# #03544e

A color — vivid, dark, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#03544e`
- RGB: rgb(3, 84, 78)
- HSL: hsl(176, 93%, 17%)
- OKLCH: oklch(0.402 0.069 186.4)
- Relative luminance: 0.0691
- Nearest named color: Cape Verde (#01554f, Δ 0.319) — https://brandsweets.com/colors/cape-verde
- Moods: vivid, dark, luxury, bold
- Page: https://brandsweets.com/colors/03544e

## Tints & shades

- Tints (toward white): #047b73, #06a298, #07cabd, #09f1e2, #30f8ea, #58f9ee, #7ffaf2, #a6fcf6, #cefdfa, #f5fffe
- Shades (toward black): #034f4a, #024540, #02403c, #023b37, #023633, #022c29, #012725, #012220, #011917, #011412

## Harmonies

- Complementary: #540308
- Analogous: #035426, #033154
- Triadic: #4e0354, #544e03
- Split-complementary: #540331, #542603
- Tetradic: #260354, #540308, #315403

## Colors that go with #03544e

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Crimson** #dc143c [harmony, pool: complementary] — Crimson sits directly opposite #03544e on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Codecademy (https://brandsweets.com/colors/brands/codecademy-com), MAC Cosmetics (https://brandsweets.com/colors/brands/maccosmetics-com), Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember). — https://brandsweets.com/colors/crimson
- **Blue** #0000ff [pool] — 7 real palettes, including Jeep's brand system and Rolex's brand system put Blue beside #03544e, as the accent. Seen in: Jeep (https://brandsweets.com/colors/brands/jeep-com), Rolex (https://brandsweets.com/colors/brands/rolex-com), Alaska Airlines (https://brandsweets.com/colors/brands/alaskaair-com), Instacart (https://brandsweets.com/colors/brands/instacart-com). — https://brandsweets.com/colors/blue
- **Denim** #1560bd [pool] — Designers have shipped Denim with #03544e: 7 real palettes, including Hinge's brand system and Jack Daniel's's brand system, as the accent. Seen in: Hinge (https://brandsweets.com/colors/brands/hinge-co), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Starlink (https://brandsweets.com/colors/brands/starlink-com), HP (https://brandsweets.com/colors/brands/hp-com). — https://brandsweets.com/colors/denim
- **Emerald Green** #50c878 [pool] — Emerald Green is paired with #03544e in 6 real palettes, including Neon's brand system and Chime's brand system, as the lead colour. Seen in: Neon (https://brandsweets.com/colors/brands/neon-tech), Chime (https://brandsweets.com/colors/brands/chime-com), WhatsApp (https://brandsweets.com/colors/brands/whatsapp-com), CircleCI (https://brandsweets.com/colors/brands/circleci-com). — https://brandsweets.com/colors/emerald-green
- **Goldenrod** #daa520 [pool] — Goldenrod shows up next to #03544e in 4 real palettes, including Fireside and Disney's brand system, as the accent. Seen in: Fireside (https://brandsweets.com/palettes/dark#fireside), Disney (https://brandsweets.com/colors/brands/disney-com), Mid-Century (https://brandsweets.com/palettes/warm#mid-century), Open House (https://brandsweets.com/palettes/clean#open-house). — https://brandsweets.com/colors/goldenrod
- **Midnight Blue** #191970 [pool] — 8 real palettes, including Microsoft's brand system and First Snow put Midnight Blue beside #03544e, as the accent. Seen in: Microsoft (https://brandsweets.com/colors/brands/microsoft-com), First Snow (https://brandsweets.com/palettes/cool#first-snow), Plaid (https://brandsweets.com/colors/brands/plaid-com), CeraVe (https://brandsweets.com/colors/brands/cerave-com). — https://brandsweets.com/colors/midnightblue
- **Orange Red** #ff4500 [pool] — Orange Red is paired with #03544e in 5 real palettes, including Neon's brand system and HubSpot's brand system, as the accent. Seen in: Neon (https://brandsweets.com/colors/brands/neon-tech), HubSpot (https://brandsweets.com/colors/brands/hubspot-com), Tumblr (https://brandsweets.com/colors/brands/tumblr-com), Audi (https://brandsweets.com/colors/brands/audi-com). — https://brandsweets.com/colors/orangered
- **White Smoke** #f5f5f5 [role] — White Smoke is the surface for #03544e: a clean near-white with no warm cast, so the cool hue stays clear instead of drifting muddy. — https://brandsweets.com/colors/whitesmoke

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 8.82:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 2.38:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #05857c (4.65:1); AA: background → #bababa (4.54:1); AAA: text → #06a79d (7.02:1); AAA: background → #e6e6e6 (7.06:1)

## Curated palettes containing it

- **Mint Modern** (modern, clean, friendly) — #10b981, #134e4a, #f59e0b, #ffffff, #10231b — Emerald as a primary rather than a success color, anchored by deep teal text — fresh, friendly, and fintech-adjacent. — tool: https://brandsweets.com/palettes/new/10b981-134e4a-f59e0b-ffffff-10231b — collection: https://brandsweets.com/palettes/modern
- **Lagoon** (ocean, vivid, light, summer) — #06b6d4, #14b8a6, #fde68a, #ffffff, #134e4a — Turquoise and teal with a sand-yellow on white — shallow tropical water; the deep teal text is the reef. — tool: https://brandsweets.com/palettes/new/06b6d4-14b8a6-fde68a-ffffff-134e4a — collection: https://brandsweets.com/palettes/ocean

## Fonts for this mood

- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/03544e-a2bdbe-d4599d-1f282d-e9f1ed?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#03544e" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
