# #049fa4

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#049fa4`
- RGB: rgb(4, 159, 164)
- HSL: hsl(182, 95%, 33%)
- OKLCH: oklch(0.638 0.108 198.8)
- Relative luminance: 0.275
- Nearest named color: Baltic (#279d9f, Δ 1.008) — https://brandsweets.com/colors/baltic
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/049fa4

## Tints & shades

- Tints (toward white): #05c0c7, #06dde5, #15f1f9, #33f3fa, #56f5fb, #74f7fb, #97f9fc, #b4fbfd, #d7fdfe, #f5feff
- Shades (toward black): #049095, #038286, #037377, #036568, #025b5e, #024d50, #023f41, #013032, #012223, #011314

## Harmonies

- Complementary: #a40a04
- Analogous: #04a459, #044fa4
- Triadic: #a4049f, #9fa404
- Split-complementary: #a4044f, #a45904
- Tetradic: #5904a4, #a40a04, #4fa404

## Colors that go with #049fa4

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #049fa4: softer than #000 and cool enough to feel like part of the same palette. Seen in: Coastal (https://brandsweets.com/palettes/cool#coastal), Tide Pool (https://brandsweets.com/palettes/cool#tide-pool), Lido (https://brandsweets.com/palettes/vivid#lido), N26 (https://brandsweets.com/colors/brands/n26-com). — https://brandsweets.com/colors/charcoal
- **Red** #ff0000 [harmony, pool: complementary] — Red sits directly opposite #049fa4 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Nike (https://brandsweets.com/colors/brands/nike-com), Wired (https://brandsweets.com/colors/brands/wired-com). — https://brandsweets.com/colors/red
- **Copper** #b87333 [pool] — Designers have shipped Copper with #049fa4: 5 real palettes, including Clean Beauty and Wellness, as the accent. Seen in: Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Wellness (https://brandsweets.com/palettes/warm#wellness), Dusk (https://brandsweets.com/palettes/cool#dusk), Atelier (https://brandsweets.com/palettes/elegant#atelier). — https://brandsweets.com/colors/copper
- **Crimson** #dc143c [pool] — Crimson is paired with #049fa4 in 4 real palettes, including Diner and Redfin's brand system, as the lead colour. Seen in: Diner (https://brandsweets.com/palettes/vivid#diner), Redfin (https://brandsweets.com/colors/brands/redfin-com), Retro Pop (https://brandsweets.com/palettes/playful#retro-pop), DuckDuckGo (https://brandsweets.com/colors/brands/duckduckgo-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #049fa4: 5 real palettes, including Peacock and Gopro's brand system, as the supporting colour. Seen in: Peacock (https://brandsweets.com/palettes/vivid#peacock), Gopro (https://brandsweets.com/colors/brands/gopro-com), Dusk (https://brandsweets.com/palettes/cool#dusk), Open House (https://brandsweets.com/palettes/clean#open-house). — https://brandsweets.com/colors/denim
- **Midnight Blue** #191970 [pool] — 7 real palettes, including Ford's brand system and Tide Pool put Midnight Blue beside #049fa4, as the lead colour. Seen in: Ford (https://brandsweets.com/colors/brands/ford-com), Tide Pool (https://brandsweets.com/palettes/cool#tide-pool), SoFi (https://brandsweets.com/colors/brands/sofi-com), Confluent (https://brandsweets.com/colors/brands/confluent-io). — https://brandsweets.com/colors/midnightblue
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #049fa4 in 4 real palettes, including Confluent's brand system and Elastic's brand system, as the supporting colour. Seen in: Confluent (https://brandsweets.com/colors/brands/confluent-io), Elastic (https://brandsweets.com/colors/brands/elastic-co), Khan Academy (https://brandsweets.com/colors/brands/khanacademy-org), Brilliant (https://brandsweets.com/colors/brands/brilliant-org). — https://brandsweets.com/colors/royalblue
- **Taupe** #483c32 [pool] — Taupe is paired with #049fa4 in 10 real palettes, including Rain Garden and Still Water, as that palette's text colour. Seen in: Rain Garden (https://brandsweets.com/palettes/cool#rain-garden), Still Water (https://brandsweets.com/palettes/cool#still-water), Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Retool (https://brandsweets.com/colors/brands/retool-com). — https://brandsweets.com/colors/taupe

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.23:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #038286 (4.62:1); AA: background → #292929 (4.5:1); AAA: text → #036063 (7.35:1)
- On black (#000000): 6.5:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #04a8ae (7.22:1)

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/049fa4-a2babe-d45990-1f272d-e9f1ee?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#049fa4" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.