# #0c0c1d

A color — cool, dark, luxury, bold, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#0c0c1d`
- RGB: rgb(12, 12, 29)
- HSL: hsl(240, 41%, 8%)
- OKLCH: oklch(0.165 0.035 281.8)
- Relative luminance: 0.0043
- Nearest named color: Midnight Oil (#0b0c14, Δ 1.966) — https://brandsweets.com/colors/midnight-oil
- Moods: cool, dark, luxury, bold, modern
- Page: https://brandsweets.com/colors/0c0c1d

## Tints & shades

- Tints (toward white): #1a1a3d, #27275d, #35357e, #42429e, #5656b8, #7676c6, #9797d3, #b7b7e1, #d7d7ee, #f8f8fc
- Shades (toward black): #0c0c1d, #0b0b19, #0b0b19, #090916, #090916, #090916, #080812, #080812, #06060e, #06060e

## Harmonies

- Complementary: #1d1d0c
- Analogous: #0c141d, #140c1d
- Triadic: #1d0c0c, #0c1d0c
- Split-complementary: #1d140c, #141d0c
- Tetradic: #1d0c14, #1d1d0c, #0c1d14

## Colors that go with #0c0c1d

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #0c0c1d: softer than #000 and cool enough to feel like part of the same palette. Seen in: Asana (https://brandsweets.com/colors/brands/asana-com), Amazon (https://brandsweets.com/colors/brands/amazon-com), Bloomberg (https://brandsweets.com/colors/brands/bloomberg-com), Codecademy (https://brandsweets.com/colors/brands/codecademy-com). — https://brandsweets.com/colors/charcoal
- **Dark Olive Green** #556b2f [harmony, pool: complementary] — Dark Olive Green sits directly opposite #0c0c1d on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Miro (https://brandsweets.com/colors/brands/miro-com), Cohere (https://brandsweets.com/colors/brands/cohere-com), Warp (https://brandsweets.com/colors/brands/warp-dev), Magazine Ochre (https://brandsweets.com/palettes/editorial#magazine-ochre). — https://brandsweets.com/colors/darkolivegreen
- **Sienna** #a0522d [harmony, pool: split] — Sienna is a split-complement of #0c0c1d: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Oatly (https://brandsweets.com/colors/brands/oatly-com), Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke), BrandSweets (https://brandsweets.com/colors/brands/brandsweets). — https://brandsweets.com/colors/sienna
- **Slate Blue** #6a5acd [harmony, pool: analogous] — Slate Blue is #0c0c1d's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Sentry (https://brandsweets.com/colors/brands/sentry-io), Linear (https://brandsweets.com/colors/brands/linear), Calm (https://brandsweets.com/colors/brands/calm-com), Marvel (https://brandsweets.com/colors/brands/marvel-com). — https://brandsweets.com/colors/slateblue
- **Steel Blue** #4682b4 [harmony, pool: analogous] — Steel Blue is #0c0c1d's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Olympics (https://brandsweets.com/colors/brands/olympics-com), Lemon Squeezy (https://brandsweets.com/colors/brands/lemonsqueezy-com), American Express (https://brandsweets.com/colors/brands/americanexpress-com), Plaid (https://brandsweets.com/colors/brands/plaid-com). — https://brandsweets.com/colors/steelblue
- **Teal** #008080 [harmony, pool: triadic] — Teal completes a triad with #0c0c1d — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Gemstone (https://brandsweets.com/palettes/vivid#gemstone), Redfin (https://brandsweets.com/colors/brands/redfin-com), Clinic (https://brandsweets.com/palettes/clean#clinic), Sapphire & Gold (https://brandsweets.com/palettes/luxury#sapphire-and-gold). — https://brandsweets.com/colors/teal
- **Amber** #ffbf00 [pool] — Amber is paired with #0c0c1d in 17 real palettes, including Southwest Airlines's brand system and Lemon Squeezy's brand system, as the accent. Seen in: Southwest Airlines (https://brandsweets.com/colors/brands/southwest-com), Lemon Squeezy (https://brandsweets.com/colors/brands/lemonsqueezy-com), Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com), Mastodon hosted on mastodon.social (https://brandsweets.com/colors/brands/mastodon-social). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 20 real palettes, including Kia's brand system and League of Legends's brand system put Blue beside #0c0c1d, as the accent. Seen in: Kia (https://brandsweets.com/colors/brands/kia-com), League of Legends (https://brandsweets.com/colors/brands/leagueoflegends-com), MongoDB (https://brandsweets.com/colors/brands/mongodb-com), native Cybersecurity (https://brandsweets.com/colors/brands/crowdstrike-com). — https://brandsweets.com/colors/blue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 19.34:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 1.09:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #6c6cc1 (4.55:1); AA: background → #7a7a7a (4.51:1); AAA: text → #9090d0 (7.09:1); AAA: background → #9c9c9c (7.04:1)

## Brands using this color

- **Southwest Airlines** — primary #090f23 (Δ 1.522) — https://brandsweets.com/colors/brands/southwest-com
- **Southwest Airlines** — text #090f23 (Δ 1.522) — https://brandsweets.com/colors/brands/southwest-com
- **Hugging Face** — primary #0b0f19 (Δ 1.57) — https://brandsweets.com/colors/brands/huggingface-co

## Curated palettes containing it

- **Gemstone** (jewel-tones, vivid, dark, luxury) — #0f766e, #7e22ce, #e11d48, #0f0a1a, #f5eef8 — Emerald, amethyst and ruby on velvet-black — the jewel-tone trio; the surface must be dark or the stones go plastic. — tool: https://brandsweets.com/palettes/new/0f766e-7e22ce-e11d48-0f0a1a-f5eef8 — collection: https://brandsweets.com/palettes/jewel-tones

## Fonts for this mood

- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/0c0c1d-a19cc4-df994e-251f2d-e9edf1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#0c0c1d" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.