# #0d616e

A color — cool, vivid, dark, technical, modern, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#0d616e`
- RGB: rgb(13, 97, 110)
- HSL: hsl(188, 79%, 24%)
- OKLCH: oklch(0.453 0.075 211.4)
- Relative luminance: 0.0976
- Nearest named color: Beau Vert (#0c6064, Δ 1.643) — https://brandsweets.com/colors/beau-vert
- Moods: cool, vivid, dark, technical, modern, luxury, bold
- Page: https://brandsweets.com/colors/0d616e

## Tints & shades

- Tints (toward white): #117d8d, #159db2, #19b9d2, #2dcee6, #4dd5ea, #6dddee, #91e5f2, #b1edf6, #d6f5fa, #f6fdfe
- Shades (toward black): #0c5964, #0b515b, #0a4852, #094049, #073840, #063037, #05282e, #042025, #03181b, #021012

## Harmonies

- Complementary: #6e1a0d
- Analogous: #0d6e4a, #0d306e
- Triadic: #6e0d61, #616e0d
- Split-complementary: #6e0d30, #6e4a0d
- Tetradic: #4a0d6e, #6e1a0d, #306e0d

## Colors that go with #0d616e

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Steel Blue** #4682b4 [harmony, pool: analogous] — Steel Blue is #0d616e's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Capital One (https://brandsweets.com/colors/brands/capitalone-com), Auth0 (https://brandsweets.com/colors/brands/auth0-com), Discover (https://brandsweets.com/colors/brands/discover-com), American Express (https://brandsweets.com/colors/brands/americanexpress-com). — https://brandsweets.com/colors/steelblue
- **Rust** #b7410e [harmony, pool: complementary] — Rust sits directly opposite #0d616e on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Magazine Ochre (https://brandsweets.com/palettes/editorial#magazine-ochre), IHG (https://brandsweets.com/colors/brands/ihg-com). — https://brandsweets.com/colors/rust
- **Blue** #0000ff [pool] — 7 real palettes, including Rolex's brand system and Warp's brand system put Blue beside #0d616e, as the accent. Seen in: Rolex (https://brandsweets.com/colors/brands/rolex-com), Warp (https://brandsweets.com/colors/brands/warp-dev), Jeep (https://brandsweets.com/colors/brands/jeep-com), Tesco (https://brandsweets.com/colors/brands/tesco-com). — https://brandsweets.com/colors/blue
- **Cadet Blue** #5f9ea0 [pool] — Designers have shipped Cadet Blue with #0d616e: 4 real palettes, including Alpine and Open House, as the supporting colour. Seen in: Alpine (https://brandsweets.com/palettes/cool#alpine), Open House (https://brandsweets.com/palettes/clean#open-house), Dusk (https://brandsweets.com/palettes/cool#dusk), Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine). — https://brandsweets.com/colors/cadetblue
- **Copper** #b87333 [pool] — Designers have shipped Copper with #0d616e: 4 real palettes, including Desert Road and Dusk, as the lead colour. Seen in: Desert Road (https://brandsweets.com/palettes/warm#desert-road), Dusk (https://brandsweets.com/palettes/cool#dusk), Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen), Riverbed (https://brandsweets.com/palettes/muted#riverbed). — https://brandsweets.com/colors/copper
- **Crimson** #dc143c [pool] — Crimson is paired with #0d616e in 8 real palettes, including Codecademy's brand system and Gemstone, as the accent. Seen in: Codecademy (https://brandsweets.com/colors/brands/codecademy-com), Gemstone (https://brandsweets.com/palettes/vivid#gemstone), Wendy's (https://brandsweets.com/colors/brands/wendys-com), Redfin (https://brandsweets.com/colors/brands/redfin-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #0d616e: 14 real palettes, including HP's brand system and The New York Times's brand system, as the accent. Seen in: HP (https://brandsweets.com/colors/brands/hp-com), The New York Times (https://brandsweets.com/colors/brands/nytimes-com), Dutch Bros (https://brandsweets.com/colors/brands/dutchbros-com), Hinge (https://brandsweets.com/colors/brands/hinge-co). — https://brandsweets.com/colors/denim
- **White Smoke** #f5f5f5 [role] — White Smoke is the surface for #0d616e: a clean near-white with no warm cast, so the cool hue stays clear instead of drifting muddy. — https://brandsweets.com/colors/whitesmoke

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 7.11:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 2.95:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #118192 (4.58:1); AA: background → #cfcfcf (4.57:1); AAA: text → #16a5bb (7.13:1); AAA: background → #ffffff (7.11:1)

## Brands using this color

- **Pampers** — accent #0a6365 (Δ 1.831) — https://brandsweets.com/colors/brands/pampers-com

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern
- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/0d616e-a2b7be-df4e81-1f252d-e9f1ee?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#0d616e" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.