# #024b01

A color — vivid, dark, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#024b01`
- RGB: rgb(2, 75, 1)
- HSL: hsl(119, 97%, 15%)
- OKLCH: oklch(0.358 0.121 142.4)
- Relative luminance: 0.0505
- Nearest named color: British Racing Green (#05480d, Δ 1.461) — https://brandsweets.com/colors/british-racing-green
- Moods: vivid, dark, luxury, bold
- Page: https://brandsweets.com/colors/024b01

## Tints & shades

- Tints (toward white): #047402, #05a102, #06c903, #08f104, #2bfc27, #52fc4f, #7afd77, #a1fea0, #cefecd, #f5fff5
- Shades (toward black): #024601, #024101, #023c01, #023701, #023201, #012801, #012301, #011e00, #011900, #011400

## Harmonies

- Complementary: #4a014b
- Analogous: #274b01, #014b25
- Triadic: #01024b, #4b0102
- Split-complementary: #25014b, #4b0127
- Tetradic: #01274b, #4a014b, #4b2501

## Colors that go with #024b01

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Emerald Green** #50c878 [pool] — Emerald Green is paired with #024b01 in 5 real palettes, including CircleCI's brand system and Chime's brand system, as the supporting colour. Seen in: CircleCI (https://brandsweets.com/colors/brands/circleci-com), Chime (https://brandsweets.com/colors/brands/chime-com), WhatsApp (https://brandsweets.com/colors/brands/whatsapp-com), Neon (https://brandsweets.com/colors/brands/neon-tech). — https://brandsweets.com/colors/emerald-green
- **Taupe** #483c32 [pool] — Taupe is paired with #024b01 in 5 real palettes, including Squarespace's brand system and Pine & Birch, as the lead colour. Seen in: Squarespace (https://brandsweets.com/colors/brands/squarespace-com), Pine & Birch (https://brandsweets.com/palettes/clean#pine-and-birch), Chobani (https://brandsweets.com/colors/brands/chobani-com), Retool (https://brandsweets.com/colors/brands/retool-com). — https://brandsweets.com/colors/taupe
- **Dark Orchid** #9932cc [harmony: complementary] — Dark Orchid sits directly opposite #024b01 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/darkorchid
- **Blue** #0000ff [pool] — 3 real palettes, including Rolex's brand system and Instacart's brand system put Blue beside #024b01, as the accent. Seen in: Rolex (https://brandsweets.com/colors/brands/rolex-com), Instacart (https://brandsweets.com/colors/brands/instacart-com), Jeep (https://brandsweets.com/colors/brands/jeep-com). — https://brandsweets.com/colors/blue
- **Crimson** #dc143c [harmony, pool: triadic] — Crimson completes a triad with #024b01 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: MAC Cosmetics (https://brandsweets.com/colors/brands/maccosmetics-com). — https://brandsweets.com/colors/crimson
- **Medium Violet Red** #c71585 [harmony: split] — Medium Violet Red is a split-complement of #024b01: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/mediumvioletred
- **Blue Violet** #8a2be2 [harmony: split] — Blue Violet is a split-complement of #024b01: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/blueviolet
- **Cream** #fffdd0 [role] — Cream is the surface #024b01 wants: a warm off-white that shares its undertone, so #024b01 reads softer on it than on pure white. — https://brandsweets.com/colors/cream

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 10.45:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 2.01:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #048802 (4.53:1); AA: background → #ababab (4.55:1); AAA: text → #06b003 (7.22:1); AAA: background → #d4d4d4 (7.05:1)

## Fonts for this mood

- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/024b01-a2bea5-964edf-1f2d25-edf1e9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#024b01" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
