# #0b7783

A color — cool, vivid, dark, technical, modern, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#0b7783`
- RGB: rgb(11, 119, 131)
- HSL: hsl(186, 85%, 28%)
- OKLCH: oklch(0.521 0.087 207.4)
- Relative luminance: 0.149
- Nearest named color: Bermuda (#1b7d8d, Δ 2.324) — https://brandsweets.com/colors/bermuda
- Moods: cool, vivid, dark, technical, modern, luxury, bold
- Page: https://brandsweets.com/colors/0b7783

## Tints & shades

- Tints (toward white): #0d96a5, #10b4c6, #13d2e7, #2fdbee, #50e1f1, #71e7f4, #92ecf6, #b4f2f9, #d5f8fc, #f6fdfe
- Shades (toward black): #0a6f7b, #09636d, #085a63, #074d55, #06454b, #053c42, #042f34, #03272a, #021a1c, #021113

## Harmonies

- Complementary: #84170b
- Analogous: #0b8454, #0b3b84
- Triadic: #840b78, #78840b
- Split-complementary: #840b3b, #84540b
- Tetradic: #540b84, #84170b, #3b840b

## Colors that go with #0b7783

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #0b7783: softer than #000 and cool enough to feel like part of the same palette. Seen in: Gusto (https://brandsweets.com/colors/brands/gusto-com), N26 (https://brandsweets.com/colors/brands/n26-com), Stanley (https://brandsweets.com/colors/brands/stanley1913-com), Pampers (https://brandsweets.com/colors/brands/pampers-com). — https://brandsweets.com/colors/charcoal
- **Crimson** #dc143c [harmony, pool: complementary] — Crimson sits directly opposite #0b7783 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Redfin (https://brandsweets.com/colors/brands/redfin-com), Gemstone (https://brandsweets.com/palettes/vivid#gemstone), Wendy's (https://brandsweets.com/colors/brands/wendys-com), Retro Pop (https://brandsweets.com/palettes/playful#retro-pop). — https://brandsweets.com/colors/crimson
- **Amber** #ffbf00 [pool] — Amber is paired with #0b7783 in 4 real palettes, including Lemon Squeezy's brand system and Beach Hut, as the lead colour. Seen in: Lemon Squeezy (https://brandsweets.com/colors/brands/lemonsqueezy-com), Beach Hut (https://brandsweets.com/palettes/light#beach-hut), McDonald's (https://brandsweets.com/colors/brands/mcdonalds-com), Wired (https://brandsweets.com/colors/brands/wired-com). — https://brandsweets.com/colors/amber
- **Cobalt Blue** #0047ab [pool] — Designers have shipped Cobalt Blue with #0b7783: 6 real palettes, including Fintech Trust and Glacier, as the lead colour. Seen in: Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust), Glacier (https://brandsweets.com/palettes/cool#glacier), Ink & Paper (https://brandsweets.com/palettes/minimal#ink-and-paper), Hershey's (https://brandsweets.com/colors/brands/hersheys-com). — https://brandsweets.com/colors/cobalt
- **Copper** #b87333 [pool] — Designers have shipped Copper with #0b7783: 5 real palettes, including Riverbed and Desert Road, as the accent. Seen in: Riverbed (https://brandsweets.com/palettes/muted#riverbed), Desert Road (https://brandsweets.com/palettes/warm#desert-road), Dusk (https://brandsweets.com/palettes/cool#dusk), Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen). — https://brandsweets.com/colors/copper
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #0b7783: 5 real palettes, including Deep Water and Venmo's brand system, as the lead colour. Seen in: Deep Water (https://brandsweets.com/palettes/dark#deep-water), Venmo (https://brandsweets.com/colors/brands/venmo-com), Warp (https://brandsweets.com/colors/brands/warp-dev), Astro (https://brandsweets.com/colors/brands/astro-build). — https://brandsweets.com/colors/deepskyblue
- **Denim** #1560bd [pool] — Designers have shipped Denim with #0b7783: 16 real palettes, including The New York Times's brand system and Discover's brand system, as the supporting colour. Seen in: The New York Times (https://brandsweets.com/colors/brands/nytimes-com), Discover (https://brandsweets.com/colors/brands/discover-com), Campus (https://brandsweets.com/palettes/friendly#campus), Linkedin (https://brandsweets.com/colors/brands/linkedin-com). — https://brandsweets.com/colors/denim
- **Firebrick** #b22222 [pool] — Designers have shipped Firebrick with #0b7783: 5 real palettes, including Wendy's's brand system and AT&T's brand system, as the supporting colour. Seen in: Wendy's (https://brandsweets.com/colors/brands/wendys-com), AT&T (https://brandsweets.com/colors/brands/att-com), Honda (https://brandsweets.com/colors/brands/honda-com), Fireside (https://brandsweets.com/palettes/dark#fireside). — https://brandsweets.com/colors/firebrick

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 5.28:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #085e68 (7.47:1)
- On black (#000000): 3.98:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #0b818e (4.54:1); AA: background → #ededed (4.51:1); AAA: text → #0fa7b8 (7.24:1)

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern
- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/0b7783-a2b8be-df4e86-1f262d-e9f1ee?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#0b7783" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.