# #0669c6

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#0669c6`
- RGB: rgb(6, 105, 198)
- HSL: hsl(209, 94%, 40%)
- OKLCH: oklch(0.525 0.165 254.2)
- Relative luminance: 0.1422
- Nearest named color: Denim (#1560bd, Δ 2.605) — https://brandsweets.com/colors/denim
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/0669c6

## Tints & shades

- Tints (toward white): #0779e4, #1288f8, #2a95f8, #48a4f9, #66b2fa, #83c1fb, #a1d0fc, #badcfd, #d7ebfe, #f5faff
- Shades (toward black): #065fb2, #0557a3, #044c8f, #044481, #033a6d, #032f59, #02274a, #021d36, #011528, #010b14

## Harmonies

- Complementary: #c66306
- Analogous: #06c6c3, #0609c6
- Triadic: #c60669, #69c606
- Split-complementary: #c60609, #c6c306
- Tetradic: #c306c6, #c66306, #09c606

## Colors that go with #0669c6

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #0669c6: softer than #000 and cool enough to feel like part of the same palette. Seen in: Hinge (https://brandsweets.com/colors/brands/hinge-co), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Starlink (https://brandsweets.com/colors/brands/starlink-com), Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Crimson** #dc143c [harmony, pool: triadic] — Crimson completes a triad with #0669c6 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Pizza Hut (https://brandsweets.com/colors/brands/pizzahut-com), State Farm (https://brandsweets.com/colors/brands/statefarm-com), Foot Locker (https://brandsweets.com/colors/brands/footlocker-com), Netflix (https://brandsweets.com/colors/brands/netflix). — https://brandsweets.com/colors/crimson
- **Sienna** #a0522d [harmony, pool: complementary] — Sienna sits directly opposite #0669c6 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Dyson (https://brandsweets.com/colors/brands/dyson-com). — https://brandsweets.com/colors/sienna
- **Amber** #ffbf00 [pool] — Amber is paired with #0669c6 in 10 real palettes, including Wikipedia's brand system and NBA's brand system, as the accent. Seen in: Wikipedia (https://brandsweets.com/colors/brands/wikipedia-org), NBA (https://brandsweets.com/colors/brands/nba-com), Warner Bros. (https://brandsweets.com/colors/brands/warnerbros-com), Walmart (https://brandsweets.com/colors/brands/walmart-com). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 16 real palettes, including Pixar's brand system and Activision's brand system put Blue beside #0669c6, as the accent. Seen in: Pixar (https://brandsweets.com/colors/brands/pixar-com), Activision (https://brandsweets.com/colors/brands/activision-com), Headspace (https://brandsweets.com/colors/brands/headspace-com), BBC (https://brandsweets.com/colors/brands/bbc-com). — https://brandsweets.com/colors/blue
- **Cornflower Blue** #6495ed [pool] — Designers have shipped Cornflower Blue with #0669c6: 7 real palettes, including NBA's brand system and Coca-Cola's brand system, as the accent. Seen in: NBA (https://brandsweets.com/colors/brands/nba-com), Coca-Cola (https://brandsweets.com/colors/brands/coca-cola-com), Gopro (https://brandsweets.com/colors/brands/gopro-com), Webflow (https://brandsweets.com/colors/brands/webflow-com). — https://brandsweets.com/colors/cornflowerblue
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #0669c6: 7 real palettes, including Venmo's brand system and Astro's brand system, as the supporting colour. Seen in: Venmo (https://brandsweets.com/colors/brands/venmo-com), Astro (https://brandsweets.com/colors/brands/astro-build), Deep Water (https://brandsweets.com/palettes/dark#deep-water), Elastic (https://brandsweets.com/colors/brands/elastic-co). — https://brandsweets.com/colors/deepskyblue
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #0669c6: 8 real palettes, including Apple's brand system and Venmo's brand system, as the supporting colour. Seen in: Apple (https://brandsweets.com/colors/brands/apple-com), Venmo (https://brandsweets.com/colors/brands/venmo-com), HashiCorp (https://brandsweets.com/colors/brands/hashicorp-com), ASUS (https://brandsweets.com/colors/brands/asus-com). — https://brandsweets.com/colors/dodgerblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 5.46:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #0557a3 (7.24:1)
- On black (#000000): 3.84:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #0774da (4.52:1); AA: background → #ebebeb (4.58:1); AAA: text → #349af9 (7.14:1)

## Brands using this color

- **Linkedin** — secondary #0a66c2 (Δ 0.955) — https://brandsweets.com/colors/brands/linkedin-com
- **Apple** — accent #0066cc (Δ 1.311) — https://brandsweets.com/colors/brands/apple-com
- **Dyson** — accent #0066cc (Δ 1.311) — https://brandsweets.com/colors/brands/dyson-com
- **Unilever** — accent #0066cc (Δ 1.311) — https://brandsweets.com/colors/brands/unilever-com
- **PlanetScale** — accent #0b6ec5 (Δ 1.428) — https://brandsweets.com/colors/brands/planetscale-com

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/0669c6-9cacc4-df4e4e-1f212d-e9f1f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#0669c6" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.