# #031104

A color — vivid, dark, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#031104`
- RGB: rgb(3, 17, 4)
- HSL: hsl(124, 70%, 4%)
- OKLCH: oklch(0.159 0.037 145.7)
- Relative luminance: 0.0043
- Nearest named color: Blackn’t (#020f03, Δ 0.905) — https://brandsweets.com/colors/blacknt
- Moods: vivid, dark, luxury, bold
- Page: https://brandsweets.com/colors/031104

## Tints & shades

- Tints (toward white): #0a380d, #126417, #188b20, #20b62a, #2bda36, #52e05b, #7de884, #a4efa9, #cff7d2, #f6fdf7
- Shades (toward black): #031104, #031104, #031104, #031104, #031104, #031104, #031104, #031104, #031104, #031104

## Harmonies

- Complementary: #110310
- Analogous: #091103, #03110b
- Triadic: #040311, #110403
- Split-complementary: #0b0311, #110309
- Tetradic: #030911, #110310, #110b03

## Colors that go with #031104

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Blue Violet** #8a2be2 [harmony, pool: split] — Blue Violet is a split-complement of #031104: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Render (https://brandsweets.com/colors/brands/render-com), Neobank (https://brandsweets.com/palettes/vivid#neobank), Circuit (https://brandsweets.com/palettes/technical#circuit), Twitch (https://brandsweets.com/colors/brands/twitch-tv). — https://brandsweets.com/colors/blueviolet
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #031104: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Sweetgreen (https://brandsweets.com/colors/brands/sweetgreen-com), Asana (https://brandsweets.com/colors/brands/asana-com), Amazon (https://brandsweets.com/colors/brands/amazon-com), Bloomberg (https://brandsweets.com/colors/brands/bloomberg-com). — https://brandsweets.com/colors/charcoal
- **Royal Blue** #4169e1 [harmony, pool: triadic] — Royal Blue completes a triad with #031104 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Foot Locker (https://brandsweets.com/colors/brands/footlocker-com), Framer (https://brandsweets.com/colors/brands/framer), Coinbase (https://brandsweets.com/colors/brands/coinbase), 1password (https://brandsweets.com/colors/brands/1password-com). — https://brandsweets.com/colors/royalblue
- **Rust** #b7410e [harmony, pool: triadic] — Rust completes a triad with #031104 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Noir Beauty (https://brandsweets.com/palettes/dark#noir-beauty), Semrush (https://brandsweets.com/colors/brands/semrush-com), Wayfair (https://brandsweets.com/colors/brands/wayfair-com), Gallery (https://brandsweets.com/palettes/editorial#gallery). — https://brandsweets.com/colors/rust
- **Teal** #008080 [harmony, pool: analogous] — Teal is #031104's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Redfin (https://brandsweets.com/colors/brands/redfin-com), Perplexity (https://brandsweets.com/colors/brands/perplexity), Gemstone (https://brandsweets.com/palettes/vivid#gemstone), Magazine Ochre (https://brandsweets.com/palettes/editorial#magazine-ochre). — https://brandsweets.com/colors/teal
- **Dark Orchid** #9932cc [harmony, pool: complementary] — Dark Orchid sits directly opposite #031104 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Linkedin (https://brandsweets.com/colors/brands/linkedin-com), Laser (https://brandsweets.com/palettes/vivid#laser), Peacock (https://brandsweets.com/palettes/vivid#peacock). — https://brandsweets.com/colors/darkorchid
- **Amber** #ffbf00 [pool] — Amber is paired with #031104 in 16 real palettes, including Ahrefs's brand system and Mastodon hosted on mastodon.social's brand system, as the supporting colour. Seen in: Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com), Mastodon hosted on mastodon.social (https://brandsweets.com/colors/brands/mastodon-social), NBA (https://brandsweets.com/colors/brands/nba-com), Salesforce (https://brandsweets.com/colors/brands/salesforce-com). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 18 real palettes, including Robinhood's brand system and Pfizer's brand system put Blue beside #031104, as the supporting colour. Seen in: Robinhood (https://brandsweets.com/colors/brands/robinhood-com), Pfizer (https://brandsweets.com/colors/brands/pfizer-com), native Cybersecurity (https://brandsweets.com/colors/brands/crowdstrike-com), EA (https://brandsweets.com/colors/brands/ea-com). — https://brandsweets.com/colors/blue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 19.34:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 1.09:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #188b20 (4.75:1); AA: background → #7a7a7a (4.51:1); AAA: text → #1fad28 (7.07:1); AAA: background → #9c9c9c (7.04:1)

## Fonts for this mood

- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/031104-a2bea7-a24edf-1f2d26-edf1e9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#031104" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
