# #0758da

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#0758da`
- RGB: rgb(7, 88, 218)
- HSL: hsl(217, 94%, 44%)
- OKLCH: oklch(0.505 0.211 260.9)
- Relative luminance: 0.1209
- Nearest named color: Denim (#1560bd, Δ 5.063) — https://brandsweets.com/colors/denim
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/0758da

## Tints & shades

- Tints (toward white): #0762f2, #2073f8, #3983f9, #5795fa, #70a5fb, #88b4fb, #a6c7fc, #bfd7fd, #dce9fe, #f5f9ff
- Shades (toward black): #0650c6, #0648b2, #05409e, #04388b, #043077, #032863, #02204f, #02183b, #011028, #010814

## Harmonies

- Complementary: #da8907
- Analogous: #07c1da, #1f07da
- Triadic: #da0758, #58da07
- Split-complementary: #da1f07, #c1da07
- Tetradic: #da07c1, #da8907, #07da1f

## Colors that go with #0758da

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #0758da: softer than #000 and cool enough to feel like part of the same palette. Seen in: Campus (https://brandsweets.com/palettes/friendly#campus), UEFA (https://brandsweets.com/colors/brands/uefa-com), HP (https://brandsweets.com/colors/brands/hp-com), Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Crimson** #dc143c [harmony, pool: triadic] — Crimson completes a triad with #0758da — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Chase (https://brandsweets.com/colors/brands/chase-com), Foot Locker (https://brandsweets.com/colors/brands/footlocker-com), Target : Expect More. Pay Less. (https://brandsweets.com/colors/brands/target-com), Coinbase (https://brandsweets.com/colors/brands/coinbase). — https://brandsweets.com/colors/crimson
- **Amber** #ffbf00 [pool] — Amber is paired with #0758da in 9 real palettes, including Walmart's brand system and NBA's brand system, as the accent. Seen in: Walmart (https://brandsweets.com/colors/brands/walmart-com), NBA (https://brandsweets.com/colors/brands/nba-com), Wikipedia (https://brandsweets.com/colors/brands/wikipedia-org), Warner Bros. (https://brandsweets.com/colors/brands/warnerbros-com). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 12 real palettes, including Headspace's brand system and Dropbox's brand system put Blue beside #0758da, as the accent. Seen in: Headspace (https://brandsweets.com/colors/brands/headspace-com), Dropbox (https://brandsweets.com/colors/brands/dropbox-com), MongoDB (https://brandsweets.com/colors/brands/mongodb-com), EA (https://brandsweets.com/colors/brands/ea-com). — https://brandsweets.com/colors/blue
- **Cornflower Blue** #6495ed [pool] — Designers have shipped Cornflower Blue with #0758da: 10 real palettes, including Gopro's brand system and NBA's brand system, as the supporting colour. Seen in: Gopro (https://brandsweets.com/colors/brands/gopro-com), NBA (https://brandsweets.com/colors/brands/nba-com), Coca-Cola (https://brandsweets.com/colors/brands/coca-cola-com), Roblox (https://brandsweets.com/colors/brands/roblox-com). — https://brandsweets.com/colors/cornflowerblue
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #0758da: 6 real palettes, including Elastic's brand system and Venmo's brand system, as the supporting colour. Seen in: Elastic (https://brandsweets.com/colors/brands/elastic-co), Venmo (https://brandsweets.com/colors/brands/venmo-com), Calm (https://brandsweets.com/colors/brands/calm-com), Astro (https://brandsweets.com/colors/brands/astro-build). — https://brandsweets.com/colors/deepskyblue
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #0758da: 9 real palettes, including Coursera's brand system and HashiCorp's brand system, as the supporting colour. Seen in: Coursera (https://brandsweets.com/colors/brands/coursera-org), HashiCorp (https://brandsweets.com/colors/brands/hashicorp-com), Apple (https://brandsweets.com/colors/brands/apple-com), ASUS (https://brandsweets.com/colors/brands/asus-com). — https://brandsweets.com/colors/dodgerblue
- **Firebrick** #b22222 [pool] — Designers have shipped Firebrick with #0758da: 7 real palettes, including Nissan's brand system and MLB's brand system, as the supporting colour. Seen in: Nissan (https://brandsweets.com/colors/brands/nissanusa-com), MLB (https://brandsweets.com/colors/brands/mlb-com), Bose (https://brandsweets.com/colors/brands/bose-com), Campbell's (https://brandsweets.com/colors/brands/campbells-com). — https://brandsweets.com/colors/firebrick

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 6.15:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #0650c6 (7.07:1)
- On black (#000000): 3.42:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #166df8 (4.58:1); AA: background → #dedede (4.57:1); AAA: text → #5795fa (7.08:1)

## Brands using this color

- **Square** — secondary #005ad9 (Δ 0.484) — https://brandsweets.com/colors/brands/squareup-com
- **ElevenLabs** — accent #0a59d2 (Δ 1.264) — https://brandsweets.com/colors/brands/elevenlabs-io
- **Coursera** — accent #0056d2 (Δ 1.387) — https://brandsweets.com/colors/brands/coursera-org
- **Philips** — secondary #0b5ed7 (Δ 1.547) — https://brandsweets.com/colors/brands/philips-com
- **Walmart** — primary #0453e4 (Δ 1.891) — https://brandsweets.com/colors/brands/walmart-com
- **YouTube** — accent #065fd4 (Δ 1.938) — https://brandsweets.com/colors/brands/youtube-com

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/0758da-9ca7c4-df624e-201f2d-e9f0f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#0758da" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.