# #0aa378

A color — vivid. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#0aa378`
- RGB: rgb(10, 163, 120)
- HSL: hsl(163, 88%, 34%)
- OKLCH: oklch(0.635 0.13 165.9)
- Relative luminance: 0.2761
- Nearest named color: Bejewelled (#25a26f, Δ 1.224) — https://brandsweets.com/colors/bejewelled
- Moods: vivid
- Page: https://brandsweets.com/colors/0aa378

## Tints & shades

- Tints (toward white): #0cc08d, #0ee1a6, #1ef1b5, #3ff3c0, #5cf5c9, #79f6d3, #9af9de, #b7fae7, #d9fdf2, #f5fefc
- Shades (toward black): #09956d, #098663, #087858, #07694d, #065b43, #054d38, #043e2e, #033023, #022219, #01130e

## Harmonies

- Complementary: #a30a36
- Analogous: #0aa32b, #0a82a3
- Triadic: #780aa3, #a3780a
- Split-complementary: #a30a82, #a32b0a
- Tetradic: #2b0aa3, #a30a36, #82a30a

## Colors that go with #0aa378

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #0aa378: softer than #000 and cool enough to feel like part of the same palette. Seen in: Coastal (https://brandsweets.com/palettes/cool#coastal), Tide Pool (https://brandsweets.com/palettes/cool#tide-pool), N26 (https://brandsweets.com/colors/brands/n26-com), Mint Modern (https://brandsweets.com/palettes/modern#mint-modern). — https://brandsweets.com/colors/charcoal
- **Blue** #0000ff [pool] — 4 real palettes, including Unity's brand system and Kia's brand system put Blue beside #0aa378, as the supporting colour. Seen in: Unity (https://brandsweets.com/colors/brands/unity-com), Kia (https://brandsweets.com/colors/brands/kia-com), Spotify (https://brandsweets.com/colors/brands/spotify), Instacart (https://brandsweets.com/colors/brands/instacart-com). — https://brandsweets.com/colors/blue
- **Crimson** #dc143c [pool] — Crimson is paired with #0aa378 in 6 real palettes, including Diner and DuckDuckGo's brand system, as the lead colour. Seen in: Diner (https://brandsweets.com/palettes/vivid#diner), DuckDuckGo (https://brandsweets.com/colors/brands/duckduckgo-com), Coinbase (https://brandsweets.com/colors/brands/coinbase), Five Guys (https://brandsweets.com/colors/brands/fiveguys-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #0aa378: 5 real palettes, including Peacock and Intel's brand system, as the supporting colour. Seen in: Peacock (https://brandsweets.com/palettes/vivid#peacock), Intel (https://brandsweets.com/colors/brands/intel-com), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Netflix (https://brandsweets.com/colors/brands/netflix). — https://brandsweets.com/colors/denim
- **Midnight Blue** #191970 [pool] — 5 real palettes, including Fintech Trust and Tide Pool put Midnight Blue beside #0aa378, as the text colour against it. Seen in: Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust), Tide Pool (https://brandsweets.com/palettes/cool#tide-pool), Telehealth (https://brandsweets.com/palettes/modern#telehealth), Ford (https://brandsweets.com/colors/brands/ford-com). — https://brandsweets.com/colors/midnightblue
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #0aa378 in 6 real palettes, including Console Light and Telehealth, as the lead colour. Seen in: Console Light (https://brandsweets.com/palettes/technical#console-light), Telehealth (https://brandsweets.com/palettes/modern#telehealth), Khan Academy (https://brandsweets.com/colors/brands/khanacademy-org), Coinbase (https://brandsweets.com/colors/brands/coinbase). — https://brandsweets.com/colors/royalblue
- **Taupe** #483c32 [pool] — Taupe is paired with #0aa378 in 12 real palettes, including Wellness and Rain Garden, as that palette's text colour. Seen in: Wellness (https://brandsweets.com/palettes/warm#wellness), Rain Garden (https://brandsweets.com/palettes/cool#rain-garden), Subaru (https://brandsweets.com/colors/brands/subaru-com), Undergrowth (https://brandsweets.com/palettes/dark#undergrowth). — https://brandsweets.com/colors/taupe
- **Deep Pink** #ff1493 [harmony: complementary] — Deep Pink sits directly opposite #0aa378 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/deeppink

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.22:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #098663 (4.56:1); AA: background → #292929 (4.52:1); AAA: text → #06654a (7.08:1)
- On black (#000000): 6.52:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #0bad7f (7.3:1)

## Curated palettes containing it

- **Fintech Trust** (cool, clean, modern) — #0b3d91, #4b6a9b, #00a878, #ffffff, #0b1f3a — Navy signals custody and stability; the green accent is money moving the right way. No red anywhere except errors. — tool: https://brandsweets.com/palettes/new/0b3d91-4b6a9b-00a878-ffffff-0b1f3a — collection: https://brandsweets.com/palettes/cool

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/0aa378-a2beb9-d459b7-1f2b2d-e9f1eb?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#0aa378" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
