# #0d544a

A color — vivid, dark, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#0d544a`
- RGB: rgb(13, 84, 74)
- HSL: hsl(172, 73%, 19%)
- OKLCH: oklch(0.402 0.068 180.6)
- Relative luminance: 0.0692
- Nearest named color: Cape Verde (#01554f, Δ 0.809) — https://brandsweets.com/colors/cape-verde
- Moods: vivid, dark, luxury, bold
- Page: https://brandsweets.com/colors/0d544a

## Tints & shades

- Tints (toward white): #13776a, #189a89, #1ebea8, #27ddc5, #4ae3ce, #69e8d7, #8cede0, #b0f3ea, #d3f8f3, #f6fefd
- Shades (toward black): #0c4f46, #0b473f, #0a423b, #093933, #08352f, #072c27, #062823, #051f1b, #041a17, #031210

## Harmonies

- Complementary: #540d17
- Analogous: #0d5427, #0d3a54
- Triadic: #4a0d54, #544a0d
- Split-complementary: #540d3a, #54270d
- Tetradic: #270d54, #540d17, #3a540d

## Colors that go with #0d544a

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Blue** #0000ff [pool] — 7 real palettes, including Jeep's brand system and Rolex's brand system put Blue beside #0d544a, as the accent. Seen in: Jeep (https://brandsweets.com/colors/brands/jeep-com), Rolex (https://brandsweets.com/colors/brands/rolex-com), Instacart (https://brandsweets.com/colors/brands/instacart-com), Alaska Airlines (https://brandsweets.com/colors/brands/alaskaair-com). — https://brandsweets.com/colors/blue
- **Crimson** #dc143c [pool] — Crimson is paired with #0d544a in 5 real palettes, including Codecademy's brand system and MAC Cosmetics's brand system, as the accent. Seen in: Codecademy (https://brandsweets.com/colors/brands/codecademy-com), MAC Cosmetics (https://brandsweets.com/colors/brands/maccosmetics-com), Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), Gemstone (https://brandsweets.com/palettes/vivid#gemstone). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #0d544a: 6 real palettes, including Hinge's brand system and Jack Daniel's's brand system, as the accent. Seen in: Hinge (https://brandsweets.com/colors/brands/hinge-co), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Starlink (https://brandsweets.com/colors/brands/starlink-com), HP (https://brandsweets.com/colors/brands/hp-com). — https://brandsweets.com/colors/denim
- **Emerald Green** #50c878 [pool] — Emerald Green is paired with #0d544a in 6 real palettes, including Neon's brand system and Chime's brand system, as the lead colour. Seen in: Neon (https://brandsweets.com/colors/brands/neon-tech), Chime (https://brandsweets.com/colors/brands/chime-com), CircleCI (https://brandsweets.com/colors/brands/circleci-com), WhatsApp (https://brandsweets.com/colors/brands/whatsapp-com). — https://brandsweets.com/colors/emerald-green
- **Midnight Blue** #191970 [pool] — 7 real palettes, including Microsoft's brand system and First Snow put Midnight Blue beside #0d544a, as the accent. Seen in: Microsoft (https://brandsweets.com/colors/brands/microsoft-com), First Snow (https://brandsweets.com/palettes/cool#first-snow), Plaid (https://brandsweets.com/colors/brands/plaid-com), Lufthansa (https://brandsweets.com/colors/brands/lufthansa-com). — https://brandsweets.com/colors/midnightblue
- **Orange Red** #ff4500 [pool] — Orange Red is paired with #0d544a in 5 real palettes, including Neon's brand system and HubSpot's brand system, as the accent. Seen in: Neon (https://brandsweets.com/colors/brands/neon-tech), HubSpot (https://brandsweets.com/colors/brands/hubspot-com), Tumblr (https://brandsweets.com/colors/brands/tumblr-com), Audi (https://brandsweets.com/colors/brands/audi-com). — https://brandsweets.com/colors/orangered
- **White Smoke** #f5f5f5 [role] — White Smoke is the surface for #0d544a: a clean near-white with no warm cast, so the cool hue stays clear instead of drifting muddy. — https://brandsweets.com/colors/whitesmoke
- **Rust** #b7410e [harmony, pool: split] — Rust is a split-complement of #0d544a: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: IHG (https://brandsweets.com/colors/brands/ihg-com), Trailhead (https://brandsweets.com/palettes/warm#trailhead), Magazine Ochre (https://brandsweets.com/palettes/editorial#magazine-ochre). — https://brandsweets.com/colors/rust

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 8.81:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 2.38:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #158475 (4.59:1); AA: background → #bababa (4.54:1); AAA: text → #1aa895 (7.08:1); AAA: background → #e6e6e6 (7.06:1)

## Fonts for this mood

- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/0d544a-a2bebe-d459a5-1f292d-e9f1ec?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#0d544a" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.