# #026440

A color — vivid, dark, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#026440`
- RGB: rgb(2, 100, 64)
- HSL: hsl(158, 96%, 20%)
- OKLCH: oklch(0.444 0.1 160)
- Relative luminance: 0.095
- Nearest named color: Bucolic (#1b6634, Δ 2.078) — https://brandsweets.com/colors/bucolic
- Moods: vivid, dark, luxury, bold
- Page: https://brandsweets.com/colors/026440

## Tints & shades

- Tints (toward white): #038c5a, #04b473, #04d78a, #0afaa2, #32fbb1, #5afcc0, #82fcd0, #a5fddd, #cdfeec, #f5fffb
- Shades (toward black): #025a3a, #025536, #024b30, #01462d, #013c26, #013220, #012d1d, #012316, #011e13, #00140d

## Harmonies

- Complementary: #640226
- Analogous: #02640f, #025764
- Triadic: #400264, #644002
- Split-complementary: #640257, #640f02
- Tetradic: #0f0264, #640226, #576402

## Colors that go with #026440

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #026440: softer than #000 and cool enough to feel like part of the same palette. Seen in: Canopy (https://brandsweets.com/palettes/cool#canopy), Stanley (https://brandsweets.com/colors/brands/stanley1913-com), Pampers (https://brandsweets.com/colors/brands/pampers-com), Codecademy (https://brandsweets.com/colors/brands/codecademy-com). — https://brandsweets.com/colors/charcoal
- **Crimson** #dc143c [harmony, pool: split] — Crimson is a split-complement of #026440: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: MAC Cosmetics (https://brandsweets.com/colors/brands/maccosmetics-com), Gemstone (https://brandsweets.com/palettes/vivid#gemstone), Coinbase (https://brandsweets.com/colors/brands/coinbase), Codecademy (https://brandsweets.com/colors/brands/codecademy-com). — https://brandsweets.com/colors/crimson
- **Medium Violet Red** #c71585 [harmony, pool: complementary] — Medium Violet Red sits directly opposite #026440 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Bun (https://brandsweets.com/colors/brands/bun-sh). — https://brandsweets.com/colors/mediumvioletred
- **Blue** #0000ff [pool] — 4 real palettes, including Rolex's brand system and Warp's brand system put Blue beside #026440, as the accent. Seen in: Rolex (https://brandsweets.com/colors/brands/rolex-com), Warp (https://brandsweets.com/colors/brands/warp-dev), Jeep (https://brandsweets.com/colors/brands/jeep-com), Kia (https://brandsweets.com/colors/brands/kia-com). — https://brandsweets.com/colors/blue
- **Denim** #1560bd [pool] — Designers have shipped Denim with #026440: 5 real palettes, including Xbox's brand system and Intel's brand system, as the supporting colour. Seen in: Xbox (https://brandsweets.com/colors/brands/xbox-com), Intel (https://brandsweets.com/colors/brands/intel-com), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Netflix (https://brandsweets.com/colors/brands/netflix). — https://brandsweets.com/colors/denim
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #026440 in 6 real palettes, including Xbox's brand system and Coinbase's brand system, as the accent. Seen in: Xbox (https://brandsweets.com/colors/brands/xbox-com), Coinbase (https://brandsweets.com/colors/brands/coinbase), Subaru (https://brandsweets.com/colors/brands/subaru-com), Console Light (https://brandsweets.com/palettes/technical#console-light). — https://brandsweets.com/colors/royalblue
- **Sage Green** #9caf88 [pool] — Designers have shipped Sage Green with #026440: 4 real palettes, including Pine & Birch and Darkroom, as the supporting colour. Seen in: Pine & Birch (https://brandsweets.com/palettes/clean#pine-and-birch), Darkroom (https://brandsweets.com/palettes/muted#darkroom), Olive Grove (https://brandsweets.com/palettes/muted#olive-grove), Oatmeal (https://brandsweets.com/palettes/neutral#oatmeal). — https://brandsweets.com/colors/sage-green
- **Taupe** #483c32 [pool] — Taupe is paired with #026440 in 15 real palettes, including Pine & Birch and Bookshop, as that palette's text colour. Seen in: Pine & Birch (https://brandsweets.com/palettes/clean#pine-and-birch), Bookshop (https://brandsweets.com/palettes/editorial#bookshop), 7-Eleven (https://brandsweets.com/colors/brands/7-eleven-com), Desert Road (https://brandsweets.com/palettes/warm#desert-road). — https://brandsweets.com/colors/taupe

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 7.24:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 2.9:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #038756 (4.6:1); AA: background → #cccccc (4.51:1); AAA: text → #04af70 (7.37:1); AAA: background → #fcfcfc (7.06:1)

## Brands using this color

- **Rolex** — primary #006039 (Δ 1.46) — https://brandsweets.com/colors/brands/rolex-com

## Curated palettes containing it

- **Pine & Birch** (forest, clean, minimal, cool) — #1f5f3f, #a3b18a, #dad7cd, #fdfcf9, #2b3a2f — One deep pine on birch-white with sage and bark greys — Scandinavian forest: mostly light, one committed green. — tool: https://brandsweets.com/palettes/new/1f5f3f-a3b18a-dad7cd-fdfcf9-2b3a2f — collection: https://brandsweets.com/palettes/forest

## Fonts for this mood

- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/026440-a2beb7-d459c2-1f2c2d-e9f1eb?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#026440" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
