# #07540b

A color — vivid, dark, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#07540b`
- RGB: rgb(7, 84, 11)
- HSL: hsl(123, 85%, 18%)
- OKLCH: oklch(0.388 0.124 143.2)
- Relative luminance: 0.0641
- Nearest named color: Forest (#0b5509, Δ 0.416) — https://brandsweets.com/colors/forest
- Moods: vivid, dark, luxury, bold
- Page: https://brandsweets.com/colors/07540b

## Tints & shades

- Tints (toward white): #0a7b10, #0da014, #10c619, #13ec1e, #39ef42, #5ff266, #84f58a, #aaf8ae, #d0fbd2, #f6fef6
- Shades (toward black): #07500a, #064709, #054208, #053907, #043407, #042f06, #032605, #032104, #021803, #021302

## Harmonies

- Complementary: #550751
- Analogous: #2a5507, #075532
- Triadic: #0b0755, #550b07
- Split-complementary: #320755, #55072a
- Tetradic: #072a55, #550751, #553207

## Colors that go with #07540b

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Blue** #0000ff [pool] — 4 real palettes, including Rolex's brand system and Warp's brand system put Blue beside #07540b, as the accent. Seen in: Rolex (https://brandsweets.com/colors/brands/rolex-com), Warp (https://brandsweets.com/colors/brands/warp-dev), Instacart (https://brandsweets.com/colors/brands/instacart-com), Jeep (https://brandsweets.com/colors/brands/jeep-com). — https://brandsweets.com/colors/blue
- **Emerald Green** #50c878 [pool] — Emerald Green is paired with #07540b in 4 real palettes, including CircleCI's brand system and Neon's brand system, as the supporting colour. Seen in: CircleCI (https://brandsweets.com/colors/brands/circleci-com), Neon (https://brandsweets.com/colors/brands/neon-tech), Chime (https://brandsweets.com/colors/brands/chime-com), WhatsApp (https://brandsweets.com/colors/brands/whatsapp-com). — https://brandsweets.com/colors/emerald-green
- **Taupe** #483c32 [pool] — Taupe is paired with #07540b in 5 real palettes, including Pine & Birch and Squarespace's brand system, as that palette's text colour. Seen in: Pine & Birch (https://brandsweets.com/palettes/clean#pine-and-birch), Squarespace (https://brandsweets.com/colors/brands/squarespace-com), Bookshop (https://brandsweets.com/palettes/editorial#bookshop), Chobani (https://brandsweets.com/colors/brands/chobani-com). — https://brandsweets.com/colors/taupe
- **Dark Orchid** #9932cc [harmony: complementary] — Dark Orchid sits directly opposite #07540b on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/darkorchid
- **Teal** #008080 [harmony, pool: analogous] — Teal is #07540b's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Gusto (https://brandsweets.com/colors/brands/gusto-com), N26 (https://brandsweets.com/colors/brands/n26-com). — https://brandsweets.com/colors/teal
- **Crimson** #dc143c [harmony, pool: triadic] — Crimson completes a triad with #07540b — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: MAC Cosmetics (https://brandsweets.com/colors/brands/maccosmetics-com). — https://brandsweets.com/colors/crimson
- **Medium Violet Red** #c71585 [harmony: split] — Medium Violet Red is a split-complement of #07540b: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/mediumvioletred
- **Cream** #fffdd0 [role] — Cream is the surface #07540b wants: a warm off-white that shares its undertone, so #07540b reads softer on it than on pure white. — https://brandsweets.com/colors/cream

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 9.2:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 2.28:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #0b8911 (4.6:1); AA: background → #b8b8b8 (4.64:1); AAA: text → #0eaf16 (7.16:1); AAA: background → #e3e3e3 (7.17:1)

## Brands using this color

- **MAC Cosmetics** — accent #005600 (Δ 1.051) — https://brandsweets.com/colors/brands/maccosmetics-com
- **CircleCI** — primary #005700 (Δ 1.3) — https://brandsweets.com/colors/brands/circleci-com
- **CircleCI** — accent #005700 (Δ 1.3) — https://brandsweets.com/colors/brands/circleci-com

## Fonts for this mood

- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/07540b-a2bea6-a04edf-1f2d26-edf1e9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#07540b" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.