# #01b77d

A color — vivid. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#01b77d`
- RGB: rgb(1, 183, 125)
- HSL: hsl(161, 99%, 36%)
- OKLCH: oklch(0.689 0.151 161.7)
- Relative luminance: 0.3535
- Nearest named color: Fennel Fiesta (#00bb77, Δ 1.625) — https://brandsweets.com/colors/fennel-fiesta
- Moods: vivid
- Page: https://brandsweets.com/colors/01b77d

## Tints & shades

- Tints (toward white): #01d592, #01f4a7, #1bfeb6, #39fec0, #58fec9, #76fed3, #94fedd, #b8ffe8, #d6fff2, #f5fffc
- Shades (toward black): #01a773, #019868, #01845a, #017550, #016546, #00563b, #004731, #003323, #002418, #00140e

## Harmonies

- Complementary: #b7013a
- Analogous: #01b722, #0195b7
- Triadic: #7d01b7, #b77d01
- Split-complementary: #b70195, #b72201
- Tetradic: #2201b7, #b7013a, #95b701

## Colors that go with #01b77d

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #01b77d: softer than #000 and cool enough to feel like part of the same palette. Seen in: Mint Modern (https://brandsweets.com/palettes/modern#mint-modern), Lagoon (https://brandsweets.com/palettes/vivid#lagoon), N26 (https://brandsweets.com/colors/brands/n26-com), Docker (https://brandsweets.com/colors/brands/docker-com). — https://brandsweets.com/colors/charcoal
- **Hot Pink** #ff69b4 [harmony, pool: complementary] — Hot Pink sits directly opposite #01b77d on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Terminal (https://brandsweets.com/palettes/technical#terminal). — https://brandsweets.com/colors/hotpink
- **Blue** #0000ff [pool] — 4 real palettes, including Unity's brand system and Spotify's brand system put Blue beside #01b77d, as the supporting colour. Seen in: Unity (https://brandsweets.com/colors/brands/unity-com), Spotify (https://brandsweets.com/colors/brands/spotify), Minecraft (https://brandsweets.com/colors/brands/minecraft-net), Canva (https://brandsweets.com/colors/brands/canva-com). — https://brandsweets.com/colors/blue
- **Cornflower Blue** #6495ed [harmony, pool: triadic] — Cornflower Blue completes a triad with #01b77d — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Spotify (https://brandsweets.com/colors/brands/spotify), Terminal (https://brandsweets.com/palettes/technical#terminal), Canva (https://brandsweets.com/colors/brands/canva-com). — https://brandsweets.com/colors/cornflowerblue
- **Midnight Blue** #191970 [pool] — 4 real palettes, including Fintech Trust and Telehealth put Midnight Blue beside #01b77d, as the text colour against it. Seen in: Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust), Telehealth (https://brandsweets.com/palettes/modern#telehealth), Tide Pool (https://brandsweets.com/palettes/cool#tide-pool), Ford (https://brandsweets.com/colors/brands/ford-com). — https://brandsweets.com/colors/midnightblue
- **Mustard Yellow** #ffdb58 [pool] — 5 real palettes, including Meadow and Diner put Mustard Yellow beside #01b77d, as the supporting colour. Seen in: Meadow (https://brandsweets.com/palettes/light#meadow), Diner (https://brandsweets.com/palettes/vivid#diner), Fresh Juice (https://brandsweets.com/palettes/playful#fresh-juice), Citrus Grove (https://brandsweets.com/palettes/warm#citrus-grove). — https://brandsweets.com/colors/mustard
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #01b77d in 5 real palettes, including Khan Academy's brand system and Console Light, as the accent. Seen in: Khan Academy (https://brandsweets.com/colors/brands/khanacademy-org), Console Light (https://brandsweets.com/palettes/technical#console-light), Telehealth (https://brandsweets.com/palettes/modern#telehealth), Brilliant (https://brandsweets.com/colors/brands/brilliant-org). — https://brandsweets.com/colors/royalblue
- **Taupe** #483c32 [pool] — Taupe is paired with #01b77d in 12 real palettes, including Chime's brand system and Obsidian's brand system, as the lead colour. Seen in: Chime (https://brandsweets.com/colors/brands/chime-com), Obsidian (https://brandsweets.com/colors/brands/obsidian-md), Undergrowth (https://brandsweets.com/palettes/dark#undergrowth), Meadow (https://brandsweets.com/palettes/light#meadow). — https://brandsweets.com/colors/taupe

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.6:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #01845a (4.72:1); AA: background → #383838 (4.51:1); AAA: text → #016546 (7.12:1); AAA: background → #141414 (7.08:1)
- On black (#000000): 8.07:1 — AA pass, AA-large pass, AAA pass

## Curated palettes containing it

- **Indigo SaaS** (modern, cool, clean) — #4f46e5, #6b7280, #10b981, #ffffff, #111827 — The dependable indigo-and-emerald B2B pairing: indigo for primary actions, emerald reserved for success states. — tool: https://brandsweets.com/palettes/new/4f46e5-6b7280-10b981-ffffff-111827 — collection: https://brandsweets.com/palettes/modern
- **Mint Modern** (modern, clean, friendly) — #10b981, #134e4a, #f59e0b, #ffffff, #10231b — Emerald as a primary rather than a success color, anchored by deep teal text — fresh, friendly, and fintech-adjacent. — tool: https://brandsweets.com/palettes/new/10b981-134e4a-f59e0b-ffffff-10231b — collection: https://brandsweets.com/palettes/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/01b77d-a2beb8-d459bb-1f2c2d-e9f1eb?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#01b77d" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
