — accent #0f69ff (Δ 1.982) — https://brandsweets.com/colors/brands/yahoo-com

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/0f61fa-9ca5c4-df664e-211f2d-e9f0f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#0f61fa" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.