# #044d58

A color — cool, vivid, dark, technical, modern, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#044d58`
- RGB: rgb(4, 77, 88)
- HSL: hsl(188, 91%, 18%)
- OKLCH: oklch(0.386 0.066 211.5)
- Relative luminance: 0.0604
- Nearest named color: Raging Thunderstorm (#004f63, Δ 1.845) — https://brandsweets.com/colors/raging-thunderstorm
- Moods: cool, vivid, dark, technical, modern, luxury, bold
- Page: https://brandsweets.com/colors/044d58

## Tints & shades

- Tints (toward white): #066f7f, #0891a6, #0ab3cd, #0bd5f4, #32dbf5, #59e2f7, #80e9f9, #a7f0fb, #cef7fd, #f5fdff
- Shades (toward black): #044853, #034049, #033c44, #03333a, #032f36, #022b31, #022227, #021e22, #011518, #011113

## Harmonies

- Complementary: #580f04
- Analogous: #045839, #042358
- Triadic: #58044d, #4d5804
- Split-complementary: #580423, #583904
- Tetradic: #390458, #580f04, #235804

## Colors that go with #044d58

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Steel Blue** #4682b4 [harmony, pool: analogous] — Steel Blue is #044d58's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Auth0 (https://brandsweets.com/colors/brands/auth0-com), Plaid (https://brandsweets.com/colors/brands/plaid-com), Capital One (https://brandsweets.com/colors/brands/capitalone-com), Glacier (https://brandsweets.com/palettes/cool#glacier). — https://brandsweets.com/colors/steelblue
- **Teal** #008080 [harmony, pool: analogous] — Teal is #044d58's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Gusto (https://brandsweets.com/colors/brands/gusto-com), Stanley (https://brandsweets.com/colors/brands/stanley1913-com), N26 (https://brandsweets.com/colors/brands/n26-com), Sapphire & Gold (https://brandsweets.com/palettes/luxury#sapphire-and-gold). — https://brandsweets.com/colors/teal
- **Rust** #b7410e [harmony, pool: complementary] — Rust sits directly opposite #044d58 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: IHG (https://brandsweets.com/colors/brands/ihg-com), Trailhead (https://brandsweets.com/palettes/warm#trailhead). — https://brandsweets.com/colors/rust
- **Blue** #0000ff [pool] — 9 real palettes, including Jeep's brand system and Alaska Airlines's brand system put Blue beside #044d58, as the accent. Seen in: Jeep (https://brandsweets.com/colors/brands/jeep-com), Alaska Airlines (https://brandsweets.com/colors/brands/alaskaair-com), Instacart (https://brandsweets.com/colors/brands/instacart-com), Rolex (https://brandsweets.com/colors/brands/rolex-com). — https://brandsweets.com/colors/blue
- **Cadet Blue** #5f9ea0 [pool] — Designers have shipped Cadet Blue with #044d58: 5 real palettes, including Paper & Pine and Clean Beauty, as the supporting colour. Seen in: Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine), Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Coastal (https://brandsweets.com/palettes/cool#coastal), Open House (https://brandsweets.com/palettes/clean#open-house). — https://brandsweets.com/colors/cadetblue
- **Copper** #b87333 [pool] — Designers have shipped Copper with #044d58: 4 real palettes, including Desert Road and Notion's brand system, as the lead colour. Seen in: Desert Road (https://brandsweets.com/palettes/warm#desert-road), Notion (https://brandsweets.com/colors/brands/notion), Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Dusk (https://brandsweets.com/palettes/cool#dusk). — https://brandsweets.com/colors/copper
- **Crimson** #dc143c [pool] — Crimson is paired with #044d58 in 7 real palettes, including Codecademy's brand system and Frost & Ember, as the accent. Seen in: Codecademy (https://brandsweets.com/colors/brands/codecademy-com), Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), Marvel (https://brandsweets.com/colors/brands/marvel-com), Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com). — https://brandsweets.com/colors/crimson
- **White Smoke** #f5f5f5 [role] — White Smoke is the surface for #044d58: a clean near-white with no warm cast, so the cool hue stays clear instead of drifting muddy. — https://brandsweets.com/colors/whitesmoke

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 9.51:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 2.21:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #078092 (4.51:1); AA: background → #b3b3b3 (4.54:1); AAA: text → #09a6be (7.21:1); AAA: background → #dedede (7.07:1)

## Brands using this color

- **Gusto** — accent #00535c (Δ 1.921) — https://brandsweets.com/colors/brands/gusto-com
- **Zendesk** — accent #17494d (Δ 1.979) — https://brandsweets.com/colors/brands/zendesk-com

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern
- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/044d58-a2b7be-df4e81-1f252d-e9f1ee?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#044d58" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
