# #024017

A color — vivid, dark, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#024017`
- RGB: rgb(2, 64, 23)
- HSL: hsl(140, 94%, 13%)
- OKLCH: oklch(0.325 0.091 148.7)
- Relative luminance: 0.0374
- Nearest named color: Deep Pond (#014420, Δ 1.578) — https://brandsweets.com/colors/deep-pond
- Moods: vivid, dark, luxury, bold
- Page: https://brandsweets.com/colors/024017

## Tints & shades

- Tints (toward white): #036d27, #059435, #06c144, #07e952, #25f86c, #4df986, #79fba5, #a1fcbf, #cefdde, #f5fff8
- Shades (toward black): #023b15, #023613, #023112, #012d10, #012d10, #01280e, #01230c, #011e0b, #011909, #011407

## Harmonies

- Complementary: #40022c
- Analogous: #0c4002, #024036
- Triadic: #170240, #401702
- Split-complementary: #360240, #40020c
- Tetradic: #020c40, #40022c, #403602

## Colors that go with #024017

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Crimson** #dc143c [harmony, pool: triadic] — Crimson completes a triad with #024017 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: MAC Cosmetics (https://brandsweets.com/colors/brands/maccosmetics-com), Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), McDonald's (https://brandsweets.com/colors/brands/mcdonalds-com), Codecademy (https://brandsweets.com/colors/brands/codecademy-com). — https://brandsweets.com/colors/crimson
- **Royal Blue** #4169e1 [harmony, pool: triadic] — Royal Blue completes a triad with #024017 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Headspace (https://brandsweets.com/colors/brands/headspace-com), Disney (https://brandsweets.com/colors/brands/disney-com), Rotten Tomatoes (https://brandsweets.com/colors/brands/rottentomatoes-com), Docker (https://brandsweets.com/colors/brands/docker-com). — https://brandsweets.com/colors/royalblue
- **Amber** #ffbf00 [pool] — Amber is paired with #024017 in 4 real palettes, including Trailhead and McDonald's's brand system, as the accent. Seen in: Trailhead (https://brandsweets.com/palettes/warm#trailhead), McDonald's (https://brandsweets.com/colors/brands/mcdonalds-com), Beach Hut (https://brandsweets.com/palettes/light#beach-hut), Wikipedia (https://brandsweets.com/colors/brands/wikipedia-org). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 7 real palettes, including Instacart's brand system and Jeep's brand system put Blue beside #024017, as the accent. Seen in: Instacart (https://brandsweets.com/colors/brands/instacart-com), Jeep (https://brandsweets.com/colors/brands/jeep-com), Minecraft (https://brandsweets.com/colors/brands/minecraft-net), Headspace (https://brandsweets.com/colors/brands/headspace-com). — https://brandsweets.com/colors/blue
- **Blush Pink** #e8b4b8 [pool] — 5 real palettes, including Rain Garden and Garden Wedding put Blush Pink beside #024017, as the accent. Seen in: Rain Garden (https://brandsweets.com/palettes/cool#rain-garden), Garden Wedding (https://brandsweets.com/palettes/light#garden-wedding), Nursery (https://brandsweets.com/palettes/light#nursery), Blush (https://brandsweets.com/palettes/light#blush). — https://brandsweets.com/colors/blush-pink
- **Burlywood** #deb887 [pool] — Burlywood is paired with #024017 in 4 real palettes, including Chalkboard and Polaroid, as the lead colour. Seen in: Chalkboard (https://brandsweets.com/palettes/dark#chalkboard), Polaroid (https://brandsweets.com/palettes/light#polaroid), Coastal (https://brandsweets.com/palettes/cool#coastal), Kiln (https://brandsweets.com/palettes/dark#kiln). — https://brandsweets.com/colors/burlywood
- **Cadet Blue** #5f9ea0 [pool] — Designers have shipped Cadet Blue with #024017: 4 real palettes, including Paper & Pine and Clean Beauty, as the supporting colour. Seen in: Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine), Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Coastal (https://brandsweets.com/palettes/cool#coastal), SoFi (https://brandsweets.com/colors/brands/sofi-com). — https://brandsweets.com/colors/cadetblue
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #024017: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Codecademy (https://brandsweets.com/colors/brands/codecademy-com). — https://brandsweets.com/colors/charcoal

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 12.01:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 1.75:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #048b31 (4.74:1); AA: background → #a1a1a1 (4.65:1); AAA: text → #05ad3d (7.05:1); AAA: background → #c7c7c7 (7.11:1)

## Fonts for this mood

- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/024017-a2beaf-c259d4-1f2d2a-ebf1e9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#024017" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.