# #024a33

A color — vivid, dark, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#024a33`
- RGB: rgb(2, 74, 51)
- HSL: hsl(161, 95%, 15%)
- OKLCH: oklch(0.363 0.076 164.2)
- Relative luminance: 0.0515
- Nearest named color: Zucchini (#17462e, Δ 1.489) — https://brandsweets.com/colors/zucchini
- Moods: vivid, dark, luxury, bold
- Page: https://brandsweets.com/colors/024a33

## Tints & shades

- Tints (toward white): #03724f, #049f6e, #05c78a, #06efa5, #29fab8, #51fbc5, #79fcd2, #a1fddf, #cdfeee, #f5fffc
- Shades (toward black): #024630, #02412d, #023c29, #013726, #013222, #01281c, #012318, #011e15, #011911, #01140e

## Harmonies

- Complementary: #4b0219
- Analogous: #024b0f, #023d4b
- Triadic: #34024b, #4b3402
- Split-complementary: #4b023d, #4b0f02
- Tetradic: #0f024b, #4b0219, #3d4b02

## Colors that go with #024a33

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Crimson** #dc143c [harmony, pool: split] — Crimson is a split-complement of #024a33: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Codecademy (https://brandsweets.com/colors/brands/codecademy-com), MAC Cosmetics (https://brandsweets.com/colors/brands/maccosmetics-com), Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember). — https://brandsweets.com/colors/crimson
- **Teal** #008080 [harmony, pool: analogous] — Teal is #024a33's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: N26 (https://brandsweets.com/colors/brands/n26-com), Gusto (https://brandsweets.com/colors/brands/gusto-com), Stanley (https://brandsweets.com/colors/brands/stanley1913-com), Mid-Century (https://brandsweets.com/palettes/warm#mid-century). — https://brandsweets.com/colors/teal
- **Blue** #0000ff [pool] — 8 real palettes, including Jeep's brand system and Instacart's brand system put Blue beside #024a33, as the accent. Seen in: Jeep (https://brandsweets.com/colors/brands/jeep-com), Instacart (https://brandsweets.com/colors/brands/instacart-com), Rolex (https://brandsweets.com/colors/brands/rolex-com), Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com). — https://brandsweets.com/colors/blue
- **Blush Pink** #e8b4b8 [pool] — 4 real palettes, including Garden Wedding and Rain Garden put Blush Pink beside #024a33, as the supporting colour. Seen in: Garden Wedding (https://brandsweets.com/palettes/light#garden-wedding), Rain Garden (https://brandsweets.com/palettes/cool#rain-garden), Nursery (https://brandsweets.com/palettes/light#nursery), Blush (https://brandsweets.com/palettes/light#blush). — https://brandsweets.com/colors/blush-pink
- **Copper** #b87333 [pool] — Designers have shipped Copper with #024a33: 5 real palettes, including Notion's brand system and Clean Beauty. Seen in: Notion (https://brandsweets.com/colors/brands/notion), Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Desert Road (https://brandsweets.com/palettes/warm#desert-road), Bakery (https://brandsweets.com/palettes/warm#bakery). — https://brandsweets.com/colors/copper
- **Denim** #1560bd [pool] — Designers have shipped Denim with #024a33: 8 real palettes, including Hinge's brand system and Jack Daniel's's brand system, as the accent. Seen in: Hinge (https://brandsweets.com/colors/brands/hinge-co), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Starlink (https://brandsweets.com/colors/brands/starlink-com), UEFA (https://brandsweets.com/colors/brands/uefa-com). — https://brandsweets.com/colors/denim
- **Emerald Green** #50c878 [pool] — Emerald Green is paired with #024a33 in 7 real palettes, including Chime's brand system and WhatsApp's brand system, as the supporting colour. Seen in: Chime (https://brandsweets.com/colors/brands/chime-com), WhatsApp (https://brandsweets.com/colors/brands/whatsapp-com), Neon (https://brandsweets.com/colors/brands/neon-tech), CircleCI (https://brandsweets.com/colors/brands/circleci-com). — https://brandsweets.com/colors/emerald-green
- **White Smoke** #f5f5f5 [role] — White Smoke is the surface for #024a33: a clean near-white with no warm cast, so the cool hue stays clear instead of drifting muddy. — https://brandsweets.com/colors/whitesmoke

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 10.35:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 2.03:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #03865d (4.57:1); AA: background → #ababab (4.51:1); AAA: text → #04ae78 (7.33:1); AAA: background → #d6d6d6 (7.12:1)

## Fonts for this mood

- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/024a33-a2beb8-d459bb-1f2c2d-e9f1eb?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#024a33" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
