# #0ba5cb

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#0ba5cb`
- RGB: rgb(11, 165, 203)
- HSL: hsl(192, 90%, 42%)
- OKLCH: oklch(0.67 0.122 222.3)
- Relative luminance: 0.3129
- Nearest named color: Blue Ocean (#009dc4, Δ 2.367) — https://brandsweets.com/colors/blue-ocean
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/0ba5cb

## Tints & shades

- Tints (toward white): #0cbce9, #1bc8f3, #38cff5, #51d5f6, #6edcf7, #8be3f9, #a3e9fa, #c0f0fc, #d8f6fd, #f5fdfe
- Shades (toward black): #0a95b8, #0986a5, #087a96, #076a83, #065a6f, #054b5c, #043b49, #032f3a, #021f27, #011013

## Harmonies

- Complementary: #cb310b
- Analogous: #0bcb92, #0b45cb
- Triadic: #cb0ba5, #a5cb0b
- Split-complementary: #cb0b45, #cb920b
- Tetradic: #920bcb, #cb310b, #45cb0b

## Colors that go with #0ba5cb

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #0ba5cb: softer than #000 and cool enough to feel like part of the same palette. Seen in: Lido (https://brandsweets.com/palettes/vivid#lido), Lamborghini (https://brandsweets.com/colors/brands/lamborghini-com), Lagoon (https://brandsweets.com/palettes/vivid#lagoon), Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue). — https://brandsweets.com/colors/charcoal
- **Tomato** #ff6347 [harmony, pool: complementary] — Tomato sits directly opposite #0ba5cb on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Lido (https://brandsweets.com/palettes/vivid#lido), Substack (https://brandsweets.com/colors/brands/substack-com), Hermès (https://brandsweets.com/colors/brands/hermes-com), Crayon Box (https://brandsweets.com/palettes/playful#crayon-box). — https://brandsweets.com/colors/tomato
- **Amber** #ffbf00 [pool] — Amber is paired with #0ba5cb in 7 real palettes, including Salesforce's brand system and Blueprint, as the accent. Seen in: Salesforce (https://brandsweets.com/colors/brands/salesforce-com), Blueprint (https://brandsweets.com/palettes/technical#blueprint), Beach Hut (https://brandsweets.com/palettes/light#beach-hut), NBA (https://brandsweets.com/colors/brands/nba-com). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 5 real palettes, including Canva's brand system and Warp's brand system put Blue beside #0ba5cb, as the accent. Seen in: Canva (https://brandsweets.com/colors/brands/canva-com), Warp (https://brandsweets.com/colors/brands/warp-dev), Unity (https://brandsweets.com/colors/brands/unity-com), Qualcomm (https://brandsweets.com/colors/brands/qualcomm-com). — https://brandsweets.com/colors/blue
- **Denim** #1560bd [pool] — Designers have shipped Denim with #0ba5cb: 7 real palettes, including Gopro's brand system and Coca-Cola's brand system, as the lead colour. Seen in: Gopro (https://brandsweets.com/colors/brands/gopro-com), Coca-Cola (https://brandsweets.com/colors/brands/coca-cola-com), Venmo (https://brandsweets.com/colors/brands/venmo-com), Apple (https://brandsweets.com/colors/brands/apple-com). — https://brandsweets.com/colors/denim
- **Midnight Blue** #191970 [pool] — 9 real palettes, including SoFi's brand system and Confluent's brand system put Midnight Blue beside #0ba5cb, as the accent. Seen in: SoFi (https://brandsweets.com/colors/brands/sofi-com), Confluent (https://brandsweets.com/colors/brands/confluent-io), Ford (https://brandsweets.com/colors/brands/ford-com), Kraken (https://brandsweets.com/colors/brands/kraken-com). — https://brandsweets.com/colors/midnightblue
- **Mustard Yellow** #ffdb58 [pool] — 4 real palettes, including Lido and Diner put Mustard Yellow beside #0ba5cb, as the accent. Seen in: Lido (https://brandsweets.com/palettes/vivid#lido), Diner (https://brandsweets.com/palettes/vivid#diner), Star Wars (https://brandsweets.com/colors/brands/starwars-com), Crayon Box (https://brandsweets.com/palettes/playful#crayon-box). — https://brandsweets.com/colors/mustard
- **Orange Red** #ff4500 [pool] — Orange Red is paired with #0ba5cb in 7 real palettes, including Launch Orange and Cursor's brand system, as the lead colour. Seen in: Launch Orange (https://brandsweets.com/palettes/bold#launch-orange), Cursor (https://brandsweets.com/colors/brands/cursor-com), Figma (https://brandsweets.com/colors/brands/figma), Substack (https://brandsweets.com/colors/brands/substack-com). — https://brandsweets.com/colors/orangered

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.89:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #087e9b (4.7:1); AA: background → #303030 (4.56:1); AAA: text → #065e74 (7.34:1); AAA: background → #050505 (7.04:1)
- On black (#000000): 7.26:1 — AA pass, AA-large pass, AAA pass

## Brands using this color

- **SoFi** — secondary #00a2c7 (Δ 0.99) — https://brandsweets.com/colors/brands/sofi-com

## Curated palettes containing it

- **Lido** (summer, vivid, light, playful) — #00a6c7, #ff6b6b, #ffd166, #ffffff, #12303a — Pool blue, watermelon and sun on white — the poolside summer set; the deep teal text keeps it from going juvenile. — tool: https://brandsweets.com/palettes/new/00a6c7-ff6b6b-ffd166-ffffff-12303a — collection: https://brandsweets.com/palettes/summer

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/0ba5cb-a2b5be-df4e77-1f242d-e9f1ef?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#0ba5cb" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.