# #032b53

A color — cool, vivid, dark, technical, modern, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#032b53`
- RGB: rgb(3, 43, 83)
- HSL: hsl(210, 93%, 17%)
- OKLCH: oklch(0.288 0.084 252.9)
- Relative luminance: 0.0237
- Nearest named color: Midnight Ocean (#0f2d4d, Δ 1.652) — https://brandsweets.com/colors/midnight-ocean
- Moods: cool, vivid, dark, technical, modern, luxury, bold
- Page: https://brandsweets.com/colors/032b53

## Tints & shades

- Tints (toward white): #04407b, #0654a2, #0769ca, #097df1, #3094f8, #58a8f9, #7fbdfa, #a6d1fc, #cee6fd, #f5faff
- Shades (toward black): #03294f, #022445, #022140, #021f3b, #021c36, #02172c, #011427, #011222, #010d19, #010a14

## Harmonies

- Complementary: #542b03
- Analogous: #035454, #030354
- Triadic: #54032b, #2b5403
- Split-complementary: #540303, #545403
- Tetradic: #540354, #542b03, #035403

## Colors that go with #032b53

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #032b53: softer than #000 and cool enough to feel like part of the same palette. Seen in: Plaid (https://brandsweets.com/colors/brands/plaid-com), CeraVe (https://brandsweets.com/colors/brands/cerave-com), Microsoft (https://brandsweets.com/colors/brands/microsoft-com), Squarespace (https://brandsweets.com/colors/brands/squarespace-com). — https://brandsweets.com/colors/charcoal
- **Crimson** #dc143c [harmony, pool: triadic] — Crimson completes a triad with #032b53 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), Nintendo (https://brandsweets.com/colors/brands/nintendo-com), Marvel (https://brandsweets.com/colors/brands/marvel-com), Casper Sleep (https://brandsweets.com/colors/brands/casper-com). — https://brandsweets.com/colors/crimson
- **Slate Blue** #6a5acd [harmony, pool: analogous] — Slate Blue is #032b53's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Marvel (https://brandsweets.com/colors/brands/marvel-com), Superhuman (https://brandsweets.com/colors/brands/superhuman-com), Indigo SaaS (https://brandsweets.com/palettes/modern#indigo-saas), GitLab (https://brandsweets.com/colors/brands/gitlab). — https://brandsweets.com/colors/slateblue
- **Teal** #008080 [harmony, pool: analogous] — Teal is #032b53's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Lufthansa (https://brandsweets.com/colors/brands/lufthansa-com), Alpine (https://brandsweets.com/palettes/cool#alpine), N26 (https://brandsweets.com/colors/brands/n26-com), Clinic (https://brandsweets.com/palettes/clean#clinic). — https://brandsweets.com/colors/teal
- **Sienna** #a0522d [harmony, pool: complementary] — Sienna sits directly opposite #032b53 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Olive Grove (https://brandsweets.com/palettes/muted#olive-grove), Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke), BrandSweets (https://brandsweets.com/colors/brands/brandsweets). — https://brandsweets.com/colors/sienna
- **Amber** #ffbf00 [pool] — Amber is paired with #032b53 in 7 real palettes, including Beach Hut and Southwest Airlines's brand system, as the supporting colour. Seen in: Beach Hut (https://brandsweets.com/palettes/light#beach-hut), Southwest Airlines (https://brandsweets.com/colors/brands/southwest-com), McDonald's (https://brandsweets.com/colors/brands/mcdonalds-com), Wikipedia (https://brandsweets.com/colors/brands/wikipedia-org). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 19 real palettes, including Monzo's brand system and Sketch's brand system put Blue beside #032b53, as the accent. Seen in: Monzo (https://brandsweets.com/colors/brands/monzo-com), Sketch (https://brandsweets.com/colors/brands/sketch-com), Alaska Airlines (https://brandsweets.com/colors/brands/alaskaair-com), Readymag (https://brandsweets.com/colors/brands/readymag-com). — https://brandsweets.com/colors/blue
- **Blush Pink** #e8b4b8 [pool] — 4 real palettes, including Rain Garden and Graphite Mono put Blush Pink beside #032b53, as the accent. Seen in: Rain Garden (https://brandsweets.com/palettes/cool#rain-garden), Graphite Mono (https://brandsweets.com/palettes/neutral#graphite-mono), Blush (https://brandsweets.com/palettes/light#blush), Garden Wedding (https://brandsweets.com/palettes/light#garden-wedding). — https://brandsweets.com/colors/blush-pink

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 14.24:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 1.47:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #0873dd (4.51:1); AA: background → #919191 (4.52:1); AAA: text → #3a99f8 (7.09:1); AAA: background → #b8b8b8 (7.18:1)

## Brands using this color

- **Plaid** — secondary #02294b (Δ 1.551) — https://brandsweets.com/colors/brands/plaid-com
- **CeraVe** — accent #003057 (Δ 1.634) — https://brandsweets.com/colors/brands/cerave-com
- **American Eagle** — secondary #182c52 (Δ 1.921) — https://brandsweets.com/colors/brands/ae-com
- **Skechers** — primary #062849 (Δ 1.931) — https://brandsweets.com/colors/brands/skechers-com
- **Hyundai** — accent #002c5e (Δ 1.97) — https://brandsweets.com/colors/brands/hyundaiusa-com

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern
- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/032b53-9cabc4-df514e-1f202d-e9f1f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#032b53" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
