# #0d5001

A color — vivid, dark, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#0d5001`
- RGB: rgb(13, 80, 1)
- HSL: hsl(111, 98%, 16%)
- OKLCH: oklch(0.376 0.123 141.1)
- Relative luminance: 0.0583
- Nearest named color: Forest (#0b5509, Δ 1.613) — https://brandsweets.com/colors/forest
- Moods: vivid, dark, luxury, bold
- Page: https://brandsweets.com/colors/0d5001

## Tints & shades

- Tints (toward white): #137901, #1aa202, #21cf02, #27f702, #46fd26, #69fd4e, #8bfe77, #b2fea4, #d4fecd, #f6fff5
- Shades (toward black): #0c4c01, #0b4701, #0a3d01, #093801, #083201, #072d00, #062800, #051e00, #041900, #031400

## Harmonies

- Complementary: #450151
- Analogous: #355101, #01511d
- Triadic: #010d51, #51010d
- Split-complementary: #1d0151, #510135
- Tetradic: #013551, #450151, #511d01

## Colors that go with #0d5001

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Blue** #0000ff [pool] — 4 real palettes, including Rolex's brand system and Instacart's brand system put Blue beside #0d5001, as the accent. Seen in: Rolex (https://brandsweets.com/colors/brands/rolex-com), Instacart (https://brandsweets.com/colors/brands/instacart-com), Jeep (https://brandsweets.com/colors/brands/jeep-com), Warp (https://brandsweets.com/colors/brands/warp-dev). — https://brandsweets.com/colors/blue
- **Emerald Green** #50c878 [pool] — Emerald Green is paired with #0d5001 in 4 real palettes, including CircleCI's brand system and Chime's brand system, as the supporting colour. Seen in: CircleCI (https://brandsweets.com/colors/brands/circleci-com), Chime (https://brandsweets.com/colors/brands/chime-com), Neon (https://brandsweets.com/colors/brands/neon-tech), WhatsApp (https://brandsweets.com/colors/brands/whatsapp-com). — https://brandsweets.com/colors/emerald-green
- **Taupe** #483c32 [pool] — Taupe is paired with #0d5001 in 5 real palettes, including Pine & Birch and Squarespace's brand system, as that palette's text colour. Seen in: Pine & Birch (https://brandsweets.com/palettes/clean#pine-and-birch), Squarespace (https://brandsweets.com/colors/brands/squarespace-com), Chobani (https://brandsweets.com/colors/brands/chobani-com), Bookshop (https://brandsweets.com/palettes/editorial#bookshop). — https://brandsweets.com/colors/taupe
- **Dark Orchid** #9932cc [harmony: complementary] — Dark Orchid sits directly opposite #0d5001 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/darkorchid
- **Crimson** #dc143c [harmony, pool: triadic] — Crimson completes a triad with #0d5001 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: MAC Cosmetics (https://brandsweets.com/colors/brands/maccosmetics-com). — https://brandsweets.com/colors/crimson
- **Medium Violet Red** #c71585 [harmony: split] — Medium Violet Red is a split-complement of #0d5001: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/mediumvioletred
- **Blue Violet** #8a2be2 [harmony: split] — Blue Violet is a split-complement of #0d5001: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/blueviolet
- **Cream** #fffdd0 [role] — Cream is the surface #0d5001 wants: a warm off-white that shares its undertone, so #0d5001 reads softer on it than on pure white. — https://brandsweets.com/colors/cream

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 9.7:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 2.17:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #168801 (4.56:1); AA: background → #b3b3b3 (4.63:1); AAA: text → #1cb102 (7.34:1); AAA: background → #dbdbdb (7.01:1)

## Brands using this color

- **MAC Cosmetics** — accent #005600 (Δ 1.966) — https://brandsweets.com/colors/brands/maccosmetics-com

## Fonts for this mood

- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/0d5001-a3bea2-834edf-1f2d23-eef1e9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#0d5001" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.