# #05070f

A color — cool, dark, luxury, bold, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#05070f`
- RGB: rgb(5, 7, 15)
- HSL: hsl(228, 50%, 4%)
- OKLCH: oklch(0.13 0.019 269.8)
- Relative luminance: 0.0022
- Nearest named color: Narwhal Grey (#080813, Δ 1.276) — https://brandsweets.com/colors/narwhal-grey
- Moods: cool, dark, luxury, bold, modern
- Page: https://brandsweets.com/colors/05070f

## Tints & shades

- Tints (toward white): #111732, #1d2958, #29397a, #364ba1, #445dc1, #667acc, #8c9cd9, #afb9e4, #d5dbf1, #f7f8fc
- Shades (toward black): #05070f, #05070f, #05070f, #05070f, #05070f, #05070f, #05070f, #05070f, #05070f, #05070f

## Harmonies

- Complementary: #0f0d05
- Analogous: #050c0f, #08050f
- Triadic: #0f0507, #070f05
- Split-complementary: #0f0805, #0c0f05
- Tetradic: #0f050c, #0f0d05, #050f08

## Colors that go with #05070f

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black that reads cleanly against #05070f without the hard edge of pure #000. Seen in: Asana (https://brandsweets.com/colors/brands/asana-com), Amazon (https://brandsweets.com/colors/brands/amazon-com), Bloomberg (https://brandsweets.com/colors/brands/bloomberg-com), Codecademy (https://brandsweets.com/colors/brands/codecademy-com). — https://brandsweets.com/colors/charcoal
- **Amber** #ffbf00 [pool] — Amber is paired with #05070f in 16 real palettes, including Southwest Airlines's brand system and Ahrefs's brand system, as the accent. Seen in: Southwest Airlines (https://brandsweets.com/colors/brands/southwest-com), Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com), Mastodon hosted on mastodon.social (https://brandsweets.com/colors/brands/mastodon-social), NBA (https://brandsweets.com/colors/brands/nba-com). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 18 real palettes, including Pfizer's brand system and Glossier's brand system put Blue beside #05070f, as the supporting colour. Seen in: Pfizer (https://brandsweets.com/colors/brands/pfizer-com), Glossier (https://brandsweets.com/colors/brands/glossier-com), Uber (https://brandsweets.com/colors/brands/uber-com), Robinhood (https://brandsweets.com/colors/brands/robinhood-com). — https://brandsweets.com/colors/blue
- **Blue Violet** #8a2be2 [pool] — Blue Violet is paired with #05070f in 10 real palettes, including Circuit and Render's brand system, as the lead colour. Seen in: Circuit (https://brandsweets.com/palettes/technical#circuit), Render (https://brandsweets.com/colors/brands/render-com), Gemstone (https://brandsweets.com/palettes/vivid#gemstone), Twitch (https://brandsweets.com/colors/brands/twitch-tv). — https://brandsweets.com/colors/blueviolet
- **Brown** #a52a2a [pool] — 4 real palettes, including Velvet and State Farm's brand system put Brown beside #05070f, as the lead colour. Seen in: Velvet (https://brandsweets.com/palettes/luxury#velvet), State Farm (https://brandsweets.com/colors/brands/statefarm-com), Garnet (https://brandsweets.com/palettes/warm#garnet), Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke). — https://brandsweets.com/colors/brown
- **Cadet Blue** #5f9ea0 [pool] — Designers have shipped Cadet Blue with #05070f: 5 real palettes, including Estate and Arctic, as the supporting colour. Seen in: Estate (https://brandsweets.com/palettes/luxury#estate), Arctic (https://brandsweets.com/palettes/clean#arctic), Diner (https://brandsweets.com/palettes/vivid#diner), Alpine (https://brandsweets.com/palettes/cool#alpine). — https://brandsweets.com/colors/cadetblue
- **Champagne** #f7e7ce [pool] — 7 real palettes, including Midnight Luxe and Sweetgreen's brand system put Champagne beside #05070f, as the text colour against it. Seen in: Midnight Luxe (https://brandsweets.com/palettes/luxury#midnight-luxe), Sweetgreen (https://brandsweets.com/colors/brands/sweetgreen-com), Bramble (https://brandsweets.com/palettes/muted#bramble), Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar). — https://brandsweets.com/colors/champagne
- **Cobalt Blue** #0047ab [pool] — Designers have shipped Cobalt Blue with #05070f: 15 real palettes, including Oreo's brand system and Behance's brand system, as the lead colour. Seen in: Oreo (https://brandsweets.com/colors/brands/oreo-com), Behance (https://brandsweets.com/colors/brands/behance-net), Purina Pro Plan (https://brandsweets.com/colors/brands/chewy-com), Zillow (https://brandsweets.com/colors/brands/zillow-com). — https://brandsweets.com/colors/cobalt

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 20.12:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 1.04:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #5b70c8 (4.6:1); AA: background → #787878 (4.56:1); AAA: text → #8192d5 (7.01:1); AAA: background → #999999 (7.06:1)

## Brands using this color

- **Rare Beauty** — primary #000914 (Δ 1.802) — https://brandsweets.com/colors/brands/rarebeauty-com
- **Rare Beauty** — text #000914 (Δ 1.802) — https://brandsweets.com/colors/brands/rarebeauty-com
- **Airbus** — primary #070b11 (Δ 1.859) — https://brandsweets.com/colors/brands/airbus-com
- **Airbus** — text #070b11 (Δ 1.859) — https://brandsweets.com/colors/brands/airbus-com
- **M&M's** — primary #040607 (Δ 1.913) — https://brandsweets.com/colors/brands/mms-com
- **M&M's** — text #040607 (Δ 1.913) — https://brandsweets.com/colors/brands/mms-com
- **Webflow** — text #080808 (Δ 1.965) — https://brandsweets.com/colors/brands/webflow-com

## Curated palettes containing it

- **Midnight Luxe** (luxury, dark, elegant) — #cbb26a, #8b83a8, #b8b8c8, #0a0a12, #efe9dd — Champagne gold on ink-navy with a violet undertone — hotels and spirits use it because it reads expensive at any size. — tool: https://brandsweets.com/palettes/new/cbb26a-8b83a8-b8b8c8-0a0a12-efe9dd — collection: https://brandsweets.com/palettes/luxury
- **Laser** (neon, vivid, dark, technical) — #39ff14, #bf00ff, #00e5ff, #07070d, #eefaf0 — Laser green, violet and cyan — the synthwave/gaming set; keep the type near-white and let one neon own each screen. — tool: https://brandsweets.com/palettes/new/39ff14-bf00ff-00e5ff-07070d-eefaf0 — collection: https://brandsweets.com/palettes/neon

## Fonts for this mood

- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/05070f-9c9fc4-df7c4e-231f2d-e9eff1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#05070f" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.