# #07a0cf

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#07a0cf`
- RGB: rgb(7, 160, 207)
- HSL: hsl(194, 93%, 42%)
- OKLCH: oklch(0.659 0.128 228.1)
- Relative luminance: 0.2969
- Nearest named color: Blue Burst (#309cd0, Δ 1.545) — https://brandsweets.com/colors/blue-burst
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/07a0cf

## Tints & shades

- Tints (toward white): #09b7ec, #18c3f7, #35caf8, #4ed1f9, #6bd8fa, #89e0fb, #a1e7fc, #bfeefd, #d8f5fe, #f5fcff
- Shades (toward black): #0791bb, #0682a7, #067699, #056785, #045871, #03485e, #03394a, #022e3b, #011f27, #010f14

## Harmonies

- Complementary: #cf3607
- Analogous: #07cf9a, #073dcf
- Triadic: #cf07a0, #a0cf07
- Split-complementary: #cf073d, #cf9a07
- Tetradic: #9a07cf, #cf3607, #3dcf07

## Colors that go with #07a0cf

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #07a0cf: softer than #000 and cool enough to feel like part of the same palette. Seen in: Lido (https://brandsweets.com/palettes/vivid#lido), Lamborghini (https://brandsweets.com/colors/brands/lamborghini-com), Lagoon (https://brandsweets.com/palettes/vivid#lagoon), Blizzard (https://brandsweets.com/colors/brands/blizzard-com). — https://brandsweets.com/colors/charcoal
- **Tomato** #ff6347 [harmony, pool: split] — Tomato is a split-complement of #07a0cf: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Lido (https://brandsweets.com/palettes/vivid#lido), Substack (https://brandsweets.com/colors/brands/substack-com), Hermès (https://brandsweets.com/colors/brands/hermes-com), Replit (https://brandsweets.com/colors/brands/replit). — https://brandsweets.com/colors/tomato
- **Amber** #ffbf00 [pool] — Amber is paired with #07a0cf in 7 real palettes, including Salesforce's brand system and Beach Hut, as the accent. Seen in: Salesforce (https://brandsweets.com/colors/brands/salesforce-com), Beach Hut (https://brandsweets.com/palettes/light#beach-hut), Heatwave (https://brandsweets.com/palettes/warm#heatwave), Blueprint (https://brandsweets.com/palettes/technical#blueprint). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 5 real palettes, including Unity's brand system and Readymag's brand system put Blue beside #07a0cf, as the supporting colour. Seen in: Unity (https://brandsweets.com/colors/brands/unity-com), Readymag (https://brandsweets.com/colors/brands/readymag-com), Qualcomm (https://brandsweets.com/colors/brands/qualcomm-com), Warp (https://brandsweets.com/colors/brands/warp-dev). — https://brandsweets.com/colors/blue
- **Crimson** #dc143c [pool] — Crimson is paired with #07a0cf in 4 real palettes, including Diner and Riot Games's brand system, as the lead colour. Seen in: Diner (https://brandsweets.com/palettes/vivid#diner), Riot Games (https://brandsweets.com/colors/brands/riotgames-com), NASCAR (https://brandsweets.com/colors/brands/nascar-com), Retro Pop (https://brandsweets.com/palettes/playful#retro-pop). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #07a0cf: 12 real palettes, including Gopro's brand system and Coca-Cola's brand system, as the lead colour. Seen in: Gopro (https://brandsweets.com/colors/brands/gopro-com), Coca-Cola (https://brandsweets.com/colors/brands/coca-cola-com), Apple (https://brandsweets.com/colors/brands/apple-com), Venmo (https://brandsweets.com/colors/brands/venmo-com). — https://brandsweets.com/colors/denim
- **Light Sky Blue** #87cefa [pool] — Light Sky Blue is paired with #07a0cf in 4 real palettes, including Calm's brand system and Salesforce's brand system, as the supporting colour. Seen in: Calm (https://brandsweets.com/colors/brands/calm-com), Salesforce (https://brandsweets.com/colors/brands/salesforce-com), Netlify (https://brandsweets.com/colors/brands/netlify-com), Opensea (https://brandsweets.com/colors/brands/opensea-io). — https://brandsweets.com/colors/lightskyblue
- **Midnight Blue** #191970 [pool] — 10 real palettes, including SoFi's brand system and Confluent's brand system put Midnight Blue beside #07a0cf, as the accent. Seen in: SoFi (https://brandsweets.com/colors/brands/sofi-com), Confluent (https://brandsweets.com/colors/brands/confluent-io), Ford (https://brandsweets.com/colors/brands/ford-com), Kraken (https://brandsweets.com/colors/brands/kraken-com). — https://brandsweets.com/colors/midnightblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.03:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #067ea2 (4.65:1); AA: background → #2b2b2b (4.68:1); AAA: text → #045f7b (7.17:1)
- On black (#000000): 6.94:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #08a4d4 (7.27:1)

## Brands using this color

- **SoFi** — secondary #00a2c7 (Δ 1.499) — https://brandsweets.com/colors/brands/sofi-com

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/07a0cf-9cb6c4-df4e72-1f242d-e9f1ef?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#07a0cf" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.