# #031e53

A color — cool, vivid, dark, technical, modern, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#031e53`
- RGB: rgb(3, 30, 83)
- HSL: hsl(220, 93%, 17%)
- OKLCH: oklch(0.256 0.102 261.3)
- Relative luminance: 0.0157
- Nearest named color: Dark Soul (#112255, Δ 2.034) — https://brandsweets.com/colors/dark-soul
- Moods: cool, vivid, dark, technical, modern, luxury, bold
- Page: https://brandsweets.com/colors/031e53

## Tints & shades

- Tints (toward white): #042c7b, #063aa2, #0748ca, #0956f1, #3073f8, #588df9, #7fa8fa, #a6c3fc, #cedefd, #f5f8ff
- Shades (toward black): #031c4f, #021945, #021740, #02153b, #021336, #02102c, #010e27, #010c22, #010919, #010714

## Harmonies

- Complementary: #543903
- Analogous: #034654, #100354
- Triadic: #54031e, #1e5403
- Split-complementary: #541003, #465403
- Tetradic: #540346, #543903, #035410

## Colors that go with #031e53

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #031e53: softer than #000 and cool enough to feel like part of the same palette. Seen in: Plaid (https://brandsweets.com/colors/brands/plaid-com), Microsoft (https://brandsweets.com/colors/brands/microsoft-com), CeraVe (https://brandsweets.com/colors/brands/cerave-com), Volkswagen (https://brandsweets.com/colors/brands/vw-com). — https://brandsweets.com/colors/charcoal
- **Crimson** #dc143c [harmony, pool: triadic] — Crimson completes a triad with #031e53 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Nintendo (https://brandsweets.com/colors/brands/nintendo-com), Casper Sleep (https://brandsweets.com/colors/brands/casper-com), Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), Marvel (https://brandsweets.com/colors/brands/marvel-com). — https://brandsweets.com/colors/crimson
- **Steel Blue** #4682b4 [harmony, pool: analogous] — Steel Blue is #031e53's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Plaid (https://brandsweets.com/colors/brands/plaid-com), Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust), Deep Water (https://brandsweets.com/palettes/dark#deep-water), Glacier (https://brandsweets.com/palettes/cool#glacier). — https://brandsweets.com/colors/steelblue
- **Amber** #ffbf00 [pool] — Amber is paired with #031e53 in 8 real palettes, including Southwest Airlines's brand system and Beach Hut, as the accent. Seen in: Southwest Airlines (https://brandsweets.com/colors/brands/southwest-com), Beach Hut (https://brandsweets.com/palettes/light#beach-hut), Blueprint (https://brandsweets.com/palettes/technical#blueprint), Wikipedia (https://brandsweets.com/colors/brands/wikipedia-org). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 15 real palettes, including Monzo's brand system and Penpot's brand system put Blue beside #031e53, as the accent. Seen in: Monzo (https://brandsweets.com/colors/brands/monzo-com), Penpot (https://brandsweets.com/colors/brands/penpot-app), Sketch (https://brandsweets.com/colors/brands/sketch-com), League of Legends (https://brandsweets.com/colors/brands/leagueoflegends-com). — https://brandsweets.com/colors/blue
- **Cadet Blue** #5f9ea0 [pool] — Designers have shipped Cadet Blue with #031e53: 10 real palettes, including SoFi's brand system and Open House, as the supporting colour. Seen in: SoFi (https://brandsweets.com/colors/brands/sofi-com), Open House (https://brandsweets.com/palettes/clean#open-house), Coastal (https://brandsweets.com/palettes/cool#coastal), Arctic (https://brandsweets.com/palettes/clean#arctic). — https://brandsweets.com/colors/cadetblue
- **Champagne** #f7e7ce [pool] — 4 real palettes, including Allbirds's brand system and Bramble put Champagne beside #031e53, as the accent. Seen in: Allbirds (https://brandsweets.com/colors/brands/allbirds-com), Bramble (https://brandsweets.com/palettes/muted#bramble), Forest Floor (https://brandsweets.com/palettes/dark#forest-floor), Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke). — https://brandsweets.com/colors/champagne
- **Cobalt Blue** #0047ab [pool] — Designers have shipped Cobalt Blue with #031e53: 13 real palettes, including MLB's brand system and Blue Mono, as the accent. Seen in: MLB (https://brandsweets.com/colors/brands/mlb-com), Blue Mono (https://brandsweets.com/palettes/cool#blue-mono), Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust), Glacier (https://brandsweets.com/palettes/cool#glacier). — https://brandsweets.com/colors/cobalt

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 15.98:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 1.31:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #266cf7 (4.57:1); AA: background → #8a8a8a (4.63:1); AAA: text → #6294f9 (7.12:1); AAA: background → #adadad (7.12:1)

## Brands using this color

- **Airbus** — secondary #00205b (Δ 1.547) — https://brandsweets.com/colors/brands/airbus-com

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern
- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/031e53-9ca5c4-df694e-211f2d-e9f0f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#031e53" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.