# #0d302a

A color — dark, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#0d302a`
- RGB: rgb(13, 48, 42)
- HSL: hsl(170, 57%, 12%)
- OKLCH: oklch(0.282 0.042 179.9)
- Relative luminance: 0.0237
- Nearest named color: Pitch-Black Forests (#003322, Δ 2.313) — https://brandsweets.com/colors/pitch-black-forests
- Moods: dark, luxury, bold
- Page: https://brandsweets.com/colors/0d302a

## Tints & shades

- Tints (toward white): #17544a, #207466, #2a9886, #32b8a2, #4bceb8, #6fd8c6, #8fe0d3, #b3eae1, #d3f3ee, #f7fdfc
- Shades (toward black): #0c2c27, #0b2823, #0b2823, #0a2420, #09201c, #081c19, #071815, #071815, #051412, #04100e

## Harmonies

- Complementary: #300d13
- Analogous: #0d3019, #0d2430
- Triadic: #2a0d30, #302a0d
- Split-complementary: #300d24, #30190d
- Tetradic: #190d30, #300d13, #24300d

## Colors that go with #0d302a

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Blue Violet** #8a2be2 [harmony, pool: triadic] — Blue Violet completes a triad with #0d302a — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: ClickUp (https://brandsweets.com/colors/brands/clickup-com), Yahoo (https://brandsweets.com/colors/brands/yahoo-com), Prepare your taste buds... (https://brandsweets.com/colors/brands/grubhub-com), Klarna US (https://brandsweets.com/colors/brands/klarna-com). — https://brandsweets.com/colors/blueviolet
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #0d302a: softer than #000 and cool enough to feel like part of the same palette. Seen in: Chobani (https://brandsweets.com/colors/brands/chobani-com), Squarespace (https://brandsweets.com/colors/brands/squarespace-com), Boeing (https://brandsweets.com/colors/brands/boeing-com), Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine). — https://brandsweets.com/colors/charcoal
- **Rust** #b7410e [harmony, pool: split] — Rust is a split-complement of #0d302a: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Harvest (https://brandsweets.com/palettes/warm#harvest), Magazine Ochre (https://brandsweets.com/palettes/editorial#magazine-ochre), Trailhead (https://brandsweets.com/palettes/warm#trailhead), Gallery (https://brandsweets.com/palettes/editorial#gallery). — https://brandsweets.com/colors/rust
- **Sea Green** #2e8b57 [harmony, pool: analogous] — Sea Green is #0d302a's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Subaru (https://brandsweets.com/colors/brands/subaru-com), Mushroom (https://brandsweets.com/palettes/neutral#mushroom), Asana (https://brandsweets.com/colors/brands/asana-com), Wellness (https://brandsweets.com/palettes/warm#wellness). — https://brandsweets.com/colors/seagreen
- **Sienna** #a0522d [harmony, pool: triadic] — Sienna completes a triad with #0d302a — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Olive Grove (https://brandsweets.com/palettes/muted#olive-grove), BrandSweets (https://brandsweets.com/colors/brands/brandsweets), Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke), Harvest (https://brandsweets.com/palettes/warm#harvest). — https://brandsweets.com/colors/sienna
- **Teal** #008080 [harmony, pool: analogous] — Teal is #0d302a's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: N26 (https://brandsweets.com/colors/brands/n26-com), Mid-Century (https://brandsweets.com/palettes/warm#mid-century), Alpine (https://brandsweets.com/palettes/cool#alpine), Gusto (https://brandsweets.com/colors/brands/gusto-com). — https://brandsweets.com/colors/teal
- **Medium Violet Red** #c71585 [harmony, pool: complementary] — Medium Violet Red sits directly opposite #0d302a on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: T-Mobile (https://brandsweets.com/colors/brands/t-mobile-com). — https://brandsweets.com/colors/mediumvioletred
- **Amber** #ffbf00 [pool] — Amber is paired with #0d302a in 18 real palettes, including McDonald's's brand system and Beach Hut, as the lead colour. Seen in: McDonald's (https://brandsweets.com/colors/brands/mcdonalds-com), Beach Hut (https://brandsweets.com/palettes/light#beach-hut), Wikipedia (https://brandsweets.com/colors/brands/wikipedia-org), Google (https://brandsweets.com/colors/brands/google-com). — https://brandsweets.com/colors/amber

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 14.25:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 1.47:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #248474 (4.63:1); AA: background → #919191 (4.52:1); AAA: text → #2ea894 (7.14:1); AAA: background → #b8b8b8 (7.19:1)

## Brands using this color

- **Retool** — secondary #0e352c (Δ 1.784) — https://brandsweets.com/colors/brands/retool-com

## Fonts for this mood

- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/0d302a-a2bebd-d459a9-1f292d-e9f1ec?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#0d302a" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
