# #01bc74

A color — vivid. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#01bc74`
- RGB: rgb(1, 188, 116)
- HSL: hsl(157, 99%, 37%)
- OKLCH: oklch(0.7 0.166 157.3)
- Relative luminance: 0.3723
- Nearest named color: Fennel Fiesta (#00bb77, Δ 0.556) — https://brandsweets.com/colors/fennel-fiesta
- Moods: vivid
- Page: https://brandsweets.com/colors/01bc74

## Tints & shades

- Tints (toward white): #01da87, #01f99a, #1bfea7, #39feb3, #5dfec0, #7bfecc, #9afed8, #b8ffe4, #d6ffef, #f5fffb
- Shades (toward black): #01ad6b, #01985e, #018955, #017a4b, #016b42, #005635, #00472c, #003823, #002416, #00140d

## Harmonies

- Complementary: #bc0149
- Analogous: #01bc17, #01a6bc
- Triadic: #7401bc, #bc7401
- Split-complementary: #bc01a6, #bc1701
- Tetradic: #1701bc, #bc0149, #a6bc01

## Colors that go with #01bc74

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #01bc74: softer than #000 and cool enough to feel like part of the same palette. Seen in: Mint Modern (https://brandsweets.com/palettes/modern#mint-modern), Lagoon (https://brandsweets.com/palettes/vivid#lagoon), Docker (https://brandsweets.com/colors/brands/docker-com), N26 (https://brandsweets.com/colors/brands/n26-com). — https://brandsweets.com/colors/charcoal
- **Mustard Yellow** #ffdb58 [pool] — 5 real palettes, including Meadow and Fresh Juice put Mustard Yellow beside #01bc74, as the supporting colour. Seen in: Meadow (https://brandsweets.com/palettes/light#meadow), Fresh Juice (https://brandsweets.com/palettes/playful#fresh-juice), Citrus Grove (https://brandsweets.com/palettes/warm#citrus-grove), Diner (https://brandsweets.com/palettes/vivid#diner). — https://brandsweets.com/colors/mustard
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #01bc74 in 5 real palettes, including Khan Academy's brand system and Brilliant's brand system, as the accent. Seen in: Khan Academy (https://brandsweets.com/colors/brands/khanacademy-org), Brilliant (https://brandsweets.com/colors/brands/brilliant-org), Docker (https://brandsweets.com/colors/brands/docker-com), Console Light (https://brandsweets.com/palettes/technical#console-light). — https://brandsweets.com/colors/royalblue
- **Taupe** #483c32 [pool] — Taupe is paired with #01bc74 in 11 real palettes, including Chime's brand system and Obsidian's brand system, as the lead colour. Seen in: Chime (https://brandsweets.com/colors/brands/chime-com), Obsidian (https://brandsweets.com/colors/brands/obsidian-md), WhatsApp (https://brandsweets.com/colors/brands/whatsapp-com), Meadow (https://brandsweets.com/palettes/light#meadow). — https://brandsweets.com/colors/taupe
- **Orchid** #da70d6 [harmony: complementary] — Orchid sits directly opposite #01bc74 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/orchid
- **Blue** #0000ff [pool] — 3 real palettes, including Unity's brand system and Spotify's brand system put Blue beside #01bc74, as the supporting colour. Seen in: Unity (https://brandsweets.com/colors/brands/unity-com), Spotify (https://brandsweets.com/colors/brands/spotify), Minecraft (https://brandsweets.com/colors/brands/minecraft-net). — https://brandsweets.com/colors/blue
- **Cornflower Blue** #6495ed [harmony, pool: triadic] — Cornflower Blue completes a triad with #01bc74 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Spotify (https://brandsweets.com/colors/brands/spotify), Terminal (https://brandsweets.com/palettes/technical#terminal). — https://brandsweets.com/colors/cornflowerblue
- **Dark Olive Green** #556b2f [pool] — Dark Olive Green shows up next to #01bc74 in 3 real palettes, including Undergrowth and Forest Floor, as the supporting colour. Seen in: Undergrowth (https://brandsweets.com/palettes/dark#undergrowth), Forest Floor (https://brandsweets.com/palettes/dark#forest-floor), 7-Eleven (https://brandsweets.com/colors/brands/7-eleven-com). — https://brandsweets.com/colors/darkolivegreen

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.49:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #018452 (4.75:1); AA: background → #3b3b3b (4.51:1); AAA: text → #01653f (7.16:1); AAA: background → #1a1a1a (7:1)
- On black (#000000): 8.45:1 — AA pass, AA-large pass, AAA pass

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/01bc74-a2beb7-d459c4-1f2c2d-e9f1ea?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#01bc74" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.