# #01b7ef

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#01b7ef`
- RGB: rgb(1, 183, 239)
- HSL: hsl(194, 99%, 47%)
- OKLCH: oklch(0.729 0.144 229.2)
- Relative luminance: 0.4011
- Nearest named color: Blue Bikini (#00bbee, Δ 1.175) — https://brandsweets.com/colors/blue-bikini
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/01b7ef

## Tints & shades

- Tints (toward white): #0bc5fe, #25cbfe, #3ed1fe, #58d7fe, #76dffe, #8fe5fe, #a9ebff, #c2f1ff, #dbf7ff, #f5fdff
- Shades (toward black): #01a8da, #0194c1, #0184ad, #017598, #016584, #01526b, #004256, #003342, #001f29, #001014

## Harmonies

- Complementary: #ef3901
- Analogous: #01efaf, #0140ef
- Triadic: #ef01b7, #b7ef01
- Split-complementary: #ef0140, #efaf01
- Tetradic: #af01ef, #ef3901, #40ef01

## Colors that go with #01b7ef

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #01b7ef: softer than #000 and cool enough to feel like part of the same palette. Seen in: Lamborghini (https://brandsweets.com/colors/brands/lamborghini-com), Lagoon (https://brandsweets.com/palettes/vivid#lagoon), Blizzard (https://brandsweets.com/colors/brands/blizzard-com), Lido (https://brandsweets.com/palettes/vivid#lido). — https://brandsweets.com/colors/charcoal
- **Amber** #ffbf00 [pool] — Amber is paired with #01b7ef in 5 real palettes, including Salesforce's brand system and Blueprint, as the accent. Seen in: Salesforce (https://brandsweets.com/colors/brands/salesforce-com), Blueprint (https://brandsweets.com/palettes/technical#blueprint), NBA (https://brandsweets.com/colors/brands/nba-com), Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com). — https://brandsweets.com/colors/amber
- **Dark Orange** #ff8c00 [pool] — Dark Orange shows up next to #01b7ef in 4 real palettes, including Learning App and Elastic's brand system, as the accent. Seen in: Learning App (https://brandsweets.com/palettes/playful#learning-app), Elastic (https://brandsweets.com/colors/brands/elastic-co), PayPal (https://brandsweets.com/colors/brands/paypal-com), Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com). — https://brandsweets.com/colors/darkorange
- **Denim** #1560bd [pool] — Designers have shipped Denim with #01b7ef: 6 real palettes, including Venmo's brand system and Coca-Cola's brand system, as the accent. Seen in: Venmo (https://brandsweets.com/colors/brands/venmo-com), Coca-Cola (https://brandsweets.com/colors/brands/coca-cola-com), Gopro (https://brandsweets.com/colors/brands/gopro-com), UEFA (https://brandsweets.com/colors/brands/uefa-com). — https://brandsweets.com/colors/denim
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #01b7ef: 4 real palettes, including Figma's brand system and Venmo's brand system, as the accent. Seen in: Figma (https://brandsweets.com/colors/brands/figma), Venmo (https://brandsweets.com/colors/brands/venmo-com), Patreon (https://brandsweets.com/colors/brands/patreon-com), Opensea (https://brandsweets.com/colors/brands/opensea-io). — https://brandsweets.com/colors/dodgerblue
- **Midnight Blue** #191970 [pool] — 8 real palettes, including Kraken's brand system and Confluent's brand system put Midnight Blue beside #01b7ef, as the lead colour. Seen in: Kraken (https://brandsweets.com/colors/brands/kraken-com), Confluent (https://brandsweets.com/colors/brands/confluent-io), Blue Mono (https://brandsweets.com/palettes/cool#blue-mono), SoFi (https://brandsweets.com/colors/brands/sofi-com). — https://brandsweets.com/colors/midnightblue
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #01b7ef in 7 real palettes, including Elastic's brand system and Confluent's brand system, as the accent. Seen in: Elastic (https://brandsweets.com/colors/brands/elastic-co), Confluent (https://brandsweets.com/colors/brands/confluent-io), NBA (https://brandsweets.com/colors/brands/nba-com), Webflow (https://brandsweets.com/colors/brands/webflow-com). — https://brandsweets.com/colors/royalblue
- **Coral** #ff7f50 [harmony: complementary] — Coral sits directly opposite #01b7ef on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/coral

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.33:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #017da2 (4.71:1); AA: background → #3d3d3d (4.67:1); AAA: text → #015e7a (7.28:1); AAA: background → #1f1f1f (7.08:1)
- On black (#000000): 9.02:1 — AA pass, AA-large pass, AAA pass

## Brands using this color

- **Snowflake AI Data Cloud** — secondary #29b5e8 (Δ 1.153) — https://brandsweets.com/colors/brands/snowflake-com

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/01b7ef-9cb6c4-df4e72-1f242d-e9f1ef?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#01b7ef" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.