# #01bc9d

A color — vivid. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#01bc9d`
- RGB: rgb(1, 188, 157)
- HSL: hsl(170, 99%, 37%)
- OKLCH: oklch(0.71 0.134 175.2)
- Relative luminance: 0.3841
- Nearest named color: Electra (#55b492, Δ 3.424) — https://brandsweets.com/colors/electra
- Moods: vivid
- Page: https://brandsweets.com/colors/01bc9d

## Tints & shades

- Tints (toward white): #01dab6, #01f9cf, #1bfed8, #39fedd, #5dfee3, #7bfee8, #9afeee, #b8fff3, #d6fff8, #f5fffd
- Shades (toward black): #01ad90, #01987f, #018972, #017a66, #016b59, #005648, #00473b, #00382f, #00241e, #001411

## Harmonies

- Complementary: #bc0120
- Analogous: #01bc3f, #017dbc
- Triadic: #9d01bc, #bc9d01
- Split-complementary: #bc017d, #bc3f01
- Tetradic: #3f01bc, #bc0120, #7dbc01

## Colors that go with #01bc9d

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #01bc9d: softer than #000 and cool enough to feel like part of the same palette. Seen in: Lagoon (https://brandsweets.com/palettes/vivid#lagoon), Mint Modern (https://brandsweets.com/palettes/modern#mint-modern), N26 (https://brandsweets.com/colors/brands/n26-com), Docker (https://brandsweets.com/colors/brands/docker-com). — https://brandsweets.com/colors/charcoal
- **Hot Pink** #ff69b4 [harmony, pool: complementary] — Hot Pink sits directly opposite #01bc9d on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Terminal (https://brandsweets.com/palettes/technical#terminal). — https://brandsweets.com/colors/hotpink
- **Blue** #0000ff [pool] — 4 real palettes, including Unity's brand system and Canva's brand system put Blue beside #01bc9d, as the supporting colour. Seen in: Unity (https://brandsweets.com/colors/brands/unity-com), Canva (https://brandsweets.com/colors/brands/canva-com), Spotify (https://brandsweets.com/colors/brands/spotify), Minecraft (https://brandsweets.com/colors/brands/minecraft-net). — https://brandsweets.com/colors/blue
- **Midnight Blue** #191970 [pool] — 6 real palettes, including Fintech Trust and Ford's brand system put Midnight Blue beside #01bc9d, as the text colour against it. Seen in: Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust), Ford (https://brandsweets.com/colors/brands/ford-com), Confluent (https://brandsweets.com/colors/brands/confluent-io), Tide Pool (https://brandsweets.com/palettes/cool#tide-pool). — https://brandsweets.com/colors/midnightblue
- **Mustard Yellow** #ffdb58 [pool] — 5 real palettes, including Crayon Box and Fresh Juice put Mustard Yellow beside #01bc9d, as the accent. Seen in: Crayon Box (https://brandsweets.com/palettes/playful#crayon-box), Fresh Juice (https://brandsweets.com/palettes/playful#fresh-juice), Diner (https://brandsweets.com/palettes/vivid#diner), Lido (https://brandsweets.com/palettes/vivid#lido). — https://brandsweets.com/colors/mustard
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #01bc9d in 6 real palettes, including Khan Academy's brand system and Brilliant's brand system, as the accent. Seen in: Khan Academy (https://brandsweets.com/colors/brands/khanacademy-org), Brilliant (https://brandsweets.com/colors/brands/brilliant-org), Docker (https://brandsweets.com/colors/brands/docker-com), Confluent (https://brandsweets.com/colors/brands/confluent-io). — https://brandsweets.com/colors/royalblue
- **Taupe** #483c32 [pool] — Taupe is paired with #01bc9d in 12 real palettes, including Chime's brand system and Crayon Box, as the lead colour. Seen in: Chime (https://brandsweets.com/colors/brands/chime-com), Crayon Box (https://brandsweets.com/palettes/playful#crayon-box), Resort (https://brandsweets.com/palettes/light#resort), Undergrowth (https://brandsweets.com/palettes/dark#undergrowth). — https://brandsweets.com/colors/taupe
- **Cornflower Blue** #6495ed [pool] — Designers have shipped Cornflower Blue with #01bc9d: 3 real palettes, including Canva's brand system and Spotify's brand system, as the supporting colour. Seen in: Canva (https://brandsweets.com/colors/brands/canva-com), Spotify (https://brandsweets.com/colors/brands/spotify), Terminal (https://brandsweets.com/palettes/technical#terminal). — https://brandsweets.com/colors/cornflowerblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.42:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #01846e (4.64:1); AA: background → #3b3b3b (4.63:1); AAA: text → #016555 (7.01:1); AAA: background → #1c1c1c (7.05:1)
- On black (#000000): 8.68:1 — AA pass, AA-large pass, AAA pass

## Brands using this color

- **Khan Academy** — primary #14bc94 (Δ 1.271) — https://brandsweets.com/colors/brands/khanacademy-org
- **Khan Academy** — secondary #0cbc94 (Δ 1.28) — https://brandsweets.com/colors/brands/khanacademy-org

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/01bc9d-a2bebd-d459a9-1f292d-e9f1ec?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#01bc9d" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.